What makes people remember a whisky tasting?

A great whisky tasting is about more than what’s in the glass. The atmosphere, the stories and the conversations can be just as important in shaping the experience.

We asked Dave Broom, Joe Cabassa, Gordon Steele, Sandy MacIntyre and Vic Cameron what helps create a relaxed, pressure-free tasting. Their advice? Lead with warmth rather than authority, encourage discussion instead of searching for “correct” answers, tell stories that bring the whisky to life and always keep beginners in mind.

Read their advice in full to create a whisky tasting that stays with your guests long after the final dram.

🎬 Watch the Video | 📖 Read the Post

We are the leading provider of certified Scotch whisky education. 14,000+ candidates globally enjoy our QS-Approved courses. Learn directly from the experts when you study online or in-person.