DAMIEN DEMPSEY AND THUMPER TO HEADLINE SLANE IRISH WHISKEY’S ST PATRICK’S DAY SESSION

Broadcasting from Slane Distillery, Co. Meath, Slane Irish Whiskey is leading this year’s St. Patrick’s Day celebrations with an online gig from Dublin born musician Damien Dempsey and Irish rock band THUMPER.

A night of progressive sound, Slane Sessions takes place ahead of St. Patrick’s Day, kicking off at 8pm GMT / 3pm EST / 12pm PST on Saturday 13 March. The world premiere will air on the Hot Press YouTube channel and with some of the best of Irish music broadcast to the world from one of Ireland’s most exceptional distilleries.

Slane Castle has played a vital part in rock music history. From rock royalty to actual royalty, they have welcomed many famous faces to their iconic home over the centuries and now they are streaming their first concert from Slane Irish Whiskey Distillery.

From the comforts of your own home, people will be able to raise a glass and enjoy the music on St. Patrick’s Day with a range of special Slane Irish Whiskey cocktails, available for delivery from bars across the UK, including Nauticus in Edinburgh, The Cavendish in London, and The Brotherhood Manchester while stocks last.

Co-founder of the Slane Distillery, Alex Conyngham said:

“We have a long history of music at Slane, so for St Patrick’s Day we are delighted to be  teaming up with Damien Dempsey, one of the greatest Irish voices of the modern era who will take centre stage at The Slane’s Sessions on the 13th of March.

“Also joining the stage will be THUMPER, a high-flying Dublin sextet who have been blazing a trail in the Irish post-punk scene. Through this collaboration with two of Irish music’s modern giants, The Slane Sessions celebrates the meeting of tradition and innovation – guaranteeing a night full of life and bold sound in celebration of Ireland’s national day and of course, our whiskey”.

Slane has also created short videos of simple serves using Slane Irish Whiskey, inviting people to create their own little piece of St Patrick’s day at home in a cocktail. You can also access Slane’s first-ever Spotify St Patrick’s Day playlist here, which captures the St Patrick’s Day spirit and allows people to celebrate together through the sounds of Slane’s world-renowned concerts.

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CLICK HERE FOR COCKTAIL TUTORIALS

Notes:

Bars celebrating Slane St Patrick’s Day with cocktail kits delivered to your home:

• The Cavendish – London 
• The Claddagh Ring – London
• Little Mercies – London
• Smith & Wollensky – London
• Nauticus – Edinburgh 
• Decanter Winery and Dinery – Edinburgh 
• Gantry – Paisley 
• The Adamson – St Andrews
• The Gate – Glasgow 
• The Inn – Glasgow
• Broken and Repaired – Southsea
• The Domino – Leeds
• The Brotherhood Leeds – Leeds 
• Liquor Studio – Leeds
• Mother Mercy – Newcastle
• Belzan Liverpool – Liverpool
• Butter Liverpool – Liverpool
• Petit Café Du Coin – Liverpool
• Three’s a crowd – Harrogate 
• Speak in Code – Manchester 
• The Brotherhood Manchester – Manchester 
• The Milk Thistle – Bristol
• Keystones Cocktail Club – Worcester 

ABOUT SLANE IRISH WHISKEY:

Slane Irish Whiskey is a smooth spirit of natural character with untamed notes of oak and spice from a signature Triple Casked blend. From the Conyngham family of Slane Castle, whiskey making expertise of Brown-Forman and the proud people of Slane village, this is a whiskey for those living the stories that will be told for generations to come. Slane Irish Whiskey takes many of its complex and smooth qualities from its signature Triple Casked process. Whiskey is aged in three varieties of casks: Virgin and Seasoned casks raised by hand at the venerated Brown-Forman cooperages, and Oloroso sherry casks by way of Jerez in Spain. Once the liquid has been aged to perfection, it is masterfully blended to create an exceptional, full bodied Irish whiskey, while retaining the smoothness that consumers can expect from blended Irish whiskey. The whiskey is the best of Irish whiskey making traditions but also has a sustainable approach to production.

