SCAPA JUTLAND INTRODUCED ALONGSIDE CENTENARY COMMEMORATION OF ICONIC BATTLE
RNLI Lifeboat crew member Graham Campbell and Nicola Stevenson, Scapa Distillery Visitor Manager, present Scapa Jutland, a new single cask single malt Scotch whisky crafted to mark the centenary of the Battle of Jutland on 31st May 2016. Scapa was used as a base by the British naval fleet during the First World War and the artisanal island single malt distillery has released 249 bottles of Scapa Jutland (RRP £200) with all profits from their sale, estimated at over £45,000, to be donated by Chivas Brothers to the RNLI.
A LIMITED EDITION OFFERING FIT FOR THE QUEEN
Of the 249 bottles released, 11 have been named in memory of ships from the British and German Navies that fought during the conflict, including HMS Invincible, HMS Queen Mary and HMS Indefatigable. HMS Indefatigable will be placed up for auction through Master of Malt in June 2016 in order to raise further funds for the RNLI.
Produced in association with the family of Admiral John Rushworth Jellicoe – Commander of the British Grand Fleet that fought at Jutland from 30th May to 1st June 1916 – Scapa Jutland is exclusively available from the Scapa Visitor Centre alongside the centenary commemoration of the Battle of Jutland on Orkney, 31st May 2016, at the RRP of £200.
Scapa and the British Royal Navy share over 100 years of cooperative history dating back to when Admiral Jellicoe used the distillery, situated overlooking the Scapa Flow on the remote Orkney Isles, as his base during the First World War. Admiral Jellicoe saved the distillery from a fire during his tenure and thanked Scapa for services rendered during the war, by building a wooden staircase in the mill room as a memorial to the British Royal Navy.
Brian MacAulay, Scapa Master Distiller, says, “We are thrilled to present Scapa Jutland, a true Orcadian Single malt that has been crafted using traditional methods and thoughtfully matured for 16 years in a single first-fill American oak cask. Bursting with sweet, tropical fruit flavours and notes of vanilla, toffee and butter scotch, this single cask expression is harmoniously balanced with a long, sweet and spicy finish and is a fitting tribute to the commemorations here on Orkney.”
Ross Martin, RNLI Corporate Partnerships Manager, says, “The RNLI are very grateful to Chivas Brothers and the Scapa Whisky Distillery for their generous offer of donating all profits from the sale of Scapa Jutland to help fund the crew training requirements at our three Orkney Islands Lifeboat Stations. Crew training is a substantial investment but a vital one. RNLI volunteer crew really are ordinary people doing extraordinary things and we owe it to them to provide the best training possible. The funds raised from the sale of this limited edition malt will be used to support our lifesavers and help us continue to save lives at sea.”
*The net sales proceeds from the sale of this product will be paid in support of the RNLI. Payments are made to RNLI (Sales) Ltd (which pays all its taxable profits to the RNLI, charity registered in England, number 209603). The RNLI has agreed to use the funds raised by the sale of this product for the benefit of lifeboat operations and lifeboat stations in the Orkney Islands.
Scapa Jutland (40% ABV) tasting notes
Nose: Bursting with sweet tropical fruit notes of pineapple and mango intermingled with wonderful notes of vanilla toffee fudge
Taste: Delicate and sweet with flavours of sweet ripe pear, vanilla, honeycomb candy and butter scotch sweets
Finish: Long and sweet with a spicy finish
About Chivas Brothers
Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard, the world’s n°2 in wines and spirits. Chivas Brothers’ award-winning portfolio features some of the world’s most revered Scotch whisky brands including Chivas Regal, the world’s first luxury whisky and the No.1 Scotch whisky in China; Ballantine’s, Europe’s No.1 Scotch whisky; The Glenlivet, the single malt whisky that set the standard; and Royal Salute, the world’s only exclusively prestige Scotch whisky range. The portfolio also includes two of the world’s leading English gins – Beefeater, the world’s most awarded premium gin, and Plymouth gin – plus a selection of highly acclaimed single malt whiskies, including Aberlour, Longmorn, Scapa, Strathisla and Tormore. The range is completed by a collection of blended Scotch whiskies operating in many of the world’s key whisky markets which includes 100 Pipers, Clan Campbell, Something Special and Passport Scotch.
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About Pernod Ricard
Pernod Ricard is the world’s n°2 in wines and spirits with consolidated Sales of € 8,558 million in 2014/15. Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard holds one of the most prestigious brand portfolios in the sector: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Kahlúa and Malibu liqueurs, Mumm and Perrier- Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, Graffigna and Kenwood wines. Pernod Ricard employs a workforce of approximately 18,000 people and operates through a decentralised organisation, with 6 “Brand Companies” and 85 “Market Companies” established in each key market. Pernod Ricard is strongly committed to a sustainable development policy and encourages responsible consumption. Pernod Ricard’s strategy and ambition are based on 3 key values that guide its expansion: entrepreneurial spirit, mutual trust and a strong sense of ethics.
Pernod Ricard is listed on Euronext (Ticker: RI; ISIN code: FR0000120693) and is part of the CAC 40 index.
