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Whiskey Website Data Proves That Drinkers Maintain Consistent Bourbon Preference – American Whiskey News

Whiskey Website Data Proves That Drinkers

Maintain Consistent Bourbon Preference 

Crowd Sourced Brand Arriving in Stores Now 

        FRANKFORT, Franklin County, Ky (July 9, 2020) –Buffalo Trace Distillery launched an interactive website (www.yourperfectbourbon.com) in the fall of 2015 designed to teach people about bourbon whiskey. Two years later, 2017, more than 100,000 fans had participated in crafting their perfect bourbon and the results were amazingly similar. In response, Buffalo Trace released a new product to offer fans what they were asking for. This crowd sourced brand was called Weller CYPB, short for Craft Your Perfect Bourbon. Now, just two years since the launch of Weller CYPB, the number of people using the website has tripled to 300,000, and the results remain overwhelmingly consistent. The interactive “Craft Your Perfect Bourbon” website data shows whiskey drinkers prefer wheat recipe bourbon, aged 8 years on the top warehouse floors and bottled somewhere between 90-99 proof.

Fans will again have the opportunity to enjoy this crowd-sourced favorite, as the annual release of Weller CYPB will begin arriving in stores this summer. Although very limited, one batch of this bourbon is produced each year. The recommended price is $49.99.

“Two years ago we were amazed to see the website data indicate such a strong preference amongst countless possibilities,” Senior Marketing Director Kris Comstock said. “We took that feedback from 100,000 fans to heart. Now with more than 300,000 participants, it is wonderful to see an overwhelming majority of fans still prefer bourbon with the specifications of our Weller CYPB. We are happy to continue giving bourbon drinkers more of what they crave every year.”

The Craft Your Perfect Bourbon website allows users to choose the recipe and grain percentages, select the warehouse level, how long it ages, and the proof for bottling. The latest website data shows stark differences between each variable and the next closest preference. There is nearly a 50,000 response difference between the wheated bourbon recipe and the second recipe preferred, Rye Mash #1. The data shows 23% of respondents would age their bourbon for eight years, compared to only 10% who would age their bourbon 23 years. About 73% of fans chose to age their perfect bourbon on the top floor compared to the middle or bottom floors, and nearly 48% of fans proofed their bourbon at 90-99.

About Buffalo Trace Distillery

Buffalo Trace Distillery is an American family-owned company based in Frankfort, Franklin County, Kentucky. The Distillery’s rich tradition dates back to 1773 and includes such legends as E.H. Taylor, Jr., George T. Stagg, Albert B. Blanton, Orville Schupp, and Elmer T. Lee.  Buffalo Trace Distillery is a fully operational Distillery producing bourbon, rye and vodka on site and is a National Historic Landmark as well as is listed on the National Register of Historic Places. The Distillery has won 35 distillery titles since 2000 from such notable publications as Whisky Magazine, Whisky Advocate Magazine and Wine Enthusiast Magazine. Its Col. E. H. Taylor, Jr. Four Grain Bourbon was named World Whiskey of the Year by “Jim Murray’s Whiskey Bible 2018” and its William Larue Weller and Thomas H. Handy Sazerac were named 2nd and 3rd finest whiskeys in the world, respectively, in the “Jim Murray Whiskey Bible 2020.”  Buffalo Trace Distillery has also garnered more than 1,000 awards for its wide range of premium whiskies. To learn more about Buffalo Trace Distillery visit www.buffalotracedistillery.com

A K&L Exclusive Bourbon Cask from the Cult-Collectible Estate Hillrock – American Whiskey News

A Rare, Single Cask Exclusive from a Cult Distiller
Hillrock Estate Solera Aged Single Barrel K&L Exclusive Cask Strength Straight Bourbon Whiskey ($139.99)
“Almost no craft producers have achieved such an innovative and well-polished product.”
— David Othenin-Girard, K&L SoCal Spirits Buyer

NOTE: Our walk-in retail locations are currently closed. We have curbside pickup and low cost (often free) delivery options available in ZIP codes where we can ship lawfully, including anywhere in California. We can also include any new or existing will call orders in your delivery batch. Choose local delivery at checkout to learn if you qualify.

