Press Releases

CHIVAS REGAL ANNOUNCES THE 15 NATIONAL WINNERS WHO WILL COMPETE IN THIS YEAR’S CHIVAS MASTERS GLOBAL FINAL

Chivas Masters Finalists

ON THE ROAD TO TOKYO:

CHIVAS REGAL ANNOUNCES THE 15 NATIONAL WINNERS

WHO WILL COMPETE IN THIS YEAR’S CHIVAS MASTERS GLOBAL FINAL 

21 June 2017: Chivas Regal, the world’s first luxury whisky, has revealed the 15 national winners who will compete to be crowned the 2017 Chivas Masters Global Champion, at the Chivas Masters Global Final taking place next month in Tokyo.

Now in its fourth year, the 2017 Chivas Masters Global Final (1st – 5th July) will focus for the first time on the celebrated traditions of Tokyo’s bartending scene – whose unique cocktail customs continue to fascinate and inspire bartenders across the world. Throughout the week, the contestants will take part in a number of individual and team challenges, and will need to showcase both exemplary bartending skills and team spirit to impress the judges.

The 15 finalists, who have each excelled in their national competitions running across four continents, will be hosted in Tokyo by Masahiro Urushido, the first ever Chivas Masters Global Champion. They will be mentored by a distinguished panel of internationally-acclaimed judges, who will share their expertise through a series of inspirational masterclasses. The panel comprises:

  • Iain Griffiths, hospitality industry pioneer and co-founder of Mr Lyan Ltd;
  • Micah Melton, beverage director at the Alinea Group (Aviary Chicago & NY) and renowned ‘ice chef’;
  • Chris Lowder, spirits evangelist and ‘New York’s Rising Star Bartender 2015’ (StarChefs);
  • Dré Masso, ex-director of bars for the Potato Head Group in Bali, Jakarta, Singapore and Hong Kong; worldwide Cocktail Mentor and spirit creator
  • Rogerio Igarashi Vaz, owner of Tokyo’s Tram & Trench, celebrating the modern interpretation of Japanese bartending

Max Warner, Global Brand Ambassador for Chivas Regal, comments: “Our 15 national winners have already hugely impressed us with both their skill and character, but there’s still much more to do if they want to be crowned our 2017 Chivas Masters Global Champion. The values of community, collaboration and generosity lie at the very heart of this competition, and successful participants must not only impress a world-renowned panel of judges, but demonstrate that they embody these values every step of the way.”

The Chivas Masters cocktail competition is built on Chivas’ belief that great bartending is measured not only by the achievements of an individual, but by the ability to work in harmony with others. The ultimate winner will not only impress with their individual bartending skills, but – crucially – will also prove their ability to work collaboratively with an international bartending team, and inspire others to achieve shared success, through the Chivas Masters Collective team challenge.

Max Warner continues: “I cannot wait to put our contestants through their paces in Tokyo, and see who will walk away with the 2017 title – and beyond that, watch as they, together with their Chivas Masters Collective, take what they have learned to further develop and inspire their bartending communities back home.”

The 2017 Chivas Masters Global Champion will be decided on the evening of Wednesday 5th July, and will win an all-access, all-expenses-paid trip to Tales of The Cocktail 2017 in New Orleans. The winning Chivas Masters Collective team will walk away with the pinnacle of the range, Chivas Regal The Icon, presented in a bespoke decanter with customised Japanese glassware.

Follow the Finalists

Follow the finalists’ journey in Tokyo and tune in live to the Global Final (05.07.17) through our Instagram Stories: @chivasregal / www.instagram.com/chivasregal%20 

Meet the 2017 Chivas Masters Global Finalists

Sandra Šalatová (Czech Republic)

Prague’s Sandra Šalatová has already achieved the remarkable feat of qualifying for the final by winning her first ever major competition – the Czech Republic regional heat. Sandra now has her eyes firmly set on a new first, becoming the first ever female Chivas Masters Global Champion.

“So far I would consider my biggest achievement to be reaching the final, competing alongside some of the greatest bartenders in the world. I’m going to go one better in Tokyo, as I hope to be crowned the first woman to win the Chivas Masters.” 

Ryan Nightingale (Hong Kong)

Representing Hong Kong, Ryan Nightingale loves the variety of bartending, experienced both through the drinks that he makes, and in the exciting mix of customers coming through the door. With plentiful experience of crafting his own creations, Ryan takes his greatest enjoyment from watching his customers enjoy what he has worked tirelessly to perfect.

“The constant aim for perfection is a cornerstone of the Japanese bar community. I’m heading to Tokyo ready to gain a better understanding of this, which I then hope to express in my final serves.”

Atsushi Suzuki (China)

Having started bartending as a means to an end as a 17 year old, China’s Atsushi Suzuki’s work behind the bar has rapidly developed into a career that has enabled him to travel the world. Runner-up in 2016’s Chivas Masters China heat, Atsushi went one better in 2017, and now has his sights set firmly on Tokyo.

“Teamwork and respect are definitely a must to run a bar well. But for me the most crucial aspect to bar work is the desire to learn.” 

Masato Sakurai (Japan)

Masato Sakurai first encountered cocktail-making after the tragic passing of his grandfather, devoting his time to craft his skill as a bartender to help him deal with the grief. As a proud son of Japan, and with the hometown support fully behind him, Masato is hoping to honour his grandfather’s faith in him by being crowned the 2017 Chivas Masters Global Champion.

“I am obviously determined to be crowned Chivas Masters Global Champion, however the greatest experience that I can take away from the final will be the brotherhood that I will gain with my fellow finalists.”

