Press Releases

Blablair Distillery “Introducing our new Vintages” – Scotch Whisky News

Balblair Vintage Collection

VINTAGE

Our new Vintage Collection

This Christmas, finding the perfect gift for your loved ones couldn’t be easier with the release of three new Vintages from Balblair Single Malt Scotch Whisky. Whether you choose the luxurious Balblair 1983, the exceptional 1990 Vintage, the popular Balblair 2003, or gift all three for the ultimate Christmas present, each whisky has their own distinct flavour and bespoke packaging.

• If it’s a relaxing evening dram you’re after why not try the premium Balblair 2003 (£40.99). Infused with floral notes and hints of citrus fruits, apricots and honey, Balblair 2003 is a full bodied and well balanced whisky that combines orange, lemon, honey and spice.

• Perfect for sharing with special friends, the Balblair 1990 (£84.99) is matured in American oak ex-bourbon casks, but with the addition of Spanish oak ex-sherry butts. This creates a medley of spicy and sweet aromas that are punctuated with notes of raisins, toffee and honey.

• For whisky connoisseurs, Balblair 1983 (£200) is the perfect gift. The luxurious vintage has complex aromas, from warm scents of butterscotch and toffee, to fragrant vanilla.

Visit our website to find out more about the full Balblair Vintage Collection.

AUCHENTOSHAN SINGLE MALT SCOTCH WHISKY UNVEILS RARE 1975 EXPRESSION – Scotch Whisky News

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AUCHENTOSHAN SINGLE MALT SCOTCH WHISKY

UNVEILS RARE 1975 EXPRESSION

EXCLUSIVELY FOR TRAVEL RETAIL

 December 2013: Auchentoshan, Scotland’s only triple distilled Single Malt Scotch Whisky, has released a rare limited edition of the 1975 expression exclusively to travel retail. With only 500 bottles in existence, only the lucky few will be able to savour this rare, cask strength non-chill filtered Single Malt, which has been aged in hand-selected, north American bourbon casks for over 38 years.

 Following on from the success of the first batch released in the domestic market in 2011, this second release of the vintage has been matured for an additional year giving it its particularly fresh, dewy fruity qualities. It becomes part of a series of superb vintage releases from the late 1970s including the 1979 sherry matured and the 1974 bourbon matured.

Presented in a premium slate grey double fronted box, both the carton and the bottle deliberately retain a subtlety and understated luxury best reserved for higher aged vintage releases. Once opened the box reveals a stunning design using barrel staves. Labeling is minimal with both the name and label appearing slimmer to reveal the liquid as the true hero. The neck of the bottle is also clear exposing the natural cork. The date of bottling is written on each of the bottles.

Auchentoshan triple distils every drop meaning the spirit produced reaches 81.5% ABV, significantly higher than most distilleries in Scotland. The lightness of the liquid enables it to absorb every characteristic it is exposed to in the cask. It is this smooth distillate paired with the carefully selected oak casks that gives Auchentoshan an unmistakably light and fruity flavour.

Auchentoshan Master Blender Rachel Barrie says “Having spent an additional year maturing in the highest quality North American bourbon casks, the 2013 bottling of Auchentoshan 1975 allows the drinker to experience the complexity and ripe, developed fruit flavours associated with a whisky of this vintage.’’

Tasting notes:

To the eye: Copper gold.

To the nose: Ripe, sun-drenched fruits: pears, figs and honeydew melon.

To the palate: Papaya and pink grapefruit, with baked pineapple and almond cake.

The finish: Subtle notes of white grapes, elderflower & almonds.

There will be 500 bottles available globally in a range of international airports priced at £500+ with an ABV of 45.6%.

