Press Releases

In Memory of Elmer T. Lee 1919-2013

July 16, 2013

Dear Friends,

It is with a very heavy heart that I share with you that our beloved Master Distiller Emeritus Elmer T. Lee, 93, passed away July 16, 2013 after a short illness.

In the world of making really fine whiskey the role of Master Distiller is pivotal, but Elmer’s meaning to those he met, came to know, and worked with closely extended far beyond that of a Master Distiller. Elmer defined, in the simplest terms, what it means to be a great American – hard working, self-made, courageous, honest, kind, humble, and humorous.

Elmer was born in 1919 on a tobacco farm near Peaks Mill in Franklin County, Ky. He graduated from Frankfort County High School in 1936 and worked for Jarman Shoe Company until December 1941. He then served with the U.S. Army Air Force in World War II as a radar bombardier on a B-29. After flying missions against Japan through 1945, Elmer was honorably discharged in January 1946. He returned home and studied engineering at the University of Kentucky, where he graduated with honors in 1949.

In September 1949 Elmer began working in the engineering department of the George T. Stagg Distillery in Frankfort. In 1966, Elmer was promoted to plant superintendent, responsible for all plant operations and reporting to the plant manager. 1n 1969, he became plant manager.

But it was in 1984 that Elmer’s contribution to the bourbon industry gained him the most notoriety, when he introduced Blanton’s, the world’s first Single Barrel Bourbon.  Elmer retired in 1985 but continued to serve as an ambassador for Buffalo Trace, and in 1986 he was honored with his very own single barrel bourbon, Elmer T. Lee. Of course, for those of us who knew Elmer, he never really retired. Every Tuesday we could see Elmer making his rounds at the Distillery in his trademark cap, signing bottles, posters, and other memorabilia at the Gift Shop, visiting his friends in Blanton’s Bottling Hall, and tasting bourbons (for quality control purposes!) in the lab.

Elmer was always ready to offer advice, and was a wealth of information that many of us relied on, myself included. Harlen Wheatley would inquire with Elmer when stuck on a mechanical problem, and any historical questions about the Distillery always went to Elmer, who, with his razor sharp memory, could invariably answer.  To all of us, Elmer was a friend, a mentor, and a trusted advisor.

Elmer was known through the bourbon industry for his expertise and knowledge about bourbon whiskey and he received numerous awards and recognition, including induction into the Bourbon Hall of Fame in 2001, the Lifetime Achievement Award from Whisky Advocate in 2002, and the Lifetime Achievement Award and Hall of Fame induction from Whisky Magazine in 2012.

We have lost a wonderful friend today, and he will be missed terribly.

Services for Elmer T. Lee are pending and will be announced shortly.

Sincerely,

Mark Brown

The Marcliffe Hotel Sells Rare Whisky Stars by the Glass – Scotch Whisky News

The Marcliffe Hotel Sells Rare Whisky Stars by the Glass

The Marcliffe Hotel and Spa has become the first place in Scotland to sell The Dalmore’s rare and prestigious Constellation Collection by the glass.

The Dalmore Constellation Collection brings together a spectrum of vintages created in The Dalmore’s iconic Highland distillery between the years 1964 and 1992.

Consisting of 21 individual releases, each of these rare whiskies have spent their lives finessing in the finest casks from around the world before being bottled at natural cask strength and at natural colour.

Until now, the exclusive collection has only been available to buy by the bottle, with prices starting from £2,000 for a bottle of 1992 Vintage up to £20,000 for a bottle of the Vintage 1964. The Marcliffe is now the first hotel in Scotland where individual drams of the 1992, 1991, 1980 and 1979 vintages can be bought and savoured.

The Dalmore Master Distiller, Richard Paterson
“In selecting the casks for The Constellation Collection, we identified our brightest stars from our darkest warehouses. Although much has changed since 1964, what has not, is the consistency of quality inherent in each and every Dalmore expression. By offering these exquisite expressions by the glass, we are providing the Marcliffe’s customers with a unique opportunity to share the shining lights of our Distillery.”

www.thedalmore.com

www.marcliffe.com

NOTES

Further information on the Dalmore
The Dalmore gained its iconic 12-point stag emblem in 1263 when one of the Mackenzie clan saved the king from being gored by a stag.