Benjamin Boyce (United Arab Emirates)

Like many of this year’s finalists, Benjamin Boyce’s first experience of bartending was a chance encounter, which has blossomed into a fruitful and impassioned career. For Benjamin, the key to success for any bar team is the application of the three Ts: training, teamwork and trust.

“The Chivas Masters is an amazing opportunity to learn from the experiences of different bartenders, all coming from a wide range of countries and cultures, to experience Japanese culture, and to have a lot of fun while doing so.”

Hyacinthe Lescoët (France)

Parisian Hyacinthe Lescoët thrives amidst the pressures of his craft, providing everyday creativity in a socially demanding and highly competitive environment. But above all else, the greatest value that Hyacinthe finds in bartending is achieving the appreciation of those around him.

“Great bartending is all about passion and sharing. Once those are instilled in your work, the rest will flow.”

Wouter Bosch (The Netherlands)

Winner of the regional final in The Netherlands, philosophy graduate Wouter Bosch’s love for bartending centres upon the memories and experiences that his drinks create. Rather than be the star of the show himself, Wouter’s bartending style is all about letting the drink do the talking.

“Nothing is as rewarding as having people coming up to the bar and telling you that you’ve made their night. I’m inspired by that, and hope to create many lasting experiences for my guests.”

Adam Schmidt (USA)

Representing the USA, New York native Adam Schmidt enjoys mixing his sense of humour into his drinks. Having previously spent time exploring Barcelona’s vibrant cocktail scene, Adam can’t wait to get out of his comfort zone again in Tokyo.

“What inspired me to be a bartender? As a youngster I had a part-time job dishwashing in a local bar. To me it always looked like the bartenders were having the most fun. I was right.”

Rhys Wilson (United Kingdom)

An actor by trade, the UK’s Rhys Wilson’s bartending style stems from his belief that performance on the stage, and that behind the bar, are not too dissimilar. Rhys is already looking forward to all that he can take away from the experience in Tokyo, especially having the opportunity to collaborate with his fellow finalists.

“A great bar is not just about what’s in the glass, it’s about the whole show. I love taking care of my audience and putting on a great show for them.”

Aloisek Rodríguez Martínez (Cuba)

Winner of the national final in Cuba, Aloisek Rodríguez Martínez is a bartending purist. The art of mixology is Aloisek’s greatest passion, allowing him to showcase his creativity and share the pride that he has for his culture.

“A great bar team is one in which everyone is working for the same purpose and vision, making each individual bartender a complement of the other.”

Abner Barrientos (Puerto Rico)

Having originally taken up bar work to support his studies, Abner Barrientos’ perfectionist qualities were realised through bartending, soon transforming into a passion for the trade. Abner’s flexible and open outlook to his work has enabled him to embrace new cultures and perspectives from all of the customers that he has served on his bartending journey.

“As a bartender, every day is a challenge, however every challenge should be viewed as an opportunity to grow and develop.”

Patryk Biadacz (Poland)

Poland’s Patryk Biadacz place in the final is the culmination of ten years of hard work crafting his bartending skill. Patryk’s passion for the trade stems from his love for every aspect of bar work, and he is eager to prove that in Tokyo.

“Just like the mixing of cocktails, a perfect balance of ingredients is crucial to a great bar team.” 

Daniel Huggins (Germany)

As Germany’s representative in the global final, Daniel Huggins’ love for the craft of cocktail-making is cemented by his passion for hosting – forever seeking to provide the perfect experience for his customers. For Daniel, the camaraderie and respect found within bartending is what makes it so special.

“I want to be known as a bartender with empathy and expertise, always willing to turn your evening into a great experience.”

Roger Grüter (Switzerland)

Hailing from Basel, Roger Grüter is dedicated to perfecting his craft as an expert cocktail-maker, a dream that he hopes will come true in Tokyo. Roger is looking at the final as an opportunity to enhance his bartending skills, taking away all that he can from the much-revered Japanese culture. 

“Attentiveness and authenticity are key ingredients to the cocktail experience. I always work to ensure that my guests leave happier than they came.”

Haydée Barron Flores (Mexico)

With dreams of being considered an ambassador of Mexican bartending, Haydée Barron Flores’ love for her work comes from the creativity that it allows her, and then having the opportunity to share her creations with others and witness the moment that the drinks create first-hand.

“In learning my craft I believe that I have learnt more about myself, my flaws and my strengths. It has all lead me to this moment – the chance to represent my country in the Chivas Masters Global Final.” 

Notes: 

About Chivas Regal

Launched in 1909, Chivas Regal is the world’s first luxury whisky and is considered to be a timeless classic, renowned for its benchmark quality and taste, style, substance and exclusivity. A truly global brand, Chivas Regal has been integral to the growth of the Scotch whisky category worldwide and today sells 4.5 million 9L cases annually in more than 150 countries across the globe. With generosity, entrepreneurship and integrity at the heart of Chivas Regal, the brand launched its successful Win the Right Way campaign in 2014, which aims to inspire a new generation whilst making a positive impact on the lives of others. The Chivas Regal range includes Chivas Regal 12, Chivas Regal Extra, Chivas Regal Mizunara, Chivas Regal 18, our first blended malt Chivas Regal Ultis, Chivas Regal 25, the pinnacle of the range and ultra-prestige blend Chivas Regal The Icon, and the Global Travel Retail exclusive Chivas Brothers Blend.

www.chivas.com

About Chivas Brothers

Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard, the world’s n°2 in wines and spirits. Chivas Brothers’ award-winning portfolio features some of the world’s most revered Scotch whisky brands including Chivas Regal, the world’s first luxury whisky and the No.1 Scotch whisky in China; Ballantine’s, Europe’s No.1 Scotch whisky; The Glenlivet, the world’s No.1 single malt whisky; and Royal Salute, the world’s only exclusively prestige Scotch whisky range. The portfolio also includes two of the world’s leading English gins – Beefeater, the world’s most awarded premium gin, and Plymouth gin – plus a selection of highly acclaimed single malt whiskies, including Aberlour, Longmorn, Scapa, Strathisla and Tormore. The range is completed by a collection of blended Scotch whiskies operating in many of the world’s key whisky markets which includes 100 Pipers, Clan Campbell, Something Special and Passport Scotch.

