Whisky Tasting Company Launches Premium Whisky Gift Sets for Independents

Whisky Gift Set specialists The Whisky Tasting Company are targeting independent merchants with their new range of premium tasting sets.

With over 100 whiskies, including many old and rare single malts, each merchant can create their own range of bespoke gift sets. And with a choice of either three or five whiskies per set plus tasting cards and a tasting mat, they can be based on specific budgets.

In particular, the newly released smaller sets enable super-premium malts to be accessible at an affordable price.

The company is focusing on small and medium sized merchants who share an interest in promoting quality independent brands.

Owner and managing director Colin Sinclair said “There is huge consumer interest in premium and rare whisky, and our unique concept makes these available in an educational way that appeals to whisky enthusiasts as well as the gift market.”

“We offer something special which the merchant can design themselves that is found no-where else. It also allows retailers to supply their customers full-sized bottles should they enjoy the tastings.”

About the Whisky Tasting Company

Launched in July 2010, with special permissions from independent distillers, bottlers and blenders, the company creates luxury gift sets from a wide range of single malts and blends.

Since winning ‘Star Idea’, an innovation award at one of 2010’s biggest business events, the company’s products have received superb feedback.

The company already supply a small number of quality independent wine merchants including Corks Out, Tanners Wines as well as Fortnum & Mason. They also supply independent whisky shops on Orkney, Islay and in Dufftown.

The company have access to single malts from almost all of Scotland’s distilleries, as well as Penderyn single malts from Wales. They work with:

Douglas Laing & Co, Murray McDavid, Isle of Arran, Compass Box, Bruichladdich & Penderyn.

Colin Sinclair
The Whisky Tasting Company Limited
Hazelmere 179 Wenlock Road
Shrewsbury
Shropshire
SY2 6LB
Website: www.whiskytastingcompany.com