We’ve said it before, but it bears repeating, Hillrock Estate is making some of the very best bottlings in the world of craft spirits. Full stop. The pinnacle of Dave Pickerell’s illustrious career, this project is his crowning achievement and serves as a memory of his remarkable and prodigious talents. Crafted using the solera method, this bourbon blends several different whiskeys at different ages in a network of casks, not unlike a fine oloroso sherry. The resulting spirit is nothing short of sublime. Calling this single barrel exclusive complex doesn’t do it justice, as it unfolds with a mind-boggling array of scents and flavors. Not a single expense was spared in the crafting of this singular spirit, and it shows. Its unique style, coupled with the mellowing influence of the sherry casks that finish this spirit, results in a whiskey that’s all but impossible to resist. We count ourselves lucky to have exclusive access to such a remarkable cask. Based on the quality of the whiskey and the estate’s pedigree, we’d expect this to sell for twice the price, making it one of the top buys in craft bourbon. This would make an excellent addition to your own collection or as a gift to the whiskey enthusiast in your life. As with previous releases, we expect our allocation to disappear quickly, so make sure you don’t miss out on this one-of-a-kind opportunity.

Hillrock Estate Solera Aged Single Barrel K&L Exclusive Cask Strength Straight Bourbon Whiskey (750ml) ($139.99)

The Hillrock Estate is an historic farm in the Hudson Valley. The Victorian house that sits at the apex of the site overlooks the gorgeous Berkshire mountains in the distance and fields of grain that once produced more than half of the nation’s barley and rye stocks. In the 1800s, the Hudson Valley was home to over 1,000 farm distillers who converted their crops to spirit form when the selling season was over. Jeff Baker, who owns the estate and established its successful sustainable beef operation, tapped the illustrious Dave Pickerell to build a world-class distillery on the exceptional property. Their dream of producing a truly estate-made whiskey was made possible by the ingenious incorporation of a solera aging system. This successive aging process allows for the estate to gradually move from sourced spirit to their own distilled stocks while continually improving quality and average age of the product. The complex system begins with 4 year old straight bourbon sourced from high-quality established distillers before seeing time in American oak, Port, Madeira, and Cognac barrels. The final stage of the process is a long finishing step in very old sherry casks which offer an incredible mellowing effect. By the time the whiskey has reached this step the average weighted age is close to ten years and it will include much older whiskies in the blend. We’ve loved the Hillrock from the start, but jumped at the chance to offer their excellent product at full strength.

David Othenin-Girard | K&L Staff Member | Review Date: July 05, 2020

There are few American whiskies that transcend the category’s gruff persona. Sure, there are expensive whiskies being made at craft and industrial distilleries alike, but only a tiny handful capture that nuanced space that could be considered “luxury.” The Hillrock Estate achieves that feeling without even trying. They’ve put so much time, money, energy and thoughtfulness into these products — the inherent quality seeps from the glass with almost perfect restraint. Dave Pickerell (RIP) had a field day making Hillrock. I’d never seen him more proud or excited about one of his products than when he talked about Hillrock. But nothing about the story explicitly implies that it’s a luxury product. After all the “Estate” is actually a farm, but the quality derives directly from a commitment to produce the absolute best regardless of cost. That is true luxury. Almost no craft producers have achieved such an innovative and well-polished product, so when we had the chance to buy this little cask we knew we wanted to pick a good one.

Illya Haase | K&L Staff Member | Review Date: July 14, 2019

Our friends at Hillrock pull off a very cool way of making a cask strength bourbon. They use the solera method which is traditionally done in Spain and Portugal. Basically, one transfers a liquid from barrel to barrel, older vintages into younger vintages, etc, the oldest mixtures being in the barrel right “on the ground.” In this case, you wind up with a great mixture of 4 year old to 13 year old wonderful whiskeys blended together. A whiff from the glass expresses a mixture of earth, vanilla bean, and cinnamon. There’s a nice touch of heat with a complex blend of wood spice, sweet corn, and caramel. The finish is long and smooth with notes of butterscotch and brown sugar. If you are looking for an adventurous and fun gift for the bourbon drinker in your life…look no further!