www.chivasspirit.com

@ChivasNewsRoom 

About Pernod Ricard

Pernod Ricard is the world’s n°2 in wines and spirits with consolidated Sales of € 8,682 million in FY16. Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard holds one of the most prestigious brand portfolios in the sector: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin and Malibu, Mumm and Perrier- Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo and Kenwood wines. Pernod Ricard employs a workforce of 18,500 people and operates through a decentralised organisation, with 6 “Brand Companies” and 85 “Market Companies” established in each key market. Pernod Ricard is strongly committed to a sustainable development policy and encourages responsible consumption. Pernod Ricard’s strategy and ambition are based on 3 key values that guide its expansion: entrepreneurial spirit, mutual trust and a strong sense of ethics.

Pernod Ricard is listed on Euronext (Ticker: RI; ISIN code: FR0000120693) and is part of the CAC 40 index.

Wolfburn Appoints Maverick Drinks as UK Distributor – Scotch Whisky News

AA Wolfburn

Wolfburn Appoints Maverick Drinks as UK Distributor 

Wolfburn Distillery has signed craft spirits specialist Maverick Drinks as its UK distributor. Winner of the 2016 IWSC Spirits Distributor of the Year award, Maverick is the perfect partner for Wolfburn’s award-winning range of single malt scotch whiskies.

‘For Wolfburn it’s a great step forward,’ comments Shane Fraser, distillery manager. ‘We’re hugely proud of our hand-crafted whiskies so it makes a lot of sense to team up with Maverick Drinks, as they’re at the forefront of the spirits revolution in the UK with a genuine focus on craftsmanship and quality.’

The symmetry between Maverick and Wolfburn extends beyond corporate ethos, with both companies having come top in class in recent International Wine & Spirits Competitions: Wolfburn scooped the gold medal at the recent IWSC Hong Kong awards, while Maverick was awarded the prize for IWSC Spirits Distributor of the Year. Wolfburn’s ‘Northland’ expression has now won an unprecedented four consecutive gold medals in international competitions.

‘We’re absolutely thrilled to represent Wolfburn in the UK.’ says Michael Vachon, Maverick Drinks’ Head of Brand Development. ‘Wolfburn have everything we look for in a brand: extraordinary quality, great design, and amazing people. Shane and his team have a burgeoning reputation for making some of the best whisky in the world and I know we’re going to have a great time working together.’

ABOUT WOLFURN: 

The original Wolfburn Distillery was founded just to the west of Thurso by William Smith in 1821. In its day it was one of the largest distilleries in Scotland, producing, according to HMRC records, 28,056 “gallons of proof spirit” in a single year. Taking its name from the stream that provided the water – the Wolf Burn – the distillery operated until around 1870. The reasons for its closure are lost in time, but by 1877 the newly produced Ordnance Survey maps showed it being in ruins.

In 2011 plans were laid to resurrect the old distillery. Construction began in 2012 and in January 2013 the new Wolfburn Distillery commenced production, thereby becoming the most northerly distillery on the Scottish mainland. Situated 300m from the site of the original distillery, the new Wolfburn operates in much the same way as the old: craftsmen use traditional methods to produce fine spirit, which is laid down in best quality oak casks to await the day when it is bottled as single malt scotch whisky. Wolfburn’s single malt scotch whiskies are now available in 24 countries globally.

ABOUT MAVERICK DRINKS:

Established in 2013, Maverick Drinks brings great drinks and craft spirits to the UK. We represent a number of distilleries from the UK, US and Europe and distribute craft and well-sourced spirits throughout the UK. We focus on craft spirits because consumers are increasingly looking for products with provenance, authenticity, and craftsmanship they admire.

Maverick Drinks was awarded IWSC Spirits Distributor of the Year in 2014 and 2016 and our portfolio now includes some of the finest and most award-winning spirits in the world, which we make available through our ever-growing network of partners in the UK: drinks wholesalers, high street outlets, online retailers, and more.

Maverick Drinks continues to lead the UK in distributing craft spirits whilst also working with trade organisations and industry bodies to drive awareness of the global trends in craft distilling.

Wolfburn Distillery, Henderson Park, Thurso, Caithness KW14 7XW

www.wolfburn.com

www.facebook.com/wolfburn

Knob Creek® Bourbon Celebrates 25 Years With Limited Edition Anniversary Release – American Whiskey News

KC_Twitter__0000_Bottle_Box_HEADER

Knob Creek® Bourbon Celebrates 25 Years With Limited Edition Anniversary Release

Clermont, KY (June 15, 2017) – In 1992, Sixth Generation Beam Master Distiller Booker Noe created Knob Creek® Bourbon to restore the standards of pre-prohibition style whiskey, pushing the boundaries of an entire category with the introduction of super-premium, small batch bourbon.

Twenty-five years later, Booker’s son and SeventhGeneration Master Distiller Fred Noe is celebrating this milestone with the launch of an exclusive, limited-edition release ­– Knob Creek® 25th Anniversary Bourbon. Uniting the signature whiskey making styles of Booker and Fred Noe for the first time, Knob Creek 25th Anniversary Bourbon is a cask strength and unfiltered1 single barrel bourbon, aged in barrels for twelve-to-thirteen years and personally selected by Noe for this historic occasion.