Unlike other whiskies, The Dalmore is produced in very limited quantities. Due to the distinctive distillation process no two batches will be exactly the same, ensuring that each release of The Dalmore is unique.

Crafted using a process which has been perfected over the last 150 years, The Dalmore is now the world’s fastest growing single malt. (IWSR, 2012).

Whisky, Jazz and Fun(draising): An Afternoon Tea Party With a Difference – Scotch Whisky News

Whisky, Jazz and Fun(draising): An Afternoon Tea Party With a Difference

This July, Londoners will have the chance to attend an afternoon tea party with a difference.

In place of Earl Grey or English Breakfast, will be a bespoke whisky cocktail served in tea cups, and a Brazilian jazz singer will entertain instead of a pianist or string quartet.

What’s even better? All money raised on ticket sales and a silent auction will go directly to Marie Curie Cancer Care.

Hosted by Miss Whisky, in partnership with Dre Masso and Eric Yu’s latest cocktail bar sensation – Opium Bar at 16, Gerrard Street in China Town – the afternoon whisky tea party will run from 3-7pm on Sunday, 21 July.

Providing the base for the delicious drinks are sponsors Glengoyne whisky, while Aline Stoffel – a Brazilian jazz songstress who has performed from stadiums in Rio de Janeiro to London’s Ronnie Scott’s – will delight anyone with a penchant for sultry tunes.

“I am thrilled to be announcing this partnership between myself, Opium Bar, Glengoyne and Aline Stoffel – to have so many amazing people on board to raise funds for this vital charity is absolutely wonderful,” said Miss Whisky founder and editor, Alwynne Gwilt, who has volunteered with the charity’s Hampstead Hospice in London since 2011.

Marie Curie Cancer Care provides support to terminally ill patients and their families and its hospice nurses do incredible work in the community, often allowing patients to pass away peacefully in their homes rather than in a hospital.

In the past year, 31,000 patients were cared for by the 2,700 nurses, doctors and healthcare professionals employed by the charity, making it the biggest provider of hospice beds outside of the NHS.

But, without the generous donations of the public, the charity would simply not be able to run.

Around 70 per cent of its funding comes from the community, with the other 30 per cent coming from the NHS.

Speaking on the importance of events such as this, Natasha Sadaoui – community fundraiser at the Marie Curie Hospice, Hampstead – said: “The Hospice provides expert care and the best possible quality of life, for people with cancer and other terminal illnesses, and support for their families, completely free of charge. It costs us £5.4 million a year to run just the Hampstead Hospice and we just wouldn’t be able to provide such a service without the support from the local community and people like Alwynne!”

When Alwynne was 13, she lost her mother to cancer and unfortunately her mother’s last days were spent in a hospital rather than at the home she loved.

“I only wish she would have had the support of a charity like Marie Curie at that time. The work they do for families and those patients in their final days is incredible and I want to do all I can to ensure other families receive this type of care if they end up in a similar situation,” she said.

Speaking on why Glengoyne has decided to participate, Neil Boyd – UK Commercial Director of Ian Macleod Distillers Ltd, the brand’s owner – said: “Marie Curie Cancer Care is an exceptional charity bringing much needed relief and support to families across the UK. We hope that our Teapot Dram can add to the enjoyment of this fun and original charitable event.”

Tickets for the event are now on sale through Miss Whisky’s Just Giving Page ( https://www.justgiving.com/miss-whisky ), which has been set up to ensure attendees avoid ticket charges and to allow the charity to benefit from Gift Aid.

Tickets include a bespoke whisky cocktail and the concert, and are £13 ahead of time. Those wishing to purchase them simply need donate that amount through the page’s donation function and fill in their name in the “Donated By” section to be added to the guest list.