For more information visit www.auchentoshan.co.uk 

Notes:

Auchentoshan – The Modern Classic

–       A traditional and authentic single malt, distilled three times and matured in the finest wood

–       A whisky produced with passion and enriched with heritage

–       Favours the classic but with a nod to the contemporary

–       It’s a combination of two worlds; old and new

–       It’s a throwback to the future 

–       It’s style not fashion

–       The very best of the past with the very best of the present…

As Glasgow’s closest Distillery, Auchentoshan is truly unique as it is the only distillery to use a third still in the whisky making process. It means Auchentoshan is the only Single Malt Scotch whisky to triple distil every single drop. This third distillation takes the new spirit to 81.5% ABV (not 70% which is achieved through only distilling twice) making it the highest distillate of any Scottish distillery. The result is a light and delicate single malt of unmistakable smoothness.

Awards 2011

IWSC

–      Gold Medal, 1975 Bourbon

–      Best in Class Silver, 18YO

–      Best in Class Silver, Classic

International Spirits Challenge

–      Silver Media, 1975 Bourbon

–      Silver Medal, Valinch

–      Silver Medal, Three Wood

Scottish Design Awards

–      Best Packaging – Auchentoshan Travel Retail Award

Awards 2012

San Francisco Spirits Competition

–      Double Gold Medal, Three Wood

–      Silver Medal, Classic

–      Silver Medal, 12YO

World Whiskies Awards:

–      Best Lowland – Auchentoshan 1999 Wine Matured

Ultimate Spirits Challenge:

–      94 points/Excellent-Highly Recommended  – Auchentoshan Three Wood

Ultimate Cocktail Challenge:

–      Chairman’s Trophy – Best Scotch Whisky in a classic Rusty Nail cocktail – Auchentoshan Three Wood

Auchentoshan Travel Retail Product Range – Tasting Notes 

Auchentoshan Silveroak 2013 Release (£RRP: 90.00)

TO THE EYE: Rich golden

TO THE NOSE: Honeysuckle and jasmine with baked banana, spearmint and silky oak.

TO THE TONGUE: Creamy cappuccino, cooling mint and sugared almonds.

TO THE END:  Creamy cappuccino, cooling mint and sugared almonds.

Auchentoshan Springwood (£RRP: 34.99)

TO THE EYE: Pale barely sugar

TO THE NOSE: A scattering of malt and vanilla sugar

TO THE TONGUE: Intense nuttiness with a citrus pink grapefruit twist

TO THE END: A crisp, clean mouth watering finish

Auchentoshan Heartwood (£RRP: 41.99)

TO THE EYE: Dark honeycomb

TO THE NOSE: Fresh cappuccino complimented by rosewood and tobacco leaf.

TO THE TONGUE: A light sweetness develops into a rich, fruity mouth feel.

TO THE END: Dark and drying with rich fruit lingering on and on.

Auchentoshan 14 Years Old Cooper’s Reserve (£RRP: 49.99)

TO THE EYE: Warm amber

TO THE NOSE: Intense nuttiness

TO THE TONGUE: Praline, sugar almonds complimented by a sweet cream cheese frosting.

TO THE END: A lingering and sweet nuttiness.

MASTER BLENDER COLIN SCOTT CELEBRATES 40 YEARS IN WHISKY INDUSTRY – Scotch Whisky News

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MASTER BLENDER COLIN SCOTT CELEBRATES 40 YEARS IN WHISKY INDUSTRY 

World-renowned Master Blender Colin Scott is celebrating 40 years in the whisky industry. Highlights of his glittering career include the creation of luxury whiskies Chivas Regal 18 Year Old and Chivas Regal 25 Year Old, as well as the growth of the Royal Salute range. 

Colin developed an early passion for whisky, as he grew up next to an Orkney distillery. He followed in the footsteps of his father and grandfather – who also dedicated their lives to Scotch whisky – when, in 1973, he joined The Glenlivet Distillers as a Trainee Manager in Edinburgh.

 His experiences in production started in the company’s bottling plant in Leith and on its closure he moved to the Newbridge bottling plant. Here he progressed through the Package Quality and Spirit Quality departments, eventually joining the Blending team in Paisley. 

