Introducing Whiskey Thief – American Whiskey News
Introducing Whiskey Thief
“Life’s too short to wait for the good things, so we made the clock tick a little faster when we created Whiskey Thief.”
Welcome to Whiskey Thief, the bourbon that fuses whiskey-making tradition with innovation to offer the modern consumer an intriguing, contemporary brand with a smoother, more mature flavour.
Whiskey Thief is authentic to its core and has been created by Bourbon experts specifically to fill a gap in the market by offering consumers something refreshingly different. From its distinctive mask-style label to its contemporary typography and bold colour scheme, Whiskey Thief is very much the antithesis to most bourbon brands that follow a well-trodden design path and apply similarly traditional themes, names and motifs. Everything about Whiskey Thief reflects the ethos and independent spirit of its UK-based creators.
The bourbon in every bottle has been developed over several years with MGP Distillery in Lawrenceberg, ‘Malt Advocate’s 2015 Distiller of the Year’. Even before full production could begin many experiments and tastings were undertaken to finally arrive at the finished taste profile. During this development process the team ran a particularly exciting experiment which utilized new innovation made available from the barrel industry. The results were truly captivating as they discovered a method which helped the clock tick a little faster and accelerate the maturation process.
The result is a mature and truly well-rounded flavour. With a pleasant sweetness, an undercurrent of fruit spice and delicate vanilla and mocha notes, Whiskey Thief is delicious either as a smooth, sipping drink or in a refreshing cocktail. Its initial run is limited to 80 barrels meaning that every drop is created with a labour of love.
Whiskey Thief will be distributed in the UK exclusively by Amathus Drinks Plc and is available now at an accessible retail price point of £25 for a 70cl bottle.
Whiskey Thief is perfectly poised to capture the imagination of bourbon connoisseurs and newcomers alike and make an impact in 2016 as the bourbon scene continues to grow. Its mystery surely won’t remain a secret for long.
