Little Book Chapter 10: “All The Wiser”: After years of chasing precision and “perfect” blends, Freddie shifted his philosophy for this release. “All The Wiser” reflects a more intuitive approach, one that embraces the unpredictability of blending and allows the whiskey itself to lead. The result is a whiskey that feels more discovered than past releases.

Booker’s Bourbon, Batch #1 “Big Easy”: A bold, high-proof Kentucky Straight Bourbon Whiskey that pays homage to a place Booker returned to time and again – for the food, the people, and the unforgettable flavors that stayed with him long after each visit.

Booker’s Bourbon, Batch #2 “Milkshake Batch”: Inspired by one of Booker Noe’s favorite indulgences: a homemade chocolate malted milkshake spiked with a generous pour of bourbon. The story traces back to Fred Noe’s childhood fishing trips with his father, where chocolate malted milkshakes became a well-earned reward after a day on the water. Booker eventually began adding bourbon to the mix, creating a family ritual that lives on today between Fred and Freddie.

Old Grand-Dad 7YR Bottled-in-Bond: 2026 marks the second year of The James B. Beam Distilling Co.’s annual release. Each year’s release of this high-rye recipe Kentucky Straight Bourbon Whiskey will be produced from a single distillation season in accordance with the Bottled-In-Bond Act. This inaugural release was distilled and barreled in Fall 2018.