In 1989 he became Master Blender for Chivas Brothers after learning the traditions and highly-skilled art of Scotch whisky blending from his predecessor, Jimmy Lang. 

Colin said: “As Master Blenders we are responsible for safeguarding the integrity of all our brands, and ensuring their consistent quality and taste experience year after year. Another part of the job is looking at the new spirit made today with a view to the future, securing the right stock for the next generation of Master Blenders, thus ensuring a seamless continuity. For Master Blenders consistent high quality is paramount in our line of work, and this is something you must never compromise on.” 

Among Colin’s career milestones are the creation of Chivas Regal 18 Year Old in 1997, and 10 years later in 2007 when he added the Original Legend – Chivas Regal 25 Year Old. He has also expanded the Royal Salute range to include its 38 Year Old Stone of Destiny, Tribute to Honour, 62 Gun Salute, 100 Casks Selection and Diamond Tribute expressions. 

Colin added: “Back when I started our primary concerns were Chivas Regal 12 Year Old and Royal Salute 21 Year Old – two iconic products. Now we have two great families. To have been involved in the development and growth of their fame has been very exciting. This is especially true for Chivas Regal 18 Year Old, which is today global No.1 in its category, and I feel especially honoured that every bottle carries my Gold Signature. 

“Recently, I’ve also had the opportunity to visit other markets around the world and meet our Pernod Ricard colleagues, who work tirelessly on our brands – as well as occasionally, some legendary people from the worlds of showbiz and sport including Sir Ben Kingsley, Colin Firth, Lucy Liu, Julianne Moore, Fabien Barthez, Steve Waugh and the late Sir David Frost.” 

In recognition of his contribution to the Scotch whisky industry, Colin was appointed a Master of the Quaich in 2008, having previously been inducted as a Keeper of the Quaich – Scotland’s most prestigious Scotch whisky Society – in 1998. 

Colin added: “Throughout my career I have worked for family driven companies – The Glenlivet Distillers, Seagram and now Pernod Ricard, which is a great attribute. Within the last two decades, our growth to become co-leaders in the business is a phenomenal achievement and it’s been wonderful to be part of that. I’m sure that in the future we will become no.1 – I don’t know how long it will take, but it’s certainly a motivational challenge.” 

Colin has three grown-up daughters and lives in Kilmacolm with his wife, Penny. 

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Notes:  

About Chivas Brothers

Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard – the world’s co-leader in wine and spirits.  Chivas Brothers is the global leader in luxury Scotch whisky and premium gin. Its portfolio includes Chivas Regal, Ballantine’s, Beefeater Gin, The Glenlivet, Royal Salute, Aberlour, Plymouth Gin, Longmorn, Scapa, 100 Pipers, Clan Campbell, Something Special and Passport. 

In July 2010 Chivas Brothers launched The Age Matters campaign to help consumers understand the importance of Scotch whisky age statements.

Wolfburn Distillery Beats First Year Production Target – Scotch Whisky News

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Wolfburn Distillery Beats First Year Production Target

Thurso, Caithness, 17th December 2013.

The new Wolfburn Distillery has completed its first year of production and has beaten its annual target, producing 190,000 litres of bulk spirit – 7,000 more than initially forecast.

Construction of the new Wolfburn Distillery was completed in early 2013 and full production began on 25th January. Since that time, 811 casks have been filled – the equivalent, if it was all to be bottled, of 375,000 bottles of whisky.

“It has been a truly fantastic first year, with production levels far ahead of expectations,” remarks Shane Fraser, Wolfburn production manager. “Right from the start the distillery equipment performed beautifully – we have had very little downtime, which has allowed us not only to maximize yields but also to implement a rolling maintenance plan to ensure the plant continues to operate as efficiently as possible.”