For more information about Slane Irish Whiskey

Please visit www.slaneirishwhiskey.com, like us on Facebook at www.facebook.com/slanewhiskey, on Twitter at @SlaneWhiskey and on Instagram at @SlaneWhiskey.

The filming of THE SLANE SESSIONS complies with all Irish Government restrictions regarding Covid-19.

Deirdre O’Carroll appointed as blender at Midleton Distillery

Midleton, 3^rd March 2021 – Irish Distillers, producer of some of the world’s best loved Irish whiskeys, today announces the appointment of Deirdre O’Carroll as Blender at Midleton Distillery, Co. Cork.

In her new role, Deirdre will work with Master Blender Billy Leighton in Midleton Distillery, and will be responsible for the development of new and existing blends, marrying together specific and intricate flavours and aromas, ultimately, creating a palette of tastes that make up Irish Distillers’ portfolio of Irish whiskeys. She will also be responsible for the management of stock, including cask profile and age profile, as well as laying down stock for future generations.

Deirdre holds a degree in Food Science and Technology from University College Cork and a diploma in Distilling from the Institute of Brewing and Distilling. Deirdre joined Irish Distillers in 2012 as part of the first year of the Jameson Engineering Programme. During the two-year programme, Deirdre gained a solid foundation in the whiskey-making process and upon completion, was appointed as a Process Technologist. In this role Deirdre was part of the team involved the commissioning of the new pot stills in the Garden Stillhouse and the new columns in the Midleton Distillery expansion project. Most recently, she served as Bond Supervisor. There are over 1.7 million casks maturing in Midleton.  As Bond Supervisor, Deirdre helped oversee the filling and emptying of these casks with a wider team of 61 people over a split shift.

Billy Leighton, Master Blender at Midleton Distillery, said: “Deirdre was one of the first graduates to join as part of the Graduate Distiller Programme. The programme is designed to give graduates ownership of their career aspirations, supported by practical experience and training to help them succeed and Deirdre is a shining example of what success looks like. In a few short years, Deirdre has risen through the ranks, proving how competent and capable she is in the roles that she has held, most recently managing a team of 13 people. She is an invaluable member of the team in Midleton and I am delighted to announce her appointment as blender.”

Deirdre O’Carroll, blender at Irish Distillers said: “In simple terms, four simple ingredients can make an array of whiskeys; water, yeast, cereal and wooden casks. However, it is the sensory aspect, balancing the flavours, is what defines the taste. I look forward to channelling my knowledge and experience into my new role, while learning from Billy and the team.”  

Notes

About Irish Distillers

Irish Distillers is Ireland’s leading supplier of spirits and wines, and producer of some of the world’s most well-known and successful Irish whiskeys. Led by Jameson, our brands are driving the global renaissance of Irish whiskey. Jameson is the world’s bestselling Irish whiskey, experiencing 30 years of consecutive growth up to 2019 and hitting sales of 7.6m cases in 2020. Our brands are exported to 130+ markets.

Irish Distillers was formed in 1966, when a merger took place between John Power & Son, John Jameson & Son and Cork Distilleries Company. In 1988 Irish Distillers joined Pernod Ricard, gaining access to unprecedented levels of investment and an extensive global distribution network. Since 2012, we have invested over €400 million to double our production and bottling capacity to meet global demand for our products.

We employ over 600 people across our operations in Cork and Dublin.