Will Blakely | K&L Staff Member | Review Date: July 11, 2019

A wave of sticky nectars and brown sugar rushes from the glass, betraying the decadence therein. Looking past that, however, one finds subtler aromas akin to fine Armagnac, and perhaps a whiff of flor as though from serious aged sherry. Stewed peaches, cherry compote and crème brûlée achieve an effortless harmony without feeling too heavy. A youthful undercurrent of sweet corn and fresh grass does remind you that this is, in fact, bourbon, but one could easily mistake this for fine brandy. Be sure to pick up this one-of-a-kind bottle before they’re gone.

Keith Mabry | K&L Staff Member | Review Date: July 11, 2019

What a standout! This is one of the most polished cask strength bourbons I have tasted in some time. The aromas of spice cake and dried fruits abound with an underlying subtle grain note. The average aggregated age of 13 years gives this a distinct creaminess on the palate and subdues all of the heat from the high proof. This is a superb single cask that could reach cult status down the road.

Campbeltown – Cancelled Festival – Glen Scotia Release at Tyndrum Whisky – Scotch Whisky News

TyndrumWhisky.com

Finally here!

Glen Scotia Campbeltown Festival 2020

Bottled before lockdown, and before the Campbeltown Malts Festival was cancelled, Glen Scotia have this lovely Tawny Port 14YO now available. Blackberry, floral notes and ocean spray on the nose leading to a silky mouthfeel, not to be missed!

It’s finally here!

From the cancelled Campbeltown Malts Festival 2020, we’ve got the Tawny Port Finish Peated 14YO

Matured in American Oak Barrels before being finished in Tawny Port Casks for 6 months, bringing dark fruit and berry flavours that complement the spice and tangy peat finish.

Official tasting notes:

Blackberry, floral notes and ocean spray on the nose, the palate has a wonderful silky mouthfeel and flavours of crisp green apple, peach syrup and vanilla with a honey sweetness. There is a gentle peat smoke with blackcurrant, raspberry and clove spice notes on the finish.

Distilled and bottled by Glen Scotia Whisky Distillery

Order Now:

Loch Lomond 12 Year Old Open Edition at The Whisky Shop – Scotch Whisky News

Loch Lomond 12 Year Old Open Edition
£54.95

Made using only spirit from Loch Lomond Distillery’s straight neck pot stills and fermented using Chardonnay yeast, this limited edition expression allows you to celebrate 2020’s cancelled Open golf tournament in spirit.

Buy Now 

Hillrock Estate Solera Aged Single Barrel K&L Exclusive Cask Strength Straight Bourbon – American Whiskey News

Hillrock Estate Solera Aged Single Barrel K&L Exclusive Cask Strength Straight Bourbon Whiskey (750ml)

$139.99 View

The Hillrock Estate is an historic farm in the Hudson Valley. The Victorian house that sits at the apex of the site overlooks the gorgeous Berkshire mountains in the distance and fields of grain that once produced more than half of the nation’s barley and rye stocks. In the 1800s, the Hudson Valley was home to over 1,000 farm distillers who converted their crops to spirit form when the selling season was over. Jeff Baker, who owns the estate and established its successful sustainable beef operation, tapped the illustrious Dave Pickerell to build a world-class distillery on the exceptional property. Their dream of producing a truly estate-made whiskey was made possible by the ingenious incorporation of a solera aging system. This successive aging process allows for the estate to gradually move from sourced spirit to their own distilled stocks while continually improving quality and average age of the product. The complex system begins with 4 year old straight bourbon sourced from high-quality established distillers before seeing time in American oak, Port, Madeira, and Cognac barrels. The final stage of the process is a long finishing step in very old sherry casks which offer an incredible mellowing effect. By the time the whiskey has reached this step the average weighted age is close to ten years and it will include much older whiskies in the blend. We’ve loved the Hillrock from the start, but jumped at the chance to offer their excellent product at full strength.