Shane and his team have laid down spirit in a variety of casks throughout 2013. These include small (120 litre) “quarter casks”, ex-bourbon hogsheads (250 litres), and Spanish sherry butts (500 litres). Only the finest oak casks have been used, with the sole aim of making the best possible single malt scotch whisky.

“Those people lucky enough to have tried the new spirit have given it tremendously good reviews,” says Iain Kerr, assistant manager. “We’re aiming to make Wolfburn a very smooth, aromatic and pleasing whisky to drink. So far the results have been absolutely excellent.”

As a result of the huge interest shown by journalists and public alike, Wolfburn distillery has released a small number of casks of whisky to private investors and collectors. “The interest from serious enthusiasts has been very impressive,” comments Shane Fraser. “We plan to release a few more next year, particularly to overseas collectors.”

Malted barley and casks have already been delivered to Wolfburn’s premises in Thurso in preparation for the start of 2014 production in early January.

NOTE: A high resolution image, logo and press release is available to download simply clicking on the media kit on the top right of this email. Alternatively, please email daniel.smith@wolfburn.com for more information.

ABOUT WOLFBURN:

The original Wolfburn Distillery was founded just to the west of Thurso by William Smith in 1821. In its day it was one of the largest distilleries in Scotland, producing, according to HMRC records, 28,056 “gallons of proof spirit” in a single year. Taking its name from the stream that provided the water – the Wolf Burn – the distillery operated until the 1860s. The reasons for its closure are lost in time, but by the 1870s the newly produced Ordnance Survey maps showed it being in ruins.

In 2011, plans were laid to resurrect the old distillery. Construction began in mid-2012 and in January 2013 the new Wolfburn Distillery commenced production. Situated 350m from the site of the original distillery, the new Wolfburn operates in much the same way as the old: craftsmen use traditional methods to produce fine spirit, which is laid down in best quality oak casks to await the day when it is bottled as whisky.

THE GLENFIDDICH 50 YEAR OLD IS TOP SELLER AT BONHAMS WHISKY SALE IN EDINBURGH – Scotch Whisky News

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THE GLENFIDDICH 50 YEAR OLD IS TOP SELLER AT BONHAMS WHISKY SALE IN EDINBURGH  

A bottle of The Glenfiddich 50 year old was sold for £13,750 at Bonhams Whisky sale in Edinburgh last week making it the most expensive lot of the day. 

It was bottled on 26th July 1991, carried the number 416 and came in its own wooden presentation case. 

A bottle of the Macallan Select Reserve-51 year old-1948, which had been estimated at £4,000-6,000, made £7,500 and The Macallan-1938 also exceeded its estimate of £3,000-3,500 selling for £4,375. 

There was fierce bidding on a bottle of Ardberg 15 year old (est £250-300) which eventually sold for £3,500 and also on a bottle of Bowmore 1955 which went for £3,125 against its estimate of £900-1,000. 

Bonhams whisky specialist, Martin Green, commented:” Interest in whisky auctions remains high not just in the UK but across the world. This year we’ve seen a particular increase in bidders and buyers from Europe and the Far East.”  

NOTES

Bonhams, founded in 1793, is one of the world’s largest auctioneers of fine art and antiques. The present company was formed by the merger in November 2001 of Bonhams & Brooks and Phillips Son & Neale. In August 2002, the company acquired Butterfields, the principal firm of auctioneers on the West Coast of America. Today, Bonhams offers more sales than any of its rivals, through two major salerooms in London: New Bond Street and Knightsbridge; and a further three in the UK regions and Scotland. Sales are also held in San Francisco, Los Angeles, Carmel, New York and Connecticut in the USA; and Germany, France, Monaco, Hong Kong and Australia. Bonhams has a worldwide network of offices and regional representatives in 25 countries offering sales advice and valuation services in 60 specialist areas. For a full listing of upcoming sales, plus details of Bonhams specialist departments go to http://www.bonhams.com/.

#DAVINTT2 Canadian Whisky Twitter Tasting and Treasure Hunt – Canadian Whisky News

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#DAVINTT2 Canadian Whisky Twitter Tasting and Treasure Hunt 

After three Sunday of Canadian whisky Twitter tastings and talk it’s down to the wire for the Canadian whisky treasure hunt.  Those who were there know the rules.  Everyone loves prizes so if you want to join now go to #DavinTT2 on Twitter and see what we were up to.  Just to make sure everyone has the questions, here is a complete list:  All answers are found in the book Canadian Whisky: The Portable Expert.

  1. What is the primary grain distilled at each of Alberta’s three distilleries?
  2. What is the oldest whisky bottled in Canada in the past decade?
  3. True or false: Late 18th Century Canadian whiskies were blended.
  4. In what year did Thomas Molson first distilled his whisky?
  5. Where was Henry Corby born?
  6. In what year did the Government of Canada introduce the practice of bottling in bond?
  7. True or False: The practice of using the “sour mash” process is unique to the United States and never used in making Canadian Whisky.
  8. What process essentially lead to the development of Canadian Club’s “secret recipe?”
  9. According to the Montreal Gazette, what was the largest distillery in the world in the early 1860’s?
  10.  True or False: Despite being known as one of Canada’s best-known distillers, Hiram Walker lived the majority of his life in the United States.
  11. What three major whisky companies distil their whisky at Hiram Walker Distillery in Windsor?
  12. What three ingredients are used to make whisky?
  13. Which fully aged Canadian whisky is as colourless as vodka?
  14. Which Canadian Distiller became a Member of Parliament in 1878?
  15. What distillery is built on the banks of the MacLellan’s Brook?
  16. What is the largest distillery operating in Canada today?
  17. On what page of Davin’s book will you find Mark Gillespie’s name listed?
  18. Although J.P. Wiser’s name is on the company, who can be credited with much of Wiser’s financial success?
  19. At the time that this book was written, how many distilleries were producing Canadian Whisky?
  20. Which Scottish Distillery was Glenora distillery closely associated with?
  21.  

CANADIANA BASKET of goodies contains:   15, YES 15! – 60ml samples of Canadian Whiskies.  You’ll find:

  1. Alberta Premium 30 year old (rare)
  2. Bush Pilot (very rare and discontinued)
  3. Canadian Club 15 (rare and discontinued)
  4. Collingwood 21 year old, 100% rye whisky (BRAND NEW)
  5. Forty Creek John’s Private Cask (rare and discontinued)
  6. Gibson’s 16 from the 1980’s (very rare)
  7. Highwood 90 – 5 year old (BRAND NEW)
  8. Highwood 90 – 20 year old (BRAND NEW)
  9. Masterson’s 100% Barley (BRAND NEW)
  10. Masterson’s 100% Wheat (BRAND NEW)
  11. Stalk & Barrel Single Malt, Cask 5 (USA release only)
  12. Wiser’s Legacy 

And a few more that the organisers are leaving as surprises at this time!  Also in the basket:  Canadiana goodies such as delicious maple syrup, a Canadian Glencairn glass, and much more!

The last five Scavenger questions can be found on the following 5 whisky sites:

WhiskyIsrael http://whiskyisrael.co.il/2013/12/15/davintt2-scavenger-hunt-question-25/

Whiskycorner http://whiskycorner.co.uk/news/davin-tt2-scavenger-hunt-q24/

Whisky Discovery http://www.whisky-discovery.blogspot.ca/

WhiskyPlus http://www.whiskyplus.ca/nouvelles/davintt2-scavenger-hunt-question-22/

Bozzy http://www.bozzy.org/

All Scavenger Hunt answers to be submitted no later than December 28th 2013 to whiskylassie@gmail.com.  Join Davin on Sunday December 29th at 3:00pm EST on twitter where the answers will be revealed as well as the winner of the Scavenger Hunt.

Check out Davin de Kergommeaux website http://www.canadianwhisky.org/ for details on how to buy his book:  Canadian Whisky, the Portable Expert.

OH WAIT… there’s one more thing:  There’s a bonus Scavenger Hunt question for those who want to try and score an extra 5 POINTS.  It will be revealed on Saturday December 21st by the only NON-CANADIAN ever to judge the Canadian Whisky Awards.  That’s the only information we are giving you, you’ll have to figure out where to go look for this clue.  

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Ralfy Revisits WR #417 – Revisited Whisky News

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www.ralfy.com replaces the latest vlog with a fresh one that actually has proper sound ! (Whisky Review 417 – Macallan Directors Edition (Re-recorded)

DIAGEO WELCOMES GEORGIE BELL AS NEW GLOBAL BRAND AMBASSADOR FOR MORTLACH – Scotch Whisky News

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DIAGEO WELCOMES GEORGIE BELL AS NEW GLOBAL BRAND AMBASSADOR FOR MORTLACH

Diageo is pleased to announce that Georgie Bell, currently Global Ambassador for the Scotch Malt Whisky Society, will join Diageo in January 2014 as a global brand ambassador focusing on the promotion of its new range of Mortlach Single Malt Scotch Whiskies (@mortlachwhiskies #mortlach), which will be launched next year (2014).

Ewan Gunn, Global Scotch Whisky Ambassador at Diageo, said: “We are all delighted that Georgie, with her extensive knowledge of the production, marketing and communications sides of the Scotch whisky industry, has agreed to join us and support our significant new initiative for Mortlach. In her short time as roving brand ambassador at the SMWS, Georgie has made a huge impact on the whisky world, engaging influencers and consumers in many key global markets, and deploying her knowledge, energy, passion and experience of the luxury spirits sector to promote Scotch whisky. She will have a key role to play, alongside our other Global Brand Ambassadors, in the promotion of Mortlach.”

Diageo announced in November that it planned to make four new  expressions of the highly complex and richly flavoured Mortlach™ Single Malt Scotch Whisky, distilled in Dufftown since 1823, available in the global travel and luxury connoisseur markets from mid-2014. The doubling of capacity at Mortlach Distillery, involving the exact replication of the existing stillhouse, was announced in April 2013.

Georgie Bell studied at the University of Edinburgh. In 2012 the Worshipful Company of Distillers granted her their International Award for the Fundamentals in Distilling Course, and she was granted Freedom of the Company in 2013. Georgie also holds a Diploma in Distillation from the Institute of Brewing & Distilling.

Picture Georgie at The Victoria Whisky Festival 2013 Photo Credit Jen Steele

WORLD’S FIRST WHISKY INSPIRED 3D ART EXHIBITION HAS LANDED IN HEATHROW TERMINAL 5 – Scotch Whisky News

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WORLD’S FIRST WHISKY INSPIRED 3D ART EXHIBITION HAS LANDED IN HEATHROW TERMINAL 5 

JOHNNIE WALKER® BLUE LABELTM GALLERY lights up London Heathrow Airport and provides launch platform for the Travel Exclusive London Limited Edition Bottle 

DIAGEO Global Travel & Middle East (GTME), 13 DECEMBER 2013 – You will no doubt have heard of a message in a bottle but perhaps not a 3D art exhibition on a bottle. JOHNNIE WALKER® BLUE LABELTM, the world’s leading ultra-premium Scotch whisky, has launched an immersive experience for travellers with the creation of its own art galleries with a difference, one of which is now being showcased in Heathrow’s Terminal 5. 

These creative gallery spaces, which are being installed in international airports worldwide, are designed to exhibit some of the world’s most talented and upcoming artists’ unique interpretations of ‘The Rare Blend’ and pay homage to the rarity and craftsmanship synonymous with JOHNNIE WALKER BLUE LABEL.  Exhibiting the artists’ remarkable work in the airport environment reflects the true and unique travel credentials of the brand.   To date, Johnnie Walker Blue Label Galleries have launched in Singapore Changi Airport and Miami International and this latest gallery in London’s Heathrow airport has been extremely well received by passengers, who have been enjoying exploring the space and discovering more about one of the world’s rarest whiskies. 

To celebrate the opening of the travel retail exhibition and in conjunction with World Duty Free Group, JOHNNIE WALKER has created 750 limited edition JOHNNIE WALKER BLUE LABEL bottles, etched with the London skyline in a rare gold liquid imprint. These will be available exclusively for purchase in World Duty Free stores in all Heathrow Terminals between now and the end of February 2014, covering the key purchasing periods of Christmas, the increase in Russian and Chinese flights in the New Year and Valentine’s Day. 

Commenting on the arrival of the new JOHNNIE WALKER BLUE LABEL Galleries, Paul Downing, Regional Director, GTME Key Accounts, Diageo said, “We are delighted to unveil this immersive art experience to Heathrow travellers.  The creation of this unique JOHNNIE WALKER BLUE LABEL Gallery in Heathrow airport reinforces our true commitment to the travel retail sector and to providing our customers with unique and innovative travel experiences and products.” 

Eugenio Andrades, Chief Commercial Officer at World Duty Free Group adds, “This exciting initiative demonstrates the strength of the relationship we have with Diageo and Heathrow.  We have worked in close collaboration with the brand and the airport, to help bring this experiential event to travellers visiting Terminal 5.  This is a very customer focused activity and we are delighted to be able to offer passengers the unique opportunity to sample one of the world’s most exceptional whiskies; JOHNNIE WALKER BLUE LABEL.  In addition, we have secured exclusivity on the exceptional London Limited Edition bottle, with its artistic interpretation of the London skyline making it the perfect product to gift, or to keep as a personal memento of a trip to this inspiring city!”   

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Notes 

The JOHNNIE WALKER BLUE LABEL Gallery at London’s Heathrow Airport exhibits the exceptional work of Kai & Sunny and Shotopop, whose artwork is explained in more detail below: 

  • Kai & Sunny

An artist duo based in London; they have exhibited internationally, collaborated with designers such as Alexander McQueen, and recently been acquired by the Victoria & Albert Museum print collection. Inspired by the rare character of JOHNNIE WALKER BLUE LABEL – Rich.Lingering. Intense – Kai &Sunny’s creation blends the whisky’s signature flavour with their signature line work. The result is a mesmerising animation where the simple becomes complex in an ever-changing cycle of smooth lines. A fitting tribute to a blend of the rarest whiskies.

  • SHOTOPOP

A devout team of visual zealots who pride themselves on conjuring the new, the unimagined and the fantastical. In their offices, furiously snipping silver scissors give birth to a thousand paper feathers; crazy caffeine dreams turn into flashing pixel rainbows; and the most ambitious flights of fancy become their proudest moments.  Their bottle creation tells the story of the whisky making process, with the rare liquid within the cask re-imagined as a diamond. This analogy perfectly captures the rarity of JOHNNIE WALKER BLUE LABEL. And with a blend of painstakingly crafted paper sculptures and graphical illustrations, this piece perfectly showcases the multifaceted and complex nature of both gemstone and whisky.

About JOHNNIE WALKER® BLUE LABELTM

JOHNNIE WALKER BLUE LABEL is one of the pinnacle offerings from JOHNNIE WALKER.

Only sublime, rare whiskies at the pinnacle of perfection are used in the blending of JOHNNIE WALKER BLUE LABEL, with only 1 in 10,000 casks containing whisky of sufficient character to deliver its remarkably smooth signature taste. Each is hand selected by the JOHNNIE WALKER Master Blender himself, part of an unbroken lineage of Master Blenders stretching back over 190 years – it is the ultimate expression of whisky making today and an remarkable achievement for the modern era. 

Presented in individually numbered bottles, it is reminiscent of the 19th century style of whiskies. The Master Blender uses his decades of experience to select some of the rarest casks from the JOHNNIE WALKER reserves for their quality, character and flavour to create the powerful, complex, smooth character of JOHNNIE WALKER BLUE LABEL. 

JOHNNIE WALKER BLUE LABEL has a mellow, rounded nose, with a dry smokiness (a JOHNNIE WALKER signature flavour) mixing with raisin sweetness. It is best savoured with the palate cleansed and cooled by iced water. One sip reveals a velvety mouth-feel, then an explosion of flavour. At once you’ll discover hazelnuts, honey, rose petals, sherry and oranges. Subsequent sips reward you with more hidden secrets like kumquats, wispy aromatic smoke, sandalwood, tobacco, and dark chocolate. 

ABOUT DIAGEO

Diageo is the world’s leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, wines and beer categories. These brands include Johnnie Walker, Crown Royal, JεB, Buchanan’s, Windsor and Bushmills whiskies, Smirnoff, Cîroc and Ketel One vodkas, Baileys, Captain Morgan, Tanqueray and Guinness. 

Diageo is a global company, with its products sold in more than 180 countries around the world. The company is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE). For more information about Diageo, its people and its brands, visit http://www.diageo.com/. For Diageo’s global resource that promotes responsible drinking through the sharing of best practice tools, information and initiatives, visit http://www.drinkiq.com/

Celebrating life, every day, everywhere.

The JOHNNIE WALKER BLUE LABEL words and associated logos are trademarks © DIAGEO2013. 

ABOUT WORLD DUTY FREE GROUP

World Duty Free Group is one of the world’s leading travel retailers, operating mainly in airports and with a broad geographical reach. It has operations in 20 countries and 141 locations with over 550 stores, from its heartland in Western Europe, to the Americas, the Middle East and Asia.

World Duty Free Group’s core business is tax and duty free shopping and its proposition covers the complete spectrum of airport shopping including Beauty, Wines & Spirits, Food & Confectionery, Tobacco, Sunglasses, Watches & Jewellery and Souvenirs.

World Duty Free Group operates some of the most exciting and engaging airport shops in the world, with a strong focus on the customer and innovative marketing programmes, delivered through multi channel digital and live in-store interactive promotions.

World Duty Free S.p.A., holding company of WDFG, is listed on the Italian FTSE MIB 40 since 1 October 2013 with the ticker symbol WDF:IM. For more information, please visit http://www.worlddutyfreegroup.com/

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Whisky Magazine – Forthcoming Issues – Whisky News

Whisky Magazine, 'Celebrating the whiskies of the world'

The first issue of Whisky Magazine for 2014 publishes on the 21st March.  Issue 117 promises to be an exciting edition, one of eight during the year, focusing on Ireland, Scotland, US and Canada. 

With whisky being enjoyed all over the world, we are taking a look at some of the best Irish Whiskey bars in Toronto and a guide to drinking whisky in Bardstown.  We review distilleries both in Scotland and Kentucky together with regular editorial features from Ian Wisniewski and Jonny McCormick.  With a truly global feel, this issue is one to promote your whisky if it is an international audience you are targeting.  

The second of issue of the year is full of surprises.  Published in time for the Global Icons of Whisky and World Whiskies Awards Dinner, issue 118 will be distributed from this prestigious event on the 20th March 2014 and then from Whisky LIVE London on the 21st March 2014.  This issue reveals all the winners of these internationally recognised awards. 

Editorial Features  

Issue No.117

Special Features

Whisky Travel: Ireland and the US

Bourbon

Special Distribution from Whisky Live New York

Publication Date: 21st March

Copy Deadline: 3rd January 

Issue No.118 

Special Features

Speyside

World Whiskies Awards Results

Icons of Whisky Results

World Whiskies Design Results

Publication Date: 9th May

Whisky Magazine

Celebrating the whiskies of the world

http://www.whiskymag.com/ 


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