About Pernod Ricard 

Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €9,182 million in FY19. Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard, which owns 16 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive brand portfolios in the industry, including: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, and Kenwood wines. Pernod Ricard’s brands are distributed across 160+ markets and by its own salesforce in 73 markets. The Group’s decentralised organisation empowers its 19,000 employees to be true on-the-ground ambassadors of its vision of “Créateurs de Convivialité.” As reaffirmed by the Group’s three-year strategic plan, “Transform and Accelerate,” deployed in 2018, Pernod Ricard’s strategy focuses on investing in long-term, profitable growth for all stakeholders. The Group remains true to its three founding values: entrepreneurial spirit, mutual trust, and a strong sense of ethics. As illustrated by the 2030 roadmap supporting the United Nations Sustainable Development Goals (SDGs), “We bring good times from a good place.” In recognition of Pernod Ricard’s strong commitment to sustainable development and responsible consumption, it has received a Gold rating from Ecovadis and is ranked No. 1 in the beverage sector in Vigeo Eiris. Pernod Ricard is also a United Nation’s Global Compact LEAD company.

Pernod Ricard is listed on Euronext (Ticker: RI; ISIN code: FR0000120693) and is part of the CAC 40 index.

Shelter Point Distillery wins gold at the Canadian Whisky Awards

The 11th Annual Whisky Awards on February 25th saw Shelter Point win ‘Best Single Malt in Canada’ and take home 9 medals.

Shelter Point Distillery tied with Two Brewers from Whitehorse Yukon to win the coveted title ‘Best Single Malt of the Year’ for their ‘Double Barrel Whisky #5’ which also took home a gold medal.

Shelter Point took home four silver medals for their ‘Single Cask Peat’, ‘Smoke Point #2’, ‘The Forbidden Wheat Whisky’ and their ‘Single Cask Virgin Oak.’ The distillery was awarded four bronze medals for ‘The Collective’, ‘Patience is a Virtue’, ‘Montfort DL 151’ and ‘Echoes of the Hebrides’.

Shelter Point also received the ‘Award of Excellence – Innovation’ for their peated whisky process that uses peated single malt whisky casks from Islay in Scotland.

For all the latest news and information visit our website at www.shelterpoint.ca and follow us on Facebook @shelterpointdistillery, Instagram @shelterpoint and Twitter @shelterpoint

Sincerely, The Shelter Point Team

Shelter Point Website

REDBREAST MARKS 30^TH ANNIVERSARY OF SECOND FLIGHT WITH THE LAUNCH OF LIMITED EDITION 10-YEAR-OLD 

The release celebrates 30 years since Irish Distillers resurrected the Redbreast Irish Whiskey brand in 1991  

Redbreast Irish Whiskey, which is produced by Irish Distillers at Midleton Distillery, has unveiled Redbreast 10-Year-Old, a reimagining of Gilbey’s historic expression, last produced half a century ago. The limited-edition release celebrates 30 years since the resurrection of Redbreast Irish Whiskey and salutes the continuous revival of single pot still Irish whiskey on the world stage.

Redbreast 10-Year-Old pays tribute to the historic expression originally produced by W.A Gilbey, a wine and spirits merchant operating in Dublin at the turn of the 20^th century.  As importers, Gilbey’s had an ample supply of sherry casks in their vaults and would source distillate exclusively from the nearby Jameson Distillery to mature in their casks. This special bottling of Redbreast 10-Year-Old has been reimagined for a contemporary audience, signifying the ongoing renaissance of single pot still Irish whiskey.

The liquid is composed of three exceptional distillates, spanning 10 to 15 years in age, matured in both American oak ex-bourbon barrels and Oloroso sherry seasoned butts from Spain. A truly special offering, the inclusion of a rare, more traditional style of single pot still distillate which is usually reserved for older age-statement whiskeys in the Redbreast range pays tribute to the historic expression last produced in the 1970s. A significant contribution from the sherry butts references the prominent use of fortified wine casks in whiskey bonding throughout Ireland in the 1960s. Evoking the quality and craftmanship of Redbreast Irish Whiskey, this expression brings together rich and fruity flavours from across the world while paying homage to bonding, a tradition embedded in Ireland’s whiskey history.

The distinctive packaging of Redbreast 10-Year-Old has been designed to enhance the traditional credentials of the Redbreast brand, which was first brought to life in 1912, and features a timeline of significant dates in the brand’s history. The label, an outlier within the current Redbreast Irish Whiskey family and reminiscent of the original white label and red seal from the historic Gilbey’s 10-Year-Old, is set to appeal to the nostalgia of dedicated Redbreast fans around the world.