Tickets will also be available on the door at a cost of £15. All money raised from ticket sales will go directly to the charity.

Donations in excess are of course also wholeheartedly welcome.

A silent auction featuring lots of delectable goodies will also be running on the day. Anyone wishing to donate items for it should get in touch with Alwynne before the 16th July. So come along and make your Sunday afternoon tea even more special this July – it all makes a big difference!

For further details, press queries or to discuss donations for the silent auction, please contact Alwynne on: info@misswhisky.com or through Twitter on @themisswhisky

Notes:

About Marie Curie: Marie Curie Cancer Care is one of the UK’s largest charities.Employing more than 2,700 nurses, doctors and other healthcare professionals, it provided care to more than 31,000 terminally ill patients in the community and in its nine hospices last year and is the largest provider of hospice beds outside the NHS. In 2009 the Marie Curie Hospice, Hampstead underwent a £3.8 million refurbishment which included converting the hospice’s multi-occupancy wards into 26 single en suite rooms with patient controlled lighting, heating, TV and internet access. As well as being a place for terminally ill people to stay as in-patients, the Hospice also offers a wide range of day services, which are open to terminally ill people being cared for at home. These day services help patients to manage their symptoms as well as relax, refresh and unwind such as complementary therapies, emotional support and use of the hydro pool. The charity has two centres for palliative care research, the Marie Curie Palliative Care Research Unit at University College London and the Marie Curie Palliative Care Institute Liverpool. It also supports palliative and end of life care research through its project grant funding streams, the Marie Curie Cancer Care Research Programme (administered by Cancer Research UK) and the Dimbleby Marie Curie Cancer Care Research Fund. For more information, visit: http://www.mariecurie.org.uk/

About Miss Whisky: Founded in 2011 by journalist Alwynne Gwilt, Miss Whisky brings news, reviews and features on the whisky industry with the goal of opening up the world of whisky to a wider audience. For more information, visit: http://www.misswhisky.com/

About Opium Bar: Opened in December 2012, Opium Bar China Town is the latest cocktail bar from Dre Masso and Eric Yu. Providing exceptional cocktails and delicious dim sum, the bar – hidden behind an unassuming door at 16, Gerrard Street – is an oasis from the crowded streets surrounding it in central London. For more information, visit: http://www.opiumchinatown.com/

About Aline Stoffel: Raised in Brazil but now residing in London, Aline Stoffel is a stunning young jazz songstress wowing audiences in venues such as Ronnie Scott’s and Somerset House and as a headline act in her home country, in cities such as Rio de Janeiro and Sao Paulo. With a mix of English and Brazilian tunes, Aline is a firecracker on stage, and is joined by legendary guitarist Marcos Vianna. For more information, visit: http://www.alinestoffel.com/

About Glengoyne Whisky: Based just outside of Glasgow at the base of the Dumgoyne Hill, Glengoyne distillery is often considered one of the prettiest in Scotland. With a whisky range including a 10, 15, 18 and 21 year old, along with a cask strength release, the company has a wide range to suit all palates and budgets. For the afternoon tea party, Glengoyne will provide its legendary Tea Pot Dram, normally only available to buy at the distillery. For more information, visit: http://www.glengoyne.com/

LIQUID HISTORY: OLDEST BENRIACH AND GLENDRONACH SINGLE MALTS IN EXISTENCE RELEASED – Scotch Whisky News

LIQUID HISTORY: OLDEST BENRIACH AND GLENDRONACH SINGLE MALTS IN EXISTENCE RELEASED

DESCRIBED proudly by The BenRiach Distillery Company’s Managing Director Billy Walker as “an iconic moment in the history of BenRiach and GlenDronach”, the two award-winning distilleries today announced the release of their oldest whiskies.

BenRiach Distillery, located in Speyside, has released “Vestige”, a 46 year-old single malt Scotch whisky, which was distilled and filled to cask on the 21st of September, 1966.

