PROMETHEUS 27 YEAR OLD SPEYSIDE SINGLE MALT WHISKY GLOBAL LAUNCH

Across 3 Continents in 3 weeks  – Europe  Asia  America

Launching in Munich, Hong Kong & Las Vegas The Glasgow Distillery Company have today announced the second release of it’s award winning Prometheus Series with an ambitious launch across 3 Continents in 3 weeks during February and March 2016.

Prometheus 27 Year Old will make its debut with distribution partner ‘A Wee Taste of Scotland’ at the Munich Whisky Festival on the 19th of February then move to Hong Kong for the Malt Masters Festival on the 27th & 28th February debuting with Platinum Wines in a VIP tasting before travelling to Las Vegas to attend Mahesh Patel’s Universal Whisky Experience one of the world’s premier whisky events.

Glasgow Distillery Company’s Commercial Director David Brown said “Following on from the success of Prometheus 26 Year Old we have had strong demand to release the 27 Year Old. With it’s bold new packaging this wonderfully aged Speyside single malt whisky is something we are very proud of. To launch on 3 continents in 3 weeks is ambitious for a relatively small distillery, but we felt it was the perfect way to reflect the confidence we have in our brands”.

Prometheus 27 Year Old is a very rare single malt from Speyside, although the exact distillery of origin remains a secret.

This 27 Year Old whisky shares similar roots to it’s younger sibling, but has it’s own distinct character. Rich, round, soft and fruity with a hint of lightly charred oak on the nose, delivering a powerful, savoury, spicy taste with a long, slightly smoky finish.

Industry experts who have been amongst the few to have tasted the spirit commented on the wonderful aromas and especially the warm smokiness, which is often more subdued in aged whiskies.

The bottle is beautifully packaged in a bespoke presentation box, reflecting the precious whisky inside.

“At The Glasgow Distillery Company, we pride ourselves on bringing to our consumers only the finest quality spirits and in our opinion, Prometheus 27YO delivers this in full”, concluded Mr Hughes, Glasgow Distillery Co-Founder.

Prometheus 27YO Single Malt Scotch Whisky will be available from specialist retailers and online from mid 2016, retailing at approximately £549 for a 70cl bottle at 47% ABV.

NOTES:

-The Glasgow Distillery Company

Launched in 2014 with the creation of Glasgow’s first gin – the premium award winning Makar Glasgow Gin.

Glasgow Distillery is the first single malt distillery in Glasgow since 1902 and laid down it’s first cask in early 2015.

The distillery takes its name from the original distillery, founded at Dundashill in 1770, which became known as The Glasgow Distillery Company and remained active until the beginning of the 20th Century.

The original distillery was, at one point, one of the largest licensed operations in Scotland, with 12 stills producing both peated and unpeated single malts.

Now re-born and located in the heart of the city, The Glasgow Distillery Company is bringing back to life the tradition of metropolitan small-batch craft distillation.

The company uses state-of-the-art equipment to distil craft products using traditional artisanal methods.

-Prometheus

In Greek mythology, Prometheus (meaning “forethought”) was a Titan who sided with Zeus and the ascending Olympian gods in the vast cosmological struggle against Cronus and the other Titans. Prometheus was therefore on the conquering side of the cataclysmic war of the Greek gods, the Titanomachy, where Zeus and the Olympian gods ultimately defeated Cronus and the other Titans.

Prometheus is undoubtedly best remembered today for his great gift to man: fire. When an angered Zeus took fire away from man, Prometheus rebelled against the ruler of the gods. He captured a flame from the hearth of Mount Olympus and carried it back to man, hidden in a giant fennel stalk.

Today, the spirit of Prometheus lives on as champion of man and bringer of fire. In 1988 one of the Olympians of Speyside created a new form of malt: a whisky that combined the peaty fire of the Islands with the rich, bright, complexity of the Highlands.

Like all great malts, time was needed for this new Titan to build character and maturity. But as the young whisky lay sleeping, hidden from expectant eyes, the heavens shifted. The whisky’s creator departed and a malt that was both sophisticated and powerful was seen by some to be a threat.

Protectors of the orphan Titan kept him solitary and hidden until, in the summer of 2014, they met in secret to arrange his release. Prometheus could walk free on two conditions: he could never reveal from whence he came and he would be mortal, destined to live a short, but glorious life.

So we give you Prometheus. A legendary Speyside with the Titanic strength of barley malted by burning peat. A whisky of sublime sophistication and balance, bottled at the peak of its powers. A Single Malt Scotch Whisky of secret origins, available in the most limited quantity for just one moment in time.