Bottled at cask strength, at an ABV of 59.1%, Redbreast 10-Year-Old will retail at €100. The expression will be available exclusively via The Birdhouse, Redbreast’s online membership platform, as a reward for loyal Redbreast fans whose dedication is driving the brand’s success as the most decorated single pot still Irish whiskey in the world.

On the launch of Redbreast 10-Year-Old, Master Blender, Billy Leighton comments: “This release rejoices the longstanding history of Redbreast Irish Whiskey and celebrates the distinctive qualities which Redbreast is known for globally. Redbreast 10-Year-Old offers a unique, rich flavour profile with notes of tropical and dried fruit, which gives way to a balance of richness from the inclusion of sherry casks. I am delighted to share this release with whiskey advocates and Redbreast fans across the globe.”

Blender, Dave McCabe adds: “Redbreast has gone from strength to strength to become the largest selling single pot still Irish whiskey in the world, with a fascinating and rich history of which we are incredibly proud.  For this limited-edition bottling, we seized the opportunity to praise the iconic sherry influence on the range and pay tribute to the rich history between Spanish and Irish craft. This is a representation of the coming together of tradition, and true craftsmanship, which has been handed down for generations.”

Redbreast 10-Year-Old will be available exclusively via The Birdhouse on 11 March https://www.redbreastwhiskey.com/en-EN/thebirdhouse

Instagram @RedbreastIrishWhiskey

Facebook @RedbreastSinglePotStill

#RedbreastIrishWhiskey

#Redbreast10

#Passiton

Tasting notes: 

Aroma: Intense aromatics of honeycomb and cedarwood with earthy notes, dried tobacco leaf and worn leather. Dark fruits linger in the background and slowly develop overtime along with toasted almonds and demerara sugar, while a pot still spice intensity continues to build, adding to the complexity of flavours layered over a strong foundation of oak.

Taste: Rich in tannins that work in tandem with the inclusion of traditional pot still distillate creating balance between oak and spirit. The oloroso wine casks emerge to contribute marzipan and fig along with subtle hints of mixed berry compote, while delicate touches of vanilla and treacle are found lingering in the background.

Finish: The pot still spices rise to a crescendo and then finally give way to the toasted oak and delicate sweetness that lingers until the very end.

Notes:

About Irish Distillers

Irish Distillers is one of Ireland’s leading suppliers of spirits and wines, and producer of some of the world’s most well-known and successful Irish whiskeys. Led by Jameson, our brands are driving the global renaissance of Irish whiskey. Jameson is the world’s bestselling Irish whiskey, experiencing 30 years of consecutive growth and hitting sales of 8m cases in 2019. Our brands are exported to 130+ markets, with over 70 of those experiencing double or triple-digit growth.

Irish Distillers was formed in 1966, when a merger took place between John Power & Son, John Jameson & Son and Cork Distilleries Company. In 1988 Irish Distillers joined Pernod Ricard, gaining access to unprecedented levels of investment and an extensive global distribution network. Since 2012, we have invested over €400 million to double our production and bottling capacity to meet global demand for our products.

We employ over 600 people across our operations in Cork and Dublin.

About Pernod Ricard

Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €9,182 million in FY19. Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard, which owns 16 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive brand portfolios in the industry, including: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, and Kenwood wines. Pernod Ricard’s brands are distributed across 160+ markets and by its own salesforce in 73 markets. The Group’s decentralised organisation empowers its 19,000 employees to be true on-the-ground ambassadors of its vision of “Créateurs de Convivialité.” As reaffirmed by the Group’s three-year strategic plan, “Transform and Accelerate,” deployed in 2018, Pernod Ricard’s strategy focuses on investing in long-term, profitable growth for all stakeholders. The Group remains true to its three founding values: entrepreneurial spirit, mutual trust, and a strong sense of ethics. As illustrated by the 2030 roadmap supporting the United Nations Sustainable Development Goals (SDGs), “We bring good times from a good place.” In recognition of Pernod Ricard’s strong commitment to sustainable development and responsible consumption, it has received a Gold rating from Ecovadis and is ranked No. 1 in the beverage sector in Vigeo Eiris. Pernod Ricard is also a United Nation’s Global Compact LEAD company.