WATERFORD DISTILLERY BRINGS FORWARD NEW SINGLE FARM ORIGINS AFTER SELL-OUT DEBUT – Irish Whiskey News

WATERFORD DISTILLERY BRINGS FORWARD NEW SINGLE FARM ORIGINS AFTER SELL-OUT DEBUT

After the dramatic success of its first commercial bottlings, which sold out within a matter of hours in major retailers across Europe, terroir-driven producer Waterford Distillery has brought forward four new whisky bottlings to meet demand.

The Single Farm Origin whiskies form part of Waterford’s highly sought-after range of uber-provenance, natural single malt whiskies, which explore Irish terroir one farm, once place, at a time.

Influenced by the world’s greatest winemakers, Waterford Distillery obsessively brings the same intellectual drive, methodology & rigour to single malt whisky. For the first time the focus is on barley, the origin of whisky’s complex flavours. Irish barley is widely considered to be the world’s finest.

Waterford’s Single Farm Origin whiskies are expressions of precision and purity showcasing barley flavours derived from individual Irish farms and harvests.

THE PRECISION OF PLACE  

The debut of two entirely new Single Farm Origins editions are:

Ballymorgan: Edition 1.1 – grown by Robert Milne on one of Ireland’s premier malting barley terroirs – the famous Clonroche Series in Co. Wexford, with its loamy, clay soils derived from slate and granite.

Sheestown: Edition 1.1 – grown just outside the historic town of Kilkenny on an undulating, well-drained, lowland terroir predominantly derived from limestone, by Phil O’Brien, father of one of our distillery workers.

In addition, a reprise of the original two sold out bottlings, slightly older second editions, has been brought forward to meet demand:

Bannow Island: Edition 1.2 – the second release, now 3 months older, was grown by Ed Harpur on the extreme southern coast of Co. Wexford, where salt-laden Atlantic winds and sandy soils create a unique, if challenging, terroir.

Ballykilcavan: Edition 1.2 – the second release, now 3 months older, uses barley grown by David Walsh-Kemmis west of the Barrow in Co. Laois in the barley heartlands, where his fertile fields are sheltered by ancient woodland.

Bottled at 50% ABV without colouring, chill-filtration or any additives – totally natural – each bottle is priced at €70-80/£70 and will be available from specialist retailers from the end of July 2020 onwards.

9,300 bottles of each whisky will be available throughout Europe, Taiwan and Japan, with totally unique Single Farm Origins coming to the US in September.

Supporting the unparalleled provenance is the full disclosure on each whisky, including barrel breakdown, barley agronomy, farm origin maps, distillation data, farm photography and field audio accessed via each bottle’s unique TÉIREOIR Code.

Waterford Distillery Founder & CEO Mark Reynier says: “We knew there was great interest from the inquisitive, curious and open-minded in our unique philosophy but we were totally unprepared – and mighty humbled – by such an enthusiastic reception. We know this has meant some frustration for people getting their hands on a pair, but please bear with us.

“Our distributors say this is the most successful launch of a new distillery brand they have ever seen, and we have all been taken off guard. Everyone associated with Waterford Whisky from farmers to maltsters to distillers to warehousemen should be very proud. Sure, it’s early days, but our novel, traceable, transparent, terroir approach seems to have found a niche appreciated by today’s enlightened consumers.”

Just landed: Macallan 18 Year Old Sherry Oak 🥃 at The Whisky Shop – Scotch Whisky News

Just landed:
Macallan 18 Year Old Sherry Oak 2020

£299.00

Introducing the latest release from Macallan’s Sherry Oak range. This sublime release has been matured in carefully selected sherry casks from Jerez, packing plenty of spice and notes of dried fruit, orange, ginger   and cinnamon..

Macallan 18 Year Old Sherry Oak 2020 Description

Macallan 18 Year Old Sherry Oak 2020 is the latest release from Macallan’s Sherry Oak range. As usual, this sublime release has been matured in carefully selected sherry casks from Jerez incorporating spice and dried fruit.

The Macallan’s curiously small spirit stills are the smallest on Speyside. Their unique size and shape give the spirit maximum contact with the copper, helping to concentrate the ‘new make’ spirit and provide the viscosity and rich, fruity, full-bodied flavours so characteristic of The Macallan. There are fourteen of these curiously small spirit stills, crafted from copper, each holding an initial ‘charge’ of 3,900 litres. These stills are so famous that they have appeared on the back of a Bank of Scotland £10 banknote!

Buy Now 

Lagavulin 2003 Distillers Edition at The Whisky Barrel – Scotch Whisky News

Lagavulin 2003

Distillers Editions. Take this classic Islay Scotch whisky and give it an extra oomph with double maturation in pedro ximenex cask. Yes please! The second maturation in Pedro Ximinez brings a great fruity backbone to this Lagavulin, which balances greatly with the big bold classic smoke you would expect from Islay’s greatest distillery.

LAGAVULIN SINGLE MALT WHISKY

Lagavulin Distillery was established in 1816 by John Johnston on the rocky south coast of the Isle of Islay. In 1908 the Malt Mill Distillery was built next to Lagavulin Distillery but closed in the early 1960s and, whilst some of its buildings remain as part of Lagavulin, the Malt Mill is now a lost distillery. Lagavulin has four stills and produces superbly balanced peated whisky. The core range is limited to the Lagavulin 16 Year Old and Distillers Edition with a limited edition single cask bottling produced each year for Feis Ile, the Islay Festival of Malt and Music.

 £94.02 / $97.74* / €104.30*

Buy Now – Lagavulin 2003 Distiller’s Edition

Twisted Highland Park – Mega Deal with Limited Stock at Tyndrum Whisky – Scotch Whisky News

TyndrumWhisky.com

a Big Discount

16 Year Old Twisted Tattoo

Spanish Rioja Wine Casks, Highland Park and a Big Discount, now available online. Limited stock available.

Flavours: Sweet vanilla, sun-ripened peaches, summer berries, full-bodied red wine, light peat smoke.

153 casks, 16YO Highland Park, and a Big Discount, get yours at this price while you can.

> Order Now <<

Scotch Malt Whisky Society of Canada July 2020 Outturn – Scotch Whisky News

Toast those special moments with a spectacular explosion of flavour; explore our brilliant display of new casks!

KNICKERBOCKERS AT A WEDDING

CASK NO. 6.32

CASK:  1st fill hogshead

AGE:  12 years

FLAVOUR PROFILE:  Spicy & sweet

ATTACK OF THE KILLER FLORISTS

CASK NO. 113.24

CASK:  Refill hogshead

AGE:  7 years

FLAVOUR PROFILE:  Young & spritely

THIS AIN’T NO PUSSYCAT

CASK NO. 59.58

CASK:  Refill hogshead

AGE:  10 years

FLAVOUR PROFILE:  Spicy & dry

SPELLBINDINGLY SUBLIME

CASK NO. 139.4

CASK:  1st fill barrique

AGE:  N/A

FLAVOUR PROFILE:  Spicy & sweet

THE BEACHCOMBER

CASK NO. Blended malt

CASK:  1st fill barrel

AGE:  7 years

FLAVOUR PROFILE:  Oily & coastal

B + B = Bsquared

CASK NO. 70.38

CASK:  2nd fill ex-Islay barrel

AGE:  13 years

FLAVOUR PROFILE:  Lightly peated

The Scotch Malt Whisky Society Canada
Suite 160
104 – 1240 Kensington Road NW
Calgary, AB  T2N 3P7
403-969-8225
curious@smws.ca
www.smws.ca


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