“When Dad introduced Knob Creek and the Small Batch Bourbon Collection 25 years ago, he created it with the flavor, care and craftsmanship that defined high-quality, full-flavored bourbon,” said Noe. “I am honored to keep this tradition alive every day, and am proud to celebrate 25 years with our fans by releasing a special product that features Dad’s preferred ‘uncut and unfiltered’ style, combined with my passion for single barrel bourbons.”

With this unique combination, Knob Creek 25th Anniversary offers fans the truest expression of Knob Creek Bourbon, as close to standing in the rack house as possible. It features slight nuances in proof and tasting notes within each bottle, while still holding true to the brand’s overall taste profile. Each commemorative bottle is presented in a premium, wooden box and features a special label, including a handwritten bottling date and proof.

Knob Creek 25th Anniversary Bourbon is available nationwide in limited quantities for a suggested retail price of $129.99 for a 750ml bottle. This commemorative release offers the below characteristics, with each bottle’s unique tasting notes varying slightly:

  •        Age: Between 12 ­– 13 years
  •        Proof: Cask strength varies by barrel, ranging from 120 to 125 proof
  •       Color: Deep amber
  •       Taste: Each bottle features nuanced variations of deep, full vanilla with a surprisingly sweet and nutty flavor
  •        Aroma: Each bottle features nuanced variations of robust vanilla and caramel; slightly smoky, complemented by rich notes of oak
  •        Finish: Long and full

In addition to the launch of Knob Creek 25th Anniversary Bourbon, 2017 proves to be an exciting, milestone year for Knob Creek and its fans. The brand launched a new campaign, titled “This Creek Runs Full,” at the start of the year driven by multiple consumer touchpoints, including print, social and digital media; out-of-home advertising; experiential on- and off-premise activations; and public relations. The brand also recently unveiled a new website, which will be expanded to include an e-commerce page later this summer, featuring merchandise and apparel for consumer purchase. In addition, Knob Creek is excited to collaborate with the Goose Island Beer Company on their Black Friday release of Bourbon County Reserve Brand Stout, aged in Knob Creek bourbon barrels.

For more information about this release or Knob Creek’s 25th anniversary, please visit the newly updated www.KnobCreek.com or contact beam@wearemultip.ly.

About Knob Creek® Bourbon

Knob Creek® Bourbon has been making extraordinary full-flavored bourbon with intriguing taste and bottled in unique flask shaped packaging for 25 years. Aged in new, charred American Oak barrels and bottled at an honest 100 proof, Knob Creek® Bourbon upholds the standard for what great bourbon ought to be with its big, full signature flavor. Launched in early 1992, at a time when the term “super-premium” bourbon didn’t exist, Knob Creek® Bourbon is named after the small town in Kentucky where President Abraham Lincoln was born. In recent years, Knob Creek has expanded its portfolio releasing Knob Creek Single Barrel Reserve (120 proof / 60% alcohol by volume) in 2011 and Knob Creek Rye (100 proof / 50% alcohol by volume) in 2012 and Knob Creek Smoked Maple (90 proof / 45% alcohol by volume) in 2013.

About Beam Suntory Inc.

As the world’s third largest premium spirits company, Beam Suntory is Crafting the Spirits Brands that Stir the World. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands and Suntory whisky Kakubin, as well as world renowned premium brands including Knob Creek bourbon, Yamazaki, Hakushu and Hibiki Japanese whiskies, Teacher’s, Laphroaig, and Bowmore Scotch whiskies, Canadian Club whisky, Courvoisier cognac, Hornitos and Sauza tequila, EFFEN and Pinnacle vodka, Sipsmith gin, and Midori liqueur.

Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and commitment to Growing for Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and  www.drinksmart.com.

PRINCE HARRY BRINGS SENTEBALE ROYAL SALUTE POLO CUP TO ASIA – Scotch Whisky News

undefined

 PRINCE HARRY BRINGS SENTEBALE ROYAL SALUTE POLO CUP TO ASIA

Prince Harry takes to the polo field at the 2017 Sentebale Royal Salute Polo Cup cheered on by crowds in Singapore

Last week under a blistering Singaporean sun and in front of a crowd of over 300 guests, Prince Harry took to the field for the Sentebale Royal Salute Polo Cup to raise funds for his charity, Sentebale. The event took place at the Singapore Polo Club and brought together distinguished guests who showed their support for the charity’s work helping youth affected by the AIDS epidemic in Southern Africa.

Prior to the game commencing, guests gathered for national anthems and a minute’s silence in remembrance of those affected by the London attacks on Saturday evening.

Later an exciting match ensued; cheered on by the crowds, Sentebale ISPS Handa team clinched victory over St Regis team for the second year running by a lead of three points. The winning ball was struck by Prince Harry in the final chukka of the closely fought game, giving Sentebale ISPS Handa team the resulting advantage. The match also featured valiant performances from Royal Salute World Polo Ambassador Malcolm Borwick and Sentebale and St. Regis Ambassador Nacho Figueras.

Sentebale’s flagship fundraising event has been running for eight years taking place in different locations around the world. 2017 sees the first time the prestigious event has hit the shores of South East Asia, and Singapore Polo Club has had extended history of Royal Patronage, with Edward VIII, The Duke of Edinburgh and the present Prince of Wales all playing there. This year is the seventh consecutive year of the partnership between Sentebale and British luxury whisky Royal Salute. To date the event has raised over £4.5million for Sentebale’s work providing care, education and critical psychosocial support to children and adolescents coming to terms with living with HIV in Lesotho and Botswana, two countries with the world’s second and third highest infection rates and where the burden of the HIV epidemic remains.

At last year’s Sentebale Royal Salute Polo Cup, hosted in Palm Beach, Florida, Prince Harry announced the charity’s plans to expand its programme of psychosocial support to young people living with HIV into Botswana. Since then, Sentebale has supported over 2,800 children and adolescents living with HIV across Lesotho and Botswana through monthly Saturday clubs and camps.