Pernod Ricard is listed on Euronext (Ticker: RI; ISIN code: FR0000120693) and is part of the CAC 40 index.

DS Taymans Director of Malts Danny Saltman inspects the casks in the companys warehouse

Kosher Scotch whisky finished in Israeli wine barrels wins major industry award

A kosher Scotch whisky company has won a coveted award at this year’s World Whiskies Awards. The whisky is finished in wine barrels from Flam, the boutique Israeli winery. This is the first time a kosher Scotch whisky company has scooped a major industry award. DS Tayman, an independent bottler of single malt Scotch whisky, picked up a Silver Award for its Caol Ila Second Edition.

Tasting notes for the whisky suggest a nose of mild coffee grinds, well complemented by chocolate, with smoked brisket in the background. On the palate there is cappuccino foam, coupled with rhubarb, custard and a sprinkling of gentle sea salt. The finish is long and rich, with the smoky and rich coffee flavours continuing to develop.

Kosher consumers can enjoy the whisky knowing it boasts three hechshers from the OU (Orthodox Union), KLBD (Kosher London Beth Din) and Rav Akiva Osher Padwa of London.

DS Tayman’s whiskies are highly unusual because they are finished in specially paired wine barrels to craft special finishes that have never been available to enjoy before.

DS Tayman only launched their first whisky in September 2020. The award-winning Caol Ila 12 is the company’s third limited edition whisky.

Danny Saltman, DS Tayman’s Director of Malts, said:

“This award is the culmination of several years’ work, creating a high-quality Scotch that is truly unique. We are delighted that our peers and industry experts have recognised our work and we look forward to developing our product lines in the years ahead. We haven’t just created a great kosher wine-finished whisky, we’ve created a great wine-finished whisky that happens to be kosher.”

Blair Bowman, independent whisky expert and author of The Pocket Guide to Whisky, said:

“There is no question that the team at DS Tayman are producing some excellent whiskies. I applaud their efforts in producing an award-winning wine-finished whisky. A bottle of DS Tayman can sit in the collection of any whisky lover and can be enjoyed by everyone. I am pleased that their efforts have been rightfully recognised by this excellent award.”

Notes: 

• DS Tayman is an independent bottler of single malt Scotch whisky. The company website is dstayman.com
• The World Whiskies Awards are the global awards selecting the very best in all the international recognised styles, award and promote the world’s best whiskies to consumers and trade across the globe
• Photo attached shows Danny Saltman, DS Tayman’s Director of Malts, inspecting the casks in the company’s warehouse.

The Fisherman’s Retreat launches its 8th edition whisky

Following the success of its previous editions, The Fisherman’s Retreat, located just beyond the picturesque town of Ramsbottom, has launched its 8th edition single malt whisky.

From buying the first few single malt whiskies to stock the bar back in 1992 to purchasing the first cask in 1995, whisky has always been at the heart of The Fisherman’s Retreat.

Now in its 29th year The Fisherman’s Retreat now stock over 500 different Scottish single malt whiskies, with the majority of these available to try by the dram or purchase by the bottle from their onsite and online shop.

The Yalumba Viognier white wine cask was filled in August 2013 with Arran spirit, bottled in February 2021 at 50.0% ABV with a cask strength version also available at 60.4% ABV

These latest releases are currently available on a pre-sale basis at £45.00 & £55.00 per bottle until they go on general sale on Monday 8th March

Purchases can be made via The Fisherman’s Retreat Shop https://www.fishermansretreat.com/shop/home/

Plans submitted for Dunphail – the craft distillery experience 

The team behind London’s Bimber Distillery have today confirmed plans to open a new Scottish whisky distillery in Dunphail, south of Forres. The proposal, which is currently being reviewed by Moray Council, will see an existing farm steading converted into a small (200,000 LA capacity), craft Scotch whisky distillery that combines tradition and modernity into both its appearance and its production processes.

