NEWS RELEASE
WHISKYCAST FEATURED IN ITUNES MUSIC STORE®

August 21, 2009

Haddonfield, New Jersey – WhiskyCast, the cask-strength podcast focusing on whisky news and interviews from around the world, is one of the featured podcasts this week in Apple’s iTunes Music Store ® .  It is one of 16 drinks podcasts showcased in the “Wine, Beer, Mixology” section of the store’s main podcast page.

“WhiskyCast has routinely been featured in the food and drink section of the iTunes Music Store’s® podcast directory for a couple of years now, and this is the second time it’s appeared on the main podcast page,” said WhiskyCast host and creator Mark Gillespie. “Nearly two out of three WhiskyCast listeners uses iTunes® to download each week’s episode, and this is a great opportunity to attract more whisky lovers.” The show’s audience has been growing as whisky connoisseurs and those just beginning their exploration of whisky have discovered WhiskyCast, and the show now averages more than 28,000 downloads each month.

WhiskyCast is the longest-running whisky podcast on the Internet, with 213 episodes since its debut in November, 2005. The show’s guests have included master distillers from around the world, with coverage of Scotch whiskies, Bourbons, Canadian whiskies, and whiskies from Japan, Australia and other countries. The show’s web site, www.whiskycast.com, features a global calendar of whisky events, links to whisky resources, and a complete archive of past episodes.

WhiskyCast’s sponsors are Laphroaig® Single Malt Scotch Whisky and New York’s Park Avenue Liquor Shop, which will begin offering listeners an exclusive whisky special each week beginning in September. Additional sponsorship opportunities are available.

For more information:
Christina Philburn
1-856-558-1501 or christina@whiskycast.com
iTunes Music Store is a registered trademark of Apple, Inc.