This year, speaking at the post-tournament dinner at the St Regis Singapore, Prince Harry spoke about Sentebale’s newly developed Let Youth Lead programme aimed at encouraging all youth in sub-Saharan Africa to know and manage their HIV status by 2020, which Prince Seeiso launched at the charity’s first youth summit in Lesotho in April this year.

Prince Harry added; Through youth-led campaigning, training and advocacy, the initiative allows young people affected by HIV/AIDS to be heard. We hope this will create a platform where the needs of young people in the region are listened to – from the need for adolescent-friendly health services, more trained counselors in rural areas and better sexual reproductive health education in schools. Young people know what works for them and their friends, so we must listen and take note.

Peter Moore, Global Brand Director of Royal Salute, added “It is incredibly inspiring to see what a huge impact the charity Sentebale has made on vulnerable young people in Southern Africa affected by HIV and AIDS. After seven years as title partners for the Sentebale Royal Salute Polo Cup, we are proud to say our donations of more than £1.5 million have helped to support the important work that Sentebale delivers to young people in Southern Africa.”

Cathy Ferrier, CEO of Sentebale said “We are so grateful to all our generous sponsors who continue to help youth affected by the HIV/AIDS epidemic in Southern Africa. Adolescent deaths and new infections continue to rise amongst this age group in the region, so it is vital that we can continue to deliver much-needed care, education and critical psychosocial support, encouraging them to know and safely manage their HIV status.

“We have ambitious plans to be operating in five countries in the African region by 2020 and the funds raised through our annual flagship event remain key to us achieving these goals. Thank you to our long-standing partner Royal Salute, to the Singapore Polo Club for hosting us today, and to all of our dedicated sponsors, ISPS Handa, St. Regis Hotels & Resorts, BMW and British Airways who have each contributed to making the day a great success.”

Malcolm Borwick, Royal Salute World Polo Ambassador and Captain of the Sentebale ISPS Handa team commented: “It has been a great honour to play at the Sentebale Royal Salute Polo Cup this year alongside Prince Harry and other distinguished players. I have been around the globe with the Royal Salute World Polo series and this tournament remains the most inspirational event I take part in due to the overwhelming generosity of the crowd and sponsors. Over time, it has been a privilege to see Sentebale grow in part due to the charitable efforts of both Royal Salute and the sport.”

To raise further funds for the charity, bids opened for a one-of-a-kind Royal Salute auction lot. The Master Blender’s flagon of new limited edition Royal Salute 21 Year Old Polo Edition whisky has been donated to the auction by Royal Salute’s Director of Blending Sandy Hyslop, and is being housed in a bespoke hand-illustrated wrap. Created by British artist Natalie Reid, the exquisite artwork wrap depicts some of the milestones achieved by Sentebale during the seven-year partnership with Royal Salute. The auction continues online with a reserve price of £7,000 until Wednesday 14th June to allow those not in attendance the chance to support the charity and own a whisky unlike any other in the world.

To place your bid for the exclusive auction lot, visit www.royalsaluteauction.com

For more information about Sentebale, please sign up to receive the charity’s news at http://www.sentebale.org/ or follow the journey and be a part of the Sentebale Royal Salute Polo Cup using the hashtag #SentebaleRS17.

RS2017

SINGAPORE – JUNE 05: HRH Prince Philip, Duke of Edinburgh, third from right, with his team at the Singapore Polo Club in this 1965 photo made available by the Singapore Polo Club. Fifty-two years later his grandson Prince Harry played at the same grounds in the 2017 Sentebale Royal Salute Polo Cup which is held to raise funds for Prince Harry’s charity Sentebale, which supports vulnerable children and young people living with HIV in Lesotho and Botswana.(Photo made available by the Singapore Polo Club)

POLO MATCH REPORT

PRINCE HARRY & TEAM WIN SENTEBALE ROYAL SALUTE POLO CUP 2017

SENTEBALE 5 – 2 ST. REGIS

Prince Harry’s visit to Singapore culminated in triumph at the Sentebale Royal Salute Polo Cup which took place at Singapore Polo Club, Singapore on Monday 5th June.

Over 300 international and Singaporean VIPs including Karen Gillan, who presented the Sentebale Captain, Malcolm Borwick with the trophy, gathered to watch the Sentebale team play the St. Regis team, captained by Nacho Figueras, with a final score of five to two.

The four chukka game demonstrated the immense strength and skill of the ‘sport of kings’ with best playing pony awarded to Caldera, played by Nacho Figueras.

Match Report

With a dazzling display that graced the grand occasion, the Sentebale ISPS Handa team won the Sentebale Royal Salute Polo Cup by defeating the St. Regis team in a game that demonstrated polo at its best.

The game inspired memorable performances from Satinder Garcha, who opened the score for Sentebale and saw Prince Harry scoring two points during the third and fourth chukkas. St. Regis team players, Patrick Furlong and Giles Twiss, showed great skills by scoring the two goals for the team lead by Nacho Figueras.

During the first chukka Santinder Garcha, president of the Singapore Polo Club who joined the Sentebale ISPS Handa team scored a 40 yard line penalty with a well-aimed shot putting Sentebale’s team up 1-0.  The first play of the second chukka saw Satinder Garche double the lead in near identical fashion.

Malcolm Borwick, Captain of the Sentebale ISPS Handa team and Royal Salute Ambassador, extended Sentebale’s team lead in the third chukka, which was quickly followed by a goal from Patrick Furlong putting the St. Regis team on the board.