‘Dunphail Distillery’ will feature a floor malting facility and traditional kiln designed to process 100% of the distillery’s locally sourced barley, as well as a cutting-edge visitor centre, blending rooms and dunnage warehousing. Pending planning consent and construction, distillation is expected to commence at the site in 2022. The distillery aims to produce a full-bodied, fruit-forward spirit in both unpeated and peated styles.

Speaking of the announcement, Dariusz Plazewski commented: “We’re tremendously excited by the prospect of opening Dunphail Distillery – whisky making has been a lifetime passion for us – and that enthusiasm both originated and has continued to grow from our love for the quality and diversity of Scotch. We are aiming to create whiskies with distinctive profiles that have been shaped by traditional production processes. At the same time, we are committed to building a distillery that encourages people to act, think and drink different – and for us to lead the way by reducing our environmental footprint.”

The distillery will be situated and developed in an environment where people and nature thrive together. Sustainable production methods, energy efficiency and water conservation will be placed at the heart of Dunphail’s production methods, whilst ingredients and plastic-free packaging will be sourced as locally as possible, dramatically reducing the carbon footprint of the site. Together with the implementation of systems to reduce water use, the team also intend to create a new forest on the grounds of the distillery. For every cask purchased, a tree will be planted, greatly improving the biodiversity of the area and providing a wonderfully rich habitat for many insects, lichen and birds.

Dunphail Existing Site

Darius added: “It’s an incredibly exciting time for us. We are aiming to expand our production capacity at Bimber by exploring potential London sites for a relocation – at the same time we are thrilled to be looking to Scotland to establish a new distillery that will be distinctive from and run separately to Bimber. Drawing from our experience and knowledge, we intend to combine our traditional outlook to production with a forward-looking innovative approach to whisky education and appreciation. Our vision for Dunphail is to craft truly exceptional, world-class spirit born of the techniques of the past – but with its focus firmly on the future.”

Dancing Goat Distillery Opens First Open-Air Rickhouse in Wisconsin

Cambridge, WI March 2, 2021 The Dancing Goat Distillery in Cambridge, Wisconsin has begun rolling barrels of its award-winning Limousin Rye Whiskey into its new open-air rickhouse.  Rickhouse #1 at the Dancing Goat Distillery, is the first non-climate controlled rickhouse built in Wisconsin.  It is the first of five being planned by the craft distillery.

Rickhouses have been used for more than 140 years to age whiskey.  The building is designed using floors of ricks that allow the barrels to be rolled in and stored on their sides, giving the whiskey exposure to the wood on all sides versus the more modern palletized or stacked warehouse storage systems where the barrels are stored on end and the top side charred wood does not contact the whiskey. Dancing Goat partnered with the leading rickhouse designer and builder, Buzick Construction of Bardstown, Kentucky.  Its rickhouses are used by virtually every major whiskey producer.

Dancing Goat is one of only a select few craft distillers in the United States that use the time-honored, traditional methods of aging its barrels of whiskey in an open air rickhouse which also benefits from natural climate changes to move the whiskey in and out of the wood in the barrel.  This creates a better natural process to age the whiskey than temperature controlled warehouses that have restricted airflow that do not allow as much interaction with the wooden staves.

“When fully exposed to the extremes of weather in Wisconsin our whiskey will move in and out of the staves as the temperature changes throughout the four seasons, making every year of age incredibly impactful,” said Tom Maas, chairman of Dancing Goat Distillery.  “The mellowing and concentration of flavors occurring during this natural process results in whiskey that connoisseurs will truly appreciate while those new to whiskey will be able to experience whiskey as it was meant to be.”

Dancing Goat Rickhouse #1 is five stories tall and measures 8,750 square feet.  It houses up to 7,800 barrels. Every barrel will begin the aging process at approximately 125 proof.  The placement and rotation of barrels in this type of rickhouse are also important during the aging process and carefully monitored to achieve consistency.  While the outdoor temperature varies, the indoor temperature also varies from lower to higher floors.  Temperatures naturally rise the higher the floor.  All of this, in addition to differences in air flow between barrels on each floor is taken into account when deciding what final proof and flavor profile the distiller is trying to achieve.

Tom and Nick Maas

“Marrying our recipes with open-air, rickhouse aging provides exciting opportunities to produce some of the most unique, world-class whiskeys, right here in Wisconsin, which is where my family’s distilling roots began,” said Nick Maas, VP of distilling and innovation.  “Wisconsin’s seasonal temperature goes from -10° in the winter to 90° in the summer.  We enjoy the fact that this natural 100° temperature swing allows us to partner with Mother Nature to assist in making our Dancing Goat whiskies special.

Jameson Irish Whiskey invites the world to ‘join in’ with its month long St Patrick’s Day celebration

Jameson Irish Whiskey is extending a global invite to join in this year’s St Patrick’s Day celebrations, with a series of curated events, special edition party-at-home kits, and competitions that will run throughout March 2021.

The showcase of events will include a series of live streams, including performances from Canadian singer-songwriter Jessie Reyez alongside Dublin rappers Denise Chalia and Kojaque, R&B artist Savannah-Re, and Canadian rapper Junia-T on St Patrick’s Day (17^th March).

Fans will also be invited to tune into a weekly live stream, from the beginning of March, via Boiler Room, and to join the Jameson team through the brand’s collaboration with Brooklyn-based internet football club, Nowhere FC.

Highlighting emerging talent and creatives from across the world, Jameson hopes to connect fans with communities by sharing unique experiences only accessible through its online partners, or via its Jameson Connects platform.

To kick off the global celebration Jameson will be bringing back its partnership with online music broadcasting platform Boiler Room, streaming sets every Wednesday in the run up to St Patrick’s Day, kicking off on 3^rdMarch. The two performances are focused on connecting Jameson consumers with local talent, bringing the best of Dublin Rap and Indie to screens across the globe, allowing music fans to join in the celebration wherever they are. Customers can stream the gigs live via the Jameson Connects platform

The highlight of the month will fall on St Patrick’s Day, as Jameson streams into homes across the globe with a series of immersive performances. Celebrating hometowns and communities, fans will be brought to the streets of Toronto, Canada – home to Grammy nominated, Juno Award winning artist Jessie Reyez, the headline act of the main event Jameson Connects Jessie and Friends. Reyez, a long-time fan of Jameson, will be performing some of her critically acclaimed tracks including Coffin, Shutter Island and Figures. The global livestream will be available across four time zones on the 17^th of March 2021, via the Jameson Connects platform. The performance is set to feature, Dublin based rappers Denise Chalia and Kojaque, alongside two Canadian artists Savannah-Re and Junia-T. Sign up for free tickets and check performance times on the Jameson Connects website.

In addition to the performance series, Jameson as also collaborated with Nowhere FC, the borderless internet football club based in Brooklyn, to create a collection of three limited edition football shirts, and accessories. The collection blends the aesthetics and histories of both partners, through the colours, style and motifs present on each design, symbolising the coming together of the Jameson and Nowhere FC communities as they join in with the St Patrick’s Day celebration. Fans can join the team, when the collection launches on on 10^th March via Jameson.com and NwFC’s website.

Finally, Jameson will be launching a competition to offer one fan the ultimate opportunity to join in with its global celebration, by giving away a once in a lifetime St Patrick’s Day experience for 2022. All fans have to do is let the team at Jameson know – via the brand’s social channels and Jameson Connects platform – where they would like to spend St Patrick’s Day next year and why. , with one lucky winner being given the opportunity to live out their ultimate celebration in 2022.

