SOUTHERN COMFORT PARTNERS WITH TABASCO® Brand FOR NEW FIERY PEPPER PRODUCT

Two Louisiana Icons Come Together for Chili-Pepper-Flavored Line Extension

October, 2011, LOUISVILLE, KY – Southern Comfort announces the launch of Southern Comfort Fiery Pepper, a fierce fusion of Southern Comfort and Tabasco® brand pepper sauce. The new product is set to hit shelves nationally in October 2011.

The new spicy concoction delivers a perfectly balanced mixture of genuine whiskey, and the premium flavors of Southern Comfort, infused with original Tabasco brand pepper sauce. Served as a cold shot or incorporated into a cocktail, Southern Comfort Fiery Pepper finishes off any drink with the perfect amount of heat.

“This partnership between Southern Comfort and Tabasco brand strikes the perfect balance between sweet and heat and brings together two iconic brands for a one-of-a-kind product,” said Mark Bacon, VP, Managing Director, Southern Comfort. “Fiery Pepper gives our consumers another unique way to enjoy Southern Comfort that will challenge their senses and fire up the night.”

“We’re proud to partner with another iconic brand born in Louisiana to create a spicy addition to the classic Southern Comfort line,” said Paul McIlhenny, president and CEO of McIlhenny Company, maker of Tabasco brand pepper sauce. “We look forward to a future of fiery cocktails.”

Southern Comfort will launch a large-scale advertising campaign in support of the product release consisting of a 10-week national television buy in the fall which includes commercials, integrations and custom features on ESPN, TBS, TNT, Comedy Central and Discovery among others. The headline “Sometimes a Burning Sensation is Good News” highlights a national trade and online media campaign also “spreading” this fall.

“We’re making a considerable investment both above the line and below the line during and after the initial launch of the brand,” added Bacon. “Fiery Pepper is a significant initiative for us and will be a key component of the Southern Comfort growth plan for years to come.”

Southern Comfort Fiery Pepper will be available only in the United States initially with global expansion to follow. Each bottle will be presented at 70 proof with a suggested retail price of $16.99 for a 750ml bottle.

About Southern Comfort

Southern Comfort®, a fruit, spice, and whiskey flavored liqueur, was created in New Orleans by bartender M.W. Heron in 1874. Today, it is enjoyed by friends in over 100 countries around the world and continues to grow as an icon brand. Please visit us at www.SouthernComfort.com and facebook.com/southerncomfort.

Please Drink Responsibly.

Spirit Specialty, 15-50% Alc. by Volume, Southern Comfort Company, Louisville, KY ©2011

About Tabasco® Brand Pepper Sauce

Original Tabasco brand pepper sauce was invented by Edmund McIlhenny in 1868 on Avery Island, Louisiana. Today, the iconic sauce is still produced on that very same site, the basic recipe, the process by which it’s made, and the ingredients remain virtually unchanged.

TABASCO® is a registered trademark for sauces and other goods and services; TABASCO, the TABASCO bottle design and label designs are the exclusive property of and licensed by McIlhenny Company,

Avery Island, Louisiana, USA 70513.

http://www.TABASCO.com  

Dear Client

This month we are pleased to offer you ten (10) new bottlings under the OLD MALT CASK label, two (2) from the Advance Sample 20 cl range and , two (2) from PREMIER BARREL all building up stock for Christmas. We also present the first bottling from our new brand – DIRECTOR’S CUT – being a Sherry cask maturation of a Blair Athol 16 year old with more being released next month. Two (2) mid month releases will be made from the OLD & RARE range which you can see on our (late) P.S. to this communication.

Meanwhile tasting notes for OLD MALT CASK follow –

OMC 1989 Caol Ila 14 Year Old Nose: Warming and sweet – running to a soft tar/burnt toast style Palate: Initially sweet, developing to burnt ashes and coal dust Finish: Distinctly Islay, sweetly smoked + a soft tar and ashes quality (J)

OMC 2053 Highland Park 14 Year Old Sherry
Nose: Orange zesty initially – warms to dark spices + damp oak.
Palate: Distinctly phenolic + black coffee + more spices and aniseed.
Finish: Now softer on the peat – but all those other flavours conjoin. (F)

OMC 2081 Royal Lochnagar 14 Year Old Nose: Clean & fresh – herbal & fruity + fresh home baked style Palate : Fruitily sweet – warm & spicy peaches in syrup + vanilla & toffee Finish: Long, still fruity & spiced with more herbal characteristics (J)

OMC 2087 Mortlach 15 Year Old Nose: Sweet & nutty + orange flavoured marzipan + soft leather Palate: Richly spiced – now zesty + a mouth coating oily/vanilla style Finish: Long – remaining spicy, now runs drier + a light, gristy, smokiness (J)

OMC 2042 Bladnoch 18 Year Old Sherry Finished
Nose: Attractively spiced with – ultra sweet barley – and citric fruits
Palate: “Bigger” than anticipated – full of malt & orange marmalade
Finish: Clean and fresh – still distinctly citric – still rather barley’d in style (F)

OMC 2084 Allt A’ Bhainne 18 Year Old Nose: Opens toffee’d then runs to a sweet gristy – fruity quality Palate Delicate & sweet, carrying a fruity (peaches) & spicy trait Finish: Long, still spicy running to an attractive lemon zest style (J)

OMC 2083 Glenlivet 19 Year Old Nose: Sweetly spiced + oak wood shavings + a dunnage warehouse style Palate: Remains spicy, runs to wine gums + an attractive orange bitters quality Finish: Medium long, still richly spiced (nutmeg?) with an oak tang (J)

OMC 2097 Caol Ila 20 Year Old
Nose: Full of phenols – oiliness (engine room style) + gentle spices.
Palate: Mouth coats in sweet peat, drying salt, iodine & creosote.
Finish: Peat prevails + warming spices + late soot and ashes. (F)

OMC 2086 Rosebank 21 Year Old
Nose: Clean, sweetly herbal, lightly barleyed and oaky.
Palate: Drier than anticipated + more herbs, liquorice, spices & cough drops.
Finish: Now creamy, fudgy, still spiced + a real barley sugar quality. (F)

OMC 2056 Port Ellen 28 Year Old Nose: Still clean & fresh – carrying a spicy, sweet, vanilla’d character. Palate: Opens sweetly – quickly runs to coal based chimney smoke + tar Finish: Long – sweet & smoky – honey on burnt toast + damp bonfire ashes (F)

The ADVANCE SAMPLES are:

SMC 0404 Blair Athol 12 Year Old Sherry
SMC 0402 Arran 14 Year Old

Tasting Notes for PREMIER BARREL are:

PRB 0106 Laphroaig 11 Year Old
A sure-fire sea-shanty of salty sails, seaweed and saline swashbuckling -packing particularly powerful and provocative peat….. a mesmerising marine mogul of medication – make no mistake, Ma’am.! (F)

PBR 0103 Mortlach 14 Year Old
May I monopolise and muse multifariously over my magisterial Mortlach? It is certainly salubriously spiced with supremely satisfying superb and scintillating citrus – it has a titancially titillating toast of taste – tantamount to toffee! (F)

Tasting Note for DIRECTOR’S CUT –

DIR 0001 BLAIR ATHOL 16 Year Old Sherry
Nose: Like a fruit basket in style + spice & lightly fired pastry
Palate: More (lightly smoked) spice + sugar steeped soft red fruit
Finish: Interesting Barley sugar precedes a dry malty gristiness. (F)

Beyond the DIRECTOR’S CUT information (priced and printed together with our OLD & RARE/PREMIER BARREL) we should say that at time of printing we only have 42 cases of the BIG PEAT Christmas pack remaining of the original 1830 cases filled. No more will be bottled so if you need any, please react fast, as there are less than three trading months to Christmas! Lastly – cradles are now available for the 4.5 litre REALLY BIG PEAT bottles (sent separately) at the cost of £10.00 per unit. So much information – sorry!

Best wishes

Fred

PS. Through the middle of October we will also have two (2) further OLD & RARE bottlings available whose tasting notes are:

Caol Ila 30 year old:
Distinctly Islay initially on the nose, it runs to a sweet, spiced and oaky style – containing a late suggestion of both salt and citrus. The palate opens with sweet barley, and crunched sugar developing a late smoke and camphor quality. That all runs into a finish showing the same cough drop style – plus a drift of smoke and a touch of soot. (F)

Laphroaig 25 year old:
Opens sweetly spiced with a creamy – honey and polished oak character. This Laphroaig requires little or no water…, just give it some time to “chambré” in the glass – then on the palate detect a surprisingly sweet trait before mouth coating waves of peat plus smoke and rich spices appear. The finish is long – carrying soft chewy tar followed by a lemon & honey cough drop quality plus a lingering BBQ charred bell peppers style. (J)

PPS. Last month’s offer on the MacDuff 21 Year Old is still applicable – BUY 5 CASES AND RECEIVE THE 6TH CASE OF MACDUFF FREE. We are extending this same offer to include the GLEN GRANT 15 Year old so perhaps before Christmas you can also consider to BUY 5 CASES AND RECEIVE THE 6TH CASE OF GLEN GRANT FREE.

Visit Douglas Laing & Company at www.douglaslaing.com

Scotland – Single Malt Scotch

Famous Grouse 18 Year Malt Whisky 750ml – 4 available ($65.99)

K&L Wine Merchants
http://www.klwines.com
Phone: 877-KLWines (toll free 877-559-4637)
Email: wine@klwines.com
San Francisco, Redwood City, Hollywood CA

October Outturn: Naughty Nectar
A sweet selection of 12 single cask, single malts to set your heart aflutter…

7.70 Naughty nectar
Speyside Lossie
£65.60 inc free p&p
The nose conveyed elegance and maturity – perfumed honey, dried coconut and exotic fruits (lychees, star-fruit, water melon, Keith Floyd’s flambéed barbecued bananas)

WOW: Closed distillery
99.13 Exotic scenes in a Bedouin tent
Highland Eastern
£100 inc free p&p
The intriguing nose offered so much – we found beeswax, honey, brown sugar, leather, polish, tobacco and tequila – but couldn’t resist the powerful image of platters of exotic fruits served by belly-dancers in a Bedouin prince’s tent

77.26 A foodie dram
Highland Northern
£70 inc. free p&p
Surprisingly prickly for its age, with sharp, citric notes, but warming – ‘like opening the door of an oven’… Appetising food scents immediately crowded us: apple and pear crumble with brambles; pork sausage

53.154 Surfer’s sundown dram
Islay
£60.10 inc. free p&p
Unreduced the nose was like the soft smoke of burning driftwood on a distant dune. Damp coarse sand, seaweed and brine fill the nostrils

G5.3 Extraordinary taste intensity
Single Cask Grain
£51.60 inc. free p&p
We found a fabulous, unusual nose – polished oak, coconut and perfumed smoke; curry spices, toasted sesame seeds and aniseed

October Outturn SAVINGS:
Oct Naughty Pair: 64.32 & 93.46

Sinful Sipping Trio: 26.82, 37.49 & 93.46

Electric Six: 64.32, 26.82, 37.49, 93.46, 4.155 & 53.154

Oct Outturn Browse all bottlings (51 single casks online)

SMWS Tastings & Events (49 events online)
Steak & Whisky Tastings – London, Mon 10 Oct
Malmaison Aberdeen Dinner – Malmaison, Wed 12 Oct
Whisky, Sausage & Beer Tastings – Queen Street, Fri 14 Oct
Melrose Preview Tasting – Town House Hotel, Fri 14 Oct
New Members Tasting – London, Thu 20 Oct
Apple Day Celebrations – The Vaults, Fri 21 Oct
All About Sherry – Queen Street, Wed 26 Oct
Oxford Preview Tasting – Oxford Castle, Fri 28 Oct
Sheffield Preview Tasting – Leopold Hold, Fri 28 Oct
Chester-le-Street Preview Tasting – Cricket Club, Fri 28 Oct

More Society tastings

Society Hogmanay Celebrations: Sat 31 Dec

The Vaults Hogmanay: There will be music to get your feet tapping. A sturdy bowl of stovies will be served to keep you going. The tempo will rise as we get ready for the bells; with Annabel sharing her dram of the year.

Hogmanay Gala Dinner, The Dining Room: After a Champagne welcome we serve a five-course dinner in the comfortable surroundings of The Dining Room. Afterwards the night is yours to spend where you like.

Hogmanay Member’s Room Event: Enjoy a fantastic two-course, live music and dancing as we see in the bells in the Members’ Rooms

Whisky Magazine’s 2012 Independent Bottler of the Year www.whiskymag.com/awards/ibc/2011 

The Scotch Malt Whisky Society,
The Vaults, 87 Giles Street, Leith EH6 6BZ
Contact: sales@smws.com or call 0131 555 2929 (Mon-Fri 9am-4.45pm).

Visit the Society at http://www.smws.co.uk/memberships for your chance to join and to take advantage of their great offers.

Tasting Notes: Redbreast 12yo Cask Strength

A ripple of excitement went through the whiskey world last week when it was revealed that Pernod Ricard’s Irish Distillers Ltd, owners of the Midleton complex, were launching a cask strength version of arguably the distillery’s greatest brand: Redbreast 12 year old, a single pot still (as we have to call them now) whiskey that has […please click on the link below to read the remainder of the article…]

THE LINK

Loch Fyne Whiskies has Stocked a new item, ‘Bruichladdich PC9’

 Bruichladdich PC9
 59.2% abv
 £66.90 inc vat
 £55.75 ex vat

An Ataireachd Ard: The Surge of the Sea Limited to 6000 bottles and so limited to 2 per person.

Best regards,
Loch Fyne Whiskies
david@lfw.co.uk

Buffalo Trace Fans,

The 2011 Buffalo Trace Antique Collection (BTAC) will go on sale Friday, October 7th, at 8:00 a.m.

George T. Stagg
Eagle Rare 17
Sazerac Rye 18
William Larue Weller
Thomas Handy Rye

To distribute these coveted whiskeys to as many Bourbon lovers as possible, sales of the BTAC are limited as follows: You may purchase one bottle of George T. Stagg, plus your choice of ONE additional BTAC bottle. If you do not want any Stagg, you are not required to buy it— however you may still buy only ONE other BTAC bottle of your choice. We cannot sell two bottles of the same thing, under any circumstances. Sales of the BTAC are first come, first serve; there is no waiting list.

The price this year for the BTAC is $69.99 per bottle.

Don’t forget to visit aisle 10B for our extensive selection of bourbons, including: Abraham Bowman Virginia Limited Edition Rye Whiskey TPS Private Barrel

Your Spiritual Advisors @ The Party Source

The Party Source, 95 Riviera Drive, Bellevue, KY 41073.

Laphroaig “Triple Wood” Islay Single Malt Whisky 750ml ($64.99)

Multiple Reviews on this limited release that was supposedly for European Travel Retail only! Lucky for us some popped up in California. This essentially Quarter Cask finished in Oloroso Sherry Butts. “So in addition to the intense charcoal smoke attack there are rich fruity notes; blackcurrant and berries. It’s an evening barbecue whisky. Grill that fish until it’s blackened and crispy, drizzle on lemon, and as the smoke rears up in protest, sip this. Big, moody, broody, fruity, and rich: what’s not to love? ” 94 Points Dominic Roskrow Malt Advocate.

By:Melissa Smith | K&L Staff Member
This is a camping whisky, or, if you’re “indoorsy” like my husband, this is a great whisky to have while peering towards the outdoors from a safe, warm, bug free environment. The wood on this is huge, but in a very cool way. Umm…what I mean is, you can actually taste the wood treatments in layers, and then they softly fade away. Nice smokey layers, sweet vanilla, and an almost freshly lumbered redwood flavor all play with your sences. This is a great gateway into Islay Scotch’s Scotch.

 
K&L Wine Merchants
http://www.klwines.com
Phone: 877-KLWines (toll free 877-559-4637)
Email: wine@klwines.com
San Francisco, Redwood City, Hollywood CA

Loch Fyne Whiskies has stocked a new item, ‘Bruichladdich 10yo OB the laddie’

Bruichladdich 10yo OB

46% abv
£31.50inc vat
£26.25ex vat

www.lfw.co.uk/

Best regards,
Loch Fyne Whiskies
david@lfw.co.uk

Loch Fyne Whiskies Stocks ‘Bruichladdich DNA 1985 25yo’

 Bruichladdich DNA 3   1985   25yo
 50.1% abv
 £222.00 inc vat
 £185.00 ex vat

Limited to 1665 bottles.

Best regards,
Loch Fyne Whiskies
david@lfw.co.uk