Prince Harry’s afternoon then got better with an immediate goal following St. Regis successful play. In the last chukka, which stated a score of 4-1 in favour of Sentebale, Giles Twiss from the Singapore Polo Club, cut the deficit to just two. However, there was a quick response from the Sentebale team who saw Prince Harry score his second goal of the day.

The Sentebale Royal Salute cup 2017, ended on a final score of 5-2 with the Sentebale’s team lead by Malcolm Borwick raising the trophy. The game was played in good spirit with a good end to end action keeping all guests entertained.

Peter Moore, Director of Royal Salute said: “We’re honoured to support Sentebale for the seventh consecutive year. It was great to witness such a well-played game, with the Prince’s team taking the Cup. 

Notes:

About Sentebale

Sentebale is a charity co-founded by Prince Harry and Prince Seeiso of Lesotho in 2006. The charity aims to rewrite the future for the impoverished population of Lesotho, a small, landlocked country in southern Africa, providing the thousands of children and young people affected by HIV/AIDS with vital access to care, education and critically psychosocial support.

In 2015, Sentebale announced plans to expand into several southern Africa countries by 2020, delivering psychosocial support to 10 to 19 year olds who were struggling to come to terms with living with HIV. In December 2016, Sentebale launched the first weeks of camp in Botswana, providing psychosocial support to 150 young people. Additionally, during the financial year ending on 31st August 2016, the charity in partnership with the Ministry of Health delivered adolescent-friendly HIV testing and counselling services to over 16,500 people. That year, Sentebale more than doubled the number of children and adolescents attending residential camp at the newly opened ’Mamohato Children’s Centre in Lesotho to over 1,000 children and increased the number of children attending Saturday clubs by 18%.

Despite Sentebale’s progress to date, there remain many more adolescents in sub-Saharan Africa unaware of their HIV status and afraid to get tested. In line with UNAIDS Fast-track targets, Sentebale’s new Let Youth Lead advocacy programme aims to encourage all youth in sub-Saharan Africa to know and manage their HIV status by 2020. Through youth-led campaigning and advocacy, the ambition is to allow the voices of youth affected by HIV and AIDS to be heard and to change adult attitudes to these young people. The programme will also address the lack of youth-friendly health services and sexual reproductive health taught in schools, and will aim to strengthen leaders’ commitment to help young people affected by HIV/AIDS.

Sign up to received news from Sentebale at http://www.sentebale.org/

Twitter/Instagram: @Sentebale

Facebook: SentebaleOfficial

About Royal Salute

Royal Salute is a careful blend of malt and grain whiskies – with its youngest blend matured for a minimum of 21 years. Created to mark the coronation of Queen Elizabeth II and the 21 gun salute that honoured her, the brand is steeped in tradition and proud of its royal lineage, but is firmly engaged in the modern world by constantly pushing the art of blending into new, creative and ambitious forms. Royal Salute is deeply involved in polo – the world’s oldest surviving team sport and a game that’s expanding in the modern era. Polo is a noble game of honour, skill, integrity and respect – all values inherent in Royal Salute. The brand’s involvement in polo dates back around 10 years and today features a global programme of events spanning four continents including the annual Sentebale Royal Salute Polo Cup, one of 15 international tournaments the brand sponsors around the world, from the UK and the USA through Argentina and China to Korea.

Follow Royal Salute at www.royalsalute.com

Instagram | @royalsalute

Twitter |@royalsalute

Facebook | RoyalSalutePolo

About Chivas Brothers

Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard, the world’s co-leader in wines and spirits. Chivas Brothers’ award-winning portfolio features some of the world’s most revered Scotch whisky brands including Chivas Regal, the world’s first luxury whisky and the No.1 Scotch whisky in China; Ballantine’s, Europe’s No.1 Scotch whisky; The Glenlivet, the world’s No.1 single malt whisky; and Royal Salute, the world’s only exclusively prestige Scotch whisky range. The portfolio also includes two of the world’s leading English gins – Beefeater, the world’s most awarded premium gin, and Plymouth gin – plus a selection of highly acclaimed single malt whiskies, including Aberlour, Longmorn, Scapa, Strathisla and Tormore. The range is completed by a collection of blended Scotch whiskies operating in many of the world’s key whisky markets which includes 100 Pipers, Clan Campbell, Something Special and Passport Scotch.

www.chivasspirit.com 

About Pernod Ricard

Pernod Ricard is the world’s n°2 in wines and spirits with consolidated Sales of € 8,682 million in FY16. Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard holds one of the most prestigious brand portfolios in the sector: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin and Malibu, Mumm and Perrier- Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo and Kenwood wines. Pernod Ricard employs a workforce of 18,500 people and operates through a decentralised organisation, with 6 “Brand Companies” and 85 “Market Companies” established in each key market. Pernod Ricard is strongly committed to a sustainable development policy and encourages responsible consumption. Pernod Ricard’s strategy and ambition are based on 3 key values that guide its expansion: entrepreneurial spirit, mutual trust and a strong sense of ethics.

Pernod Ricard is listed on Euronext (Ticker: RI; ISIN code: FR0000120693) and is part of the CAC 40 index.

About BMW Asia

BMW Asia (http://www.bmw-asia.com/) oversees 13 markets across East Asia. It plays the role of a business incubator for the importer markets and introduces product and technology that best caters to customers’ needs in this part of the world.