Brendan Buckley, International Marketing Director at Irish Distillers, explains: ““St Patrick’s Day is a day to celebrate all that Ireland represents – culture, music and togetherness. Jameson is ensuring that this year is no different as the whiskey brings its proud Irish spirit to life through a series of global virtual events and collaborations that encourage everyone to adapt an Irish state of mind and join in to safely celebrate St Patrick’s Day 2021.”

For more information on Jameson’s St Patrick’s Day Celebrations head to the Jameson Connects platform that will house all of the activity mentioned above or follow via social media @jamesonwhiskey.

Notes

Key links for the Jameson’s SPDS ’21 celebration:

• To stream the Boiler Room gig click here.
• For Jessie Reyez’s & Friends tickets click here.
• To purchase the NwFC collection click here.
• To purchase a St Patrick’s Day cocktail kit click here.

About Jameson

Jameson Irish Whiskey was established in 1780 by John Jameson, founder of the Jameson Distillery on Bow Street in Dublin. Over the past 200 years, Jameson has won fans in more than 130 countries for its signature smooth taste profile, the result of triple distillation, its Irish character and authenticity. Today, the Jameson family consists of Jameson Irish Whiskey, Jameson Caskmates Series, Jameson Black Barrel, Jameson Triple Triple, Jameson Crested, Jameson 18 Year Old and Jameson Cold Brew. Jameson is the world’s bestselling Irish whiskey, driving the global renaissance of Irish whiskey through 30 years of consecutive growth and selling a record 8m cases in 2019.

www.jamesonwhiskey.com

About Irish Distillers

Irish Distillers is Ireland’s leading supplier of spirits and wines, and producer of some of the world’s most well-known and successful Irish whiskeys. Led by Jameson, our brands are driving the global renaissance of Irish whiskey. Jameson is the world’s bestselling Irish whiskey, experiencing 30 years of consecutive growth up to 2019 and hitting sales of 7.6m cases in 2020. Our brands are exported to 130+ markets.

Irish Distillers was formed in 1966, when a merger took place between John Power & Son, John Jameson & Son and Cork Distilleries Company. In 1988 Irish Distillers joined Pernod Ricard, gaining access to unprecedented levels of investment and an extensive global distribution network. Since 2012, we have invested over €400 million to double our production and bottling capacity to meet global demand for our products.It employs over 600 people across our operations in Cork and Dublin.

Caskshare Partners with Edinburgh’s Holyrood Distillery

Whisky buying platform Caskshare is pleased to announce a new partnership with Edinburgh’s Holyrood Distillery. Four unique sherry casks have been added to the Caskshare roster, all of which are available to purchase by the bottle, giving whisky lovers unprecedented access to a diverse portfolio of cask whiskies.

Established in 2019, Holyrood is Edinburgh’s first single malt distillery in almost a century. The urban distillery is located in the heart of the city and is inspired by the surrounding environs, as well as the rich distilling and brewing heritage. The brand’s new limited edition MADE by EDINBURGH range, marries craft traditions with bold new approaches to flavour, combining local malts and yeast with unique sherry casks to create four distinct cask whiskies. The distillery aims to once again unlock the city’s whisky potential with its new range. By working closely with local farmers and deep-diving into the city’s lost brewing history, Holyrood’s innovative approach to whisky making explores the exciting flavours of speciality malts. The casks available on the Caskshare platform include an Oloroso Cask, Moscatel Cask, Amontillado Cask and a Pedro Ximenez Cask. 

Founder of Caskshare, David Nicol created the Caskshare platform out of a desire to bring single cask whisky to a wider audience. Having already launched the successful whisky subscription service, Craft Whisky Club, David recognised within the online whisky community a growing interest in a whisky’s provenance and the journey from distillery to dram. His vision was to lower the barrier of entry into the world of cask ownership, and to help customers connect with their favourite distilleries from the get-go, whilst also allowing distilleries to engage with whisky fans in a real and tangible way with whisky straight from the cask.

Holyrood Casks are available to purchase here

Bottle prices start from £79