When BenRiach became independent in 2004, the new owners inherited a handful of casks from 1966 – the oldest stock in the distillery’s warehouses. By the end of 2012, just two of those casks remained, and Billy Walker has selected one of those casks, BenRiach 1966 cask # 2381, to be bottled as “Vestige”.

This whisky is ‘classic Speyside’ in style, and was matured in a traditional hogshead. It is bottled at cask strength (44.1% vol). After 46 years of maturation, the cask generated just 62 bottles, which will be sold worldwide. The UK retail price is £3999.99.

“Vestige” has been so named because it represents a moment in time, a small trace of something very special that, once lost, can never be replaced. The BenRiach 1966 cask # 2381 truly is a piece of the distillery’s history.

GlenDronach Distillery, which was acquired by The BenRiach Distillery Company in 2008, is proud to release “Recherché”, a 44 year-old Highland single malt, which was distilled and filled to cask on September 24th , 1968.

The ’68 stock represents the oldest whisky in GlenDronach’s vast warehouses, and GlenDronach 1968 cask # 005, an Oloroso sherry butt, was hand-picked to be bottled as “Recherché”. The name “Recherché” has been chosen because it means “carefully sought-out”.

This expression is sublime; a full-bodied, richly-sherried single malt (bottled at a cask strength of 48.6% vol), with all the traditional characteristics you would expect of a GlenDronach…and indeed one of which enigmatic founder James “Cobbie” Allardice would heartily approve!

This is a limited release of just 632 bottles, which will be available worldwide. GlenDronach “Recherché” will retail in the UK at £2749.99.

Billy Walker added: “A combination of barley, water, excellent oak and the passage of time have combined to create liquid history. These special bottlings, which represent our oldest mature stock, are in impeccable condition, and are testament to the enormous attention to detail applied by the current and the previous custodians of our distilleries. Together, “Vestige” and “Recherché” are a celebration of the phenomenal craft of two distilleries over a period spanning more than four decades.”

For more information, go to…

www.benriachdistillery.co.uk or email info@benriachdistillery.co.uk

www.glendronachdistillery.co.uk or email info@glendronachdistillery.co.uk

Pictures show BenRiach “Vestige” and GlenDronach “Recherché”.

Ian Macleod Distillers’ Limited Rock Edition Smokehead Is Back To The US Market! – Scotch Whisky News

The Skull is back!

Ian Macleod Distillers’ Limited Rock Edition Smokehead – the rich and powerful Islay Single Malt Scotch Whisky – is back to the US Market!

Our new tin evolved from the design of Smokehead’s existing tactile metal presentation tin, demanding attention with the introduction of a smoking skull, the time-honored symbol of rock.  Cocooned within the skull are the many adjectives that capture the Single Malt’s boisterous, outrageous, and deep peaty flavors.

Marketing Director for Ian Macleod Distillers, Ian Weir, commented: “The new presentation tin not only celebrates Smokehead’s close affinity to rock music, but reaffirms the brand’s unique position within the Single Malt category. Smokehead is vigorous and unapologetic about its big and intense peaty flavors. Like rock and roll, people must accept it for what it is or not at all.”

A rich, seaweedy and intensely peaty Islay Single Malt Scotch Whisky, Smokehead is not for the faint hearted.  With immense fresh and fruity flavors that burst with notes of sherry, iodine, toffee, smoke and sea salt, Smokehead hits the palate like a cannonball. Smokehead’s RRP is $53.99.

92 points by Jim Murray’s Whisky Bible.

Smokehead – The Rock Edition will be available in the US throughout 2013.

For more information, please contact ImpEx Beverages, Inc. at office@impexbev.com or call (650) 872-1113.

Cheers!

The ImpEx Team

WHISKY FESTIVAL 2013 HIGHLIGHTS – JURA TURNS 50 IN STYLE – Scotch Whisky News

OUR BIGGEST AND BEST FESTIVAL YET

We’re delighted that over 400 of you joined us on Jura for our 50th anniversary. Thank you, we couldn’t have done it without you. And we’re not just saying that. It’s physically impossible to have a festival without the revellers and what revellers you were.

It was a privilege to see so many make the pilgrimage from all over the world to share in our story – from breaking out the vintage 1977, the new 30YO, the rare 39 ¾ (a sneak preview of the new 40YO) and the exclusive festival bottling to tasting Turas-Mara on the waves and soaking up the lively atmosphere inside the cooperage.

Relive all of these great moments in moving pictures and see if you can spot yourself in our photo gallery by clicking on our highlights video below. Don’t worry if you couldn’t be with us this time. Adventures like these await you next year:

Become an honorary Diurach, be the first to hear all of the latest news and help us to write many more exciting chapters like this.

Leading Blended Scotch Whisky LABEL 5 Receives Gold Medals At International Competitions! – Scotch Whisky News

Leading Blended Scotch Whisky LABEL 5 receives gold medals at international competitions!

Already awarded with numerous medals, LABEL 5 Classic Black keeps on its winning story with a Gold medal won at the prestigious San Francisco World Spirits Competition. In addition, the judges have awarded the LABEL 5 Extra Premium 12YO with the coveted Double Gold medal.

For the first time, LABEL 5 has entered the China Wine and Spirits Awards, leading competition in Hong Kong and China. LABEL 5 Extra Premium 12YO was acclaimed by the expert judging panel as it received a Gold medal and was elected “Trophy Winner” in the Scotch Whisky category.

These results acknowledge once again the finest quality of our products and the expertise and passion of our Master Blender.

The San Francisco World Spirits Competition is the most regarding and prestigious competition in the world. Composed by a jury of professionals, this competition is known to be the “the rite of passage for top quality spirits”.

The China Wine and Spirits Awards are the only awards judged specifically for the Chinese market. The judges take into account the local consumer preferences to assign the medals.

Please enjoy LABEL 5 responsibly.

ABOUT LABEL 5

LABEL 5 ; an international brand of Scotch Whisky produced, aged and bottled in Scotland ; is the flagship brand of LA MARTINIQUAISE.

Established worldwide in more than 100 countries, LABEL 5 has registered high growth for many years (+50% over the last 5 years!) and ranks 9th on the worldwide Scotch Whisky market.

ABOUT LA MARTINIQUAISE

Founded in 1934, LA MARTINIQUAISE is a leading independent French spirits group with a 980 Million euros turnover, which sold a wide spirits range in more than 100 countries.

LA MARTINIQUAISE produces and distributes major brands worldwide: LABEL 5 (N°9 worldwide Scotch Whisky), POLIAKOV (N°1 in France), PORTO CRUZ (N°1 worldwide), SAINT JAMES…(sources: IWSR).

NEW LOOK BOTTLE, SAME GREAT TASTE AS BALLANTINE’S UPDATES IMAGE FOR FINEST – Scotch Whisky News

NEW LOOK BOTTLE, SAME GREAT TASTE

AS BALLANTINE’S UPDATES IMAGE FOR FINEST 

New Finest bottle throws the spotlight onto new Ballantine’s global marketing campaign,

“Stay True” 

Ballantine’s, the No. 1 Scotch whisky inEuropeand the No. 2 Scotch whisky in the world, has unveiled a bold new-look bottle for its Finest expression, highlighting its suitability to the modern generation of whisky drinkers and ensuring it remains front of mind for customers.

The new bottle will begin appearing in markets from July this year and embraces traditional Ballantine’s attributes such as timelessness, elegance and authenticity, while becoming more contemporary in style. This design evolution stays true to founder George Ballantine’s pioneering values and relentless pursuit of quality, never settling for less than the finest and travelling to the four corners of Scotland until finding the perfect blend of malts and grains for his whisky.

With design elements including a chevron-shaped label that echoes the iconic wings of the historic Finest label, the new look gives the bottle a more dynamic, eye-catching look on shelf. Premium quality cues have been enhanced through a more prominent positioning of the brand’s crest – the exclusive Ballantine’s Grant of Arms – and a simplification of the Ballantine’s seal, which amplifies the Ballantine’s ‘B’ and provides an opportunity to build on one of Ballantine’s greatest visual assets. ‘Finest’ also now features in a more premium gold colouring.

The Ballantine’s Finest carton will also reflect and emphasise the key features of the bottle; the chevron label, enhanced ‘B’ and the Ballantine’s crest, while the bottle itself will retain the iconic rectangular bottle shape that it is famed for, with its shoulders made more angular, resulting in a sharper, prouder look.

The overall result is an iconic, contemporary design that is true to the Ballantine’s Finest brand essence and its original packaging, building on and enhancing its most familiar elements, which have led to its position as one of the most consistent and recognisable brands in the world.

Peter Moore, Ballantine’s Global Brand Director, comments: “The Ballantine’s Finest bottle has changed very little over the years, but we recognised a need for the look to be updated, given Ballantine’s credentials as a famous brand that leaves an impression. We wanted to ensure that our new design stayed true to our proud heritage and identified with our loyal customers, whilst also being seen as a contemporary, vibrant brand, and we’re delighted with the final result.

“The new bottle performed very well in consumer research tests* within our key markets and outperformed our highest expectations. It was acknowledged by those tested as being confident and modern without losing its heritage and quality cues, so we hope that this and our exciting marketing activities will translate into further success for Ballantine’s and will continue to engage people across the world.”

The new Finest range will be available in a wide range of sizes and formats and will be accompanied by a teaser ATL campaign. The ATL campaign contains two routes, with one focusing on the brand’s quality, consistency and originality under the strapline, ‘Always Original Since 1827’. The second route is more product focused with the strapline, ‘New Bottle, Same Great Taste’.

An extensive range of point-of-sale materials has also been produced for Ballantine’s customers, including shelf talkers, neck tags, tent cards and cocktail cards, which will be available in bars and restaurants, encouraging customers to make Ballantine’s Finest cocktails at home.

The new bottle also introduces Ballantine’s new global marketing campaign, “Stay True, Leave an Impression”, which acts as a reminder to the customer that acting with self-belief is what will leave a genuine, authentic and positive impression. The line will feature on all brand communications across all product variants, but with different features and nuances to reflect the range of products and varying customer groups.

Notes to editors:

*Incite research, 400 interviews during 2012. Research was conducted amongst some of Ballantine’s key markets, with the new packaging design outperforming highest expectations. It was acknowledged by customers as being confident and modern, without losing its heritage and quality cues. Furthermore, consumers asked believe that the new pack has the potential to be iconic. Specifically in Spain, one of the markets used for research purposes, the results were some of the best that research agency, Incite Research, has seen for new packaging.  

About Ballantine’s

Ballantine’s is the No. 1 Scotch whisky in Europe and the No. 2 ultra-premium Scotch whisky inAsia, and the range sells over 70 million bottles a year worldwide. Ballantine’s has won more than 120 trophies and medals at international competitions in the past 10 years for quality, as a result of its unique richness of character and perfect balance. The range, from Ballantine’s Finest to the exclusive 40 Year Old, is the most extensive in the world of Scotch and is maintained by the latest in a tradition of Master Blenders that dates back to 1827.

About Chivas Brothers

Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard – the world’s co-leader in wine and spirits. Chivas Brothers is the global leader in luxury Scotch whisky and premium gin. Its portfolio includes Chivas Regal, Ballantine’s, Beefeater Gin, The Glenlivet, Royal Salute, Aberlour, Plymouthgin,  Longmorn, Scapa, 100 Pipers, Clan Campbell, Something Special and Passport.

For further information visit: www.chivasbrothers.com

LAURENT LACASSAGNE TAKES UP ROLE AS CHAIRMAN AND CEO OF CHIVAS BROTHERS – Scotch Whisky News

LAURENT LACASSAGNE TAKES UP ROLE AS CHAIRMAN

AND CEO OF CHIVAS BROTHERS

Laurent Lacassagne this week officially took up his role as Chairman and CEO of Chivas Brothers, the Scotch whisky and premium gin business of Pernod Ricard.

He commented: “I am delighted to be joining Chivas Brothers at this very exciting and dynamic period for our business.  I look forward to continuing the commitment and investment behind our prestigious portfolio of Scotch whisky and gin brands which is best placed to take advantage of growth opportunities around the world.” 

Notes: 

About Laurent Lacassagne

Laurent Lacassagne, 51, is a graduate from HEC Business School(Paris). He joined the Group in 1988 as Internal Auditor at Pernod Ricard before being appointed Finance and Administration Director of Besserat de Bellefon, Cusenier, then SEGM (former name for Pernod Ricard Europe). In January 1997, he was appointed Group Finance Director, before moving to Australia November 2003 as Chairman & CEO of Orlando Wyndham. In February 2006 he was appointed Chairman & CEO of Pernod Ricard Pacific and between July 2008 and  June 2013 he held the position of Chairman and CEO of Pernod Ricard Europe.

About Chivas Brothers

Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard – the world’s co-leader in wine and spirits.  Chivas Brothers is the global leader in luxury Scotch whisky and premium gin. Its portfolio includes Chivas Regal, Ballantine’s, Beefeater Gin, The Glenlivet, Royal Salute, Aberlour, Plymouth Gin, Longmorn, Scapa, 100 Pipers, Clan Campbell, Something Special and Passport.

In July 2010 Chivas Brothers launched The Age Matters campaign to help consumers understand the importance of Scotch whisky age statements.

LAURENT LACASSAGNE (Left)

The Tweeddale Joins Forces With Boutique Whisky Specialists, The Great Whisky Company – Scotch Whisky News

The Tweeddale joins forces with boutique whisky specialists, The Great Whisky Company

Alasdair Day of The Tweeddale has announced he is working with The Great Whisky Company as its sole distributor in the UK.

Since its launch in the UK in May 2010 with Batch 1, the tenacious master blender has taken up the trailblazing challenge of taking his family almost 200 year old legacy of Scotch Whisky blending into the twenty first century. The Tweeddale Batches have already received an array of accolades and awards from the UK and global media. After such a positive initial response from the UK whisky trade and consumers, The Tweeddale is increasing its distribution and will be working exclusively with The Great Whisky Company – the boutique whisky distribution company founded by Eddie and Amanda Ludlow.

Alasdair Day of The Tweeddale said: “Since talking to The Great Whisky Company I realised they are the perfect fit for us, with their passion for quality specialist whisky and their strong network within the UK off trade it will enabled us to reach our target consumers in a very short period of time.”

Amanda Ludlow of The Great Whisky Company said: “We love the history and heritage behind The Tweeddale we think this blend is a totally unique Whisky. We are hugely excited to be working with Alasdair and The Tweeddale.”

Original produced by J & A Davidson established in 1820 in Coldstream in the Scottish Borders by the River Tweed. The Tweeddale is a limited edition, small batch Scotch Whisky that blends 9 single cask whiskies, 1 grain and 8 malts (in proportions of 50% grain, 50% malt) from the Lowlands, Highlands Speyside and Islay. It is not chill filtered, has natural colour and it is bottled at 46% abv.

“Each batch is unique, a variation on a theme. It has been my passion to recreate the whisky as my Great Grandfather would have produced it all those years ago” emphasises Alasdair “batch three contains an 18 year old grain whisky and a 21 year old Speyside, not bad for a 12 year old blend.”

Alasdair’s connection with The Tweeddale started in 1895 when his Great Grandfather left school and joined the business as an office boy. In 1923 his Great Grandfather, Richard Day took over the business which continued trading until World War 2. After the War Richard Day retired and there was a 70 year gap before Alasdair recreated the blend using his Great Grandfather’s cellar book contains all of the whiskies the business produced from 1899 to 1916 and so The Tweeddale Legacy continues.

The Tweeddale legacy lives on

http://tweeddalewhisky.com
http://twitter.com/@tweeddaleblend

https://t.co/e4qgQdZY


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