Facebook: https://www.facebook.com/BMWAsiaInsider/

LinkedIn: https://www.linkedin.com/company/bmw-asia

Contact: BMWAsiaCorpAffairs@bmw.com 

About ISPS Handa

The International Sports Promotion Society (ISPS) supports projects and activities that contribute to social welfare and international co-operation through the promotion of sports. Its founder, Dr Haruhisa Handa, believes in the power of sport to create hope, break down educational and cultural barriers and to inspire people. ISHS Handa has supported the Sentebale Royal Salute Polo Cup for the last 3 years.

www.ispsintetnational.com

About Singapore Polo Club

The Singapore Polo Club is one of the oldest sporting and social clubs in Singapore. Founded in 1886 by the officers of the King’s Own Regiment, the 1st Battalion, the Club has a distinguished heritage and remains rich in its traditions of camaraderie and sportsmanship.

www.singaporepoloclub.org

About St. Regis Hotels & Resorts

Combining classic sophistication with a modern sensibility, St. Regis Hotels & Resorts, part of Marriott International, Inc., is committed to delivering exceptional experiences at 40 luxury hotels and resorts in the best addresses around the world. Since the opening of the first St. Regis hotel in New York City over a century ago by John Jacob Astor IV, the brand has remained committed to an uncompromising level of bespoke and anticipatory service for all of its guests, delivered flawlessly by signature St. Regis Butler Service. For more information and new openings, visit stregis.com or follow TwitterInstagram and Facebook.

www.starwoodhotels.com

It’s a premium world for booming whisky …or should that be whiskey? – Whisk(ey)? News

Vinexpo

It’s a premium world for booming whisky …or should that be whiskey?

Bordeaux, June 19, 2017 – Whisky is a world of premium opportunities at Vinexpo Bordeaux 2017, whether your brand is spelled without an ‘e’ (it’s Scotch) or with one. But especially for a new generation of distillers and whiskies with unusual expressions.

With whisk(e)y distilleries working flat out from Japan to Scotland, and new distilleries being built at a fast rate from Ireland to Kentucky, aspiring consumers in regions like Asia and Africa are queuing up to buy the malted spirit.

Scotland, global leader and producer of the world’s largest whisky brands marketed by multinationals such as Diageo and Pernod Ricard, is riding a wave of year-on-year growth. Sales of standard and premium Scotch whisky are poised to reach 87.7 million 9 litre cases by the end of this year. By 2020 they could reach nearly 94 million cases, forecasts Vinexpo data produced for the Bordeaux-based wine and spirit exhibitions group by IWSR.

World sales of all whiskies are bigger still. The new distillers are seeking a slice of this market. And they take as their models the achievements of brands from countries like Japan, Taiwan, India. Ten years ago whiskies from these countries were treated with disdain, said one of the new distillers. Now they are covered in international awards and fetching super-premium prices.

It is no surprise that among the 2,300 exhibitors at Vinexpo Bordeaux whiskey distillers are well represented. The presence of buyers from 150 countries worldwide are their lure to this very international exhibition.

Take Ireland’s Walsh Distillery producing The Irishman range of single malts and a brand called Writers’ Tears which evokes the country’s literary history. Built in 2007 the distillery produces 800,000 bottles at present. A new distillery will open soon with capacity to produce 8.5 million bottles.

Connor Booth, a sales executive for the Irish brands exhibiting at the fair says, “The interest is just so big. Asia and Africa are among the leaders, but the Middle East and Latin America also want to drink whiskey. Our brands are in 45 markets and Irish whiskey is one of the fastest growing in the world.”

Booth adds that the major growth sector is premium brands. This is born out by other exhibitors from around the world who have whiskey ambitions.

Among the most audacious is the plan to build two distilleries in a WW2 bunker on the Garonne river. Called Moon Harbour, a local name for the port at Bordeaux, entrepreneurs Jean-Philippe Bellanger and Yves Medina have invested 3 million euros to make malt whisky using local barley.

They plan to produce 200,000 bottles a year. Their target markers are “countries that like whiskey: France, Belgium, China, Brazil, Taiwan, the USA”. They start production this August, but in the meantime are selling two whiskies made in Scotland. One is finished in red wine casks from a famous chateau, and a third is corn whisky distilled from local maize.

The whisky to emerge from their still later shortly will be premium priced. “We are not interested in making cheap whisky, says M. Bellanger. “It must be good quality – and it must be fun or we don’t do it.”

The question remains, why is the world so interested in Premium whisk(e)y?

Mark Newton, MD of Whyte and McKay Private labels says; “Two words say why: craft and authenticity. That is what younger drinkers seek. They also want malt whisky. But let’s not forget that 90% of Scotch whisky global sales are for blends and standard brands.”

Scotch whisky is the beginning for many of the new whiskies. Black Mountain, a range of three Scotch blends, is aged in Armagnac barrels. Black Mountain has already won three international awards.  Co-founder Laure Maurin says that next year they plan to open a distillery in France.

The new distillers are clearly innovative. For example, age statements are the industry marks of premium quality. That might be about to change according to Earl Hewlette of Terressentia. Owner of O Z Tyler Bourbon from Kentucky.

Earl has patented an ageing process that has reduced the time spirit spent in barrel – during which the spirit refines and becomes less harsh- to as little as six months. The cost saving is huge. In January he relaunches O Z Tyler as a Bourbon aged using the Terrapure system. On the bottle Terrapure commands as much space as the name. It has the potential to shake-up whisky production radically.

In the meantime, the new distillers are a niche suppler of a niche market. Aspiring and high net wealth drinkers in other parts of the world still associate Scotland with whisky.

“This morning we met a buyer from Azerbaijan who wanted 12, 15 and 18 year-old Scotch whiskies for high income folk,” says Graham Taylor, MD of Glasgow Whisky, a bulk supplier. “The Ukraine is doing well too. The market is buoyant. Our Strathalan blend does well in supermarkets where people associate Scotch whisky with quality.”

