Dear Malt Messenger Subscribers,

The response we received in regards to my last Malt Messenger Bulletin was overwhelming. The last 24 bottles Benromach Organic sold out in the first 12 hours, and 48 hours later there have easily been twice as many more orders. We would love to fill them all, but unfortunately it is first come, first serve! My little Malt Messenger Bulletin took on a life of its own, passing from e-mail to e-mail and blog site to blog site until it came to the attention of Michael Urquhart, Joint Managing Director of Gordon & MacPhail/Benromach. He has added to the story.

“Since its launch in 2006, Benromach Organic – the world’s first organic single malt to be certified by the Soil Association – has been a tremendous success.  The product’s quality, style and character has resulted in a dedicated following of fans worldwide. ”

Although the Benromach Organic that was is no more, this is not the end of the organic story at Benromach Distillery. This fall Benromach is launching a special limited edition peated Benromach.

(David, Michael and Neil Urquhart pictured in front of Benromach Distillery!)

When Gordon & MacPhail—Scotland’s finest and most respected independent bottler—purchased Benromach distillery in 1993 the decision was made to produce a more traditional style of Speyside single malt whisky. While most distilleries in the Speyside today use faintly peated barley at 1-2ppm phenolic content, Benromach wanted to make something that more closely resembled the region’s whiskies 50 to 100 years ago when the use of peat was more generous. It took Gordon & MacPhail five years to repair and restore Benromach distillery, and since it returned to operation in 1998 it has been principally producing spirit with barley peated to 12ppm.

 “In Autumn 2009, we will be following up on this success by introducing a special edition of Benromach Organic. This special edition bottling is made using the finest Scottish organic barley, dried using peat smoke, to produce an Organic Speyside Single Malt Scotch Whisky with a distinctly smoky character. Matured in virgin American oak casks, this single malt displays sweet, charred oak aromas with rich fruit flavours and soft peat smoke.”

“Benromach is Speyside’s smallest distillery and as a “boutique” distillery we are keen to embrace innovation and try new and different things. We have introduced a special edition of Benromach Organic to demonstrate how different peating levels complement the unique Benromach character.  We are confident that fans of Benromach Organic will love this special edition.”

This limited edition peated Benromach will be available in Alberta late in 2009, and will be exclusive to the Kensington Wine Market. We have no word yet on pricing or packaging, but as with the other Benromachs it will be classically stylish!

I hope you enjoy this Malt Messenger Bulletin.

Slainte!

Andrew Ferguson www.kensingtonwinemarket.com

KWM Scotchguy

403-283-8000
888-283-9004
1257 Kensington Rd. NW
Calgary, AB, Canada
T2N 3P8