For more information visit vinexpo.com

Forty Creek Whisky Celebrates Canada’s 150th With A New, Limited Edition Of Confederation Oak – Canadian Whisky News

fortycreekwhisky-1497545013738-null-HR

New Packaging Features Work Of Calgary-Based Artist Sheila Schaetzle

TORONTO, ON – Known for its diverse portfolio of complex yet approachable whiskies, Forty Creek is commemorating Canada’s 150th anniversary with the release of a special, limited-edition run of its artfully crafted Forty Creek Confederation Oak blend. Forty Creek Whisky has called Grimsby, Ontario, its home for over 20 years. The area is also known for being one of the most historically significant areas from the pre-Confederation era. Grimsby – formerly known as ‘The Forty’, is nestled in a region known as home to some of the most impactful battles fought during The War of 1812. These events would ultimately form the fabric of what would become our great country, while also defining the Canadian frontier.

As a means of celebrating both the formidable spirit of the early settlers that established such a significant portion of Canadian history, and the country’s monumental 150th birthday, Forty Creek invited the Canadian artist community to share their visions for a new package that would showcase the Grimsby region and Canada’s rich cultural heritage. Gracing the package of this special edition of Forty Creek Confederation Oak is a spectacular piece titled, To the Confederation, by Calgary, Alberta, artist Sheila Schaetzle. An elected member of the Society of Canadian Artists, Sheila’s artwork has been exhibited across the country.

@WeAreFortyCreek celebrates #Canada150 with a special edition of its #ConfederationOak #whisky

“We received many impressive submissions from artists across the country and we are very appreciative of the enthusiasm each artist demonstrated,” says John Andersen, Senior Brand Manager, North American Whiskies. “We wanted to celebrate this monumental Canadian anniversary in a way that fully encompassed the essence of Forty Creek as a true leader within the whisky category. Sheila’s submission did an outstanding job in artfully combining the richness of Canada’s history and the important role it plays in the Forty Creek Confederation Oak whisky.”

“To honour our heritage, I wanted to emphasize the strengths of the Canadian White Oak,” says Sheila Schaetzle. “The black and white theme – the cool haze of the tree tops, puts the focus on the soldiers. It demonstrates a strong foundation kept simple, and something that is uniquely Canadian.”

Aged in barrels crafted from locally-sourced Canadian oak trees first rooted at the time of Confederation, Forty Creek Confederation Oak pays homage to the series of events that helped shape the foundation of Canada. A full-bodied whisky, the Forty Creek Confederation Oak has an ever-evolving aroma that starts with layers of maple, raisin, vanilla and fig, followed by spice and orange blossoms. As the whisky is enjoyed, flavours of vanilla and buttercream emerge on the palate with pepper spice framed by oak, walnut and smoke that leads to an exceptional, long-lingering finish. With its excellent balance and vibrant flavours, Forty Creek Confederation Oak is truly an icon of Canadian whisky that is best when sipped and cherished.

fortycreek1-1497470794513-10-512X288

Notes:
*Product availability and pricing may vary depending on region.
• Forty Creek Confederation Oak- pricing from $69.95, British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, New Brunswick, Newfoundland, Nova Scotia.

About Gruppo Campari:

Davide Campari-Milano S.p.A., together with its affiliates (‘Gruppo Campari’), is a major player in the global beverage sector, trading in over 190 nations around the world with leading positions in Europe and the Americas. The Group’s portfolio includes over 50 premium and super premium brands. Internationally-renowned brands include Aperol, Appleton Estate, Campari, Cinzano, Grand Marnier, SKYY Vodka and Wild Turkey. In 2014, The Group acquired Forty Creek Distillery Ltd., a Canadian spirits company with a portfolio of brands including whisky, vodka, brandy, rum and liqueurs. Internationally-recognized for its superior taste and quality, the multi-award winning Forty Creek Whisky serves as both the fastest growing brand in its category across North America and Canada’s first successfully launched whisky brand in over 70 years. Headquartered in Sesto San Giovanni, Italy, Campari owns 18 plants worldwide and has its own distribution network in 20 countries. The Group employs around 4,000 people. The shares of the parent company, Davide Campari-Milano S.p.A. (Reuters CPRI.MI – Bloomberg CPR IM), are listed on the Italian Stock Exchange since 2001. For more information: http://www.camparigroup.com/. Please enjoy our brands responsibly.

BUFFALO TRACE DISTILLERY WINS TOP AWARDS AT 2017 INTERNATIONAL SPIRITS CHALLENGE – American Whiskey News

bt

BUFFALO TRACE DISTILLERY WINS TOP AWARDS AT 2017 INTERNATIONAL SPIRITS CHALLENGE

Spirits awarded three gold and one silver 

FRANKFORT, Franklin County, Ky (June 14, 2017) – Buffalo Trace Distillery received high praise during the 2017 International Spirits Challenge. Multiple whiskies from the Distillery received gold and one received silver. In total, Buffalo Trace Distillery received four medals from the ISC judging panel.

This year, the competition received more than 1,300 entries from nearly 70 countries around the globe. ISC awards are viewed as highly impressive and are big achievements for the competitors.

Buffalo Trace Distillery whiskies awarded gold include Eagle Rare 10 Year Old Kentucky Straight Bourbon Whiskey, Colonel E.H. Taylor Jr. Single Barrel Kentucky Straight Bourbon Whiskey and Stagg Jr. Kentucky Straight Bourbon Whiskey. Buffalo Trace Kentucky Straight Bourbon Whiskey received silver.

“We are very flattered by the awards our whiskies received at the ISC competition. To be ranked so highly by such a prestigious competition is a great feeling,” Master Distiller Harlen Wheatley said. “We take a strong pride in our whiskey making and we are very honored.”

This competition is in its 22nd year of judging award winning spirits. The ISC is judged by a panel of renowned judges with different specialties within the spirit industry. The competition promotes outstanding quality spirits from all over the world and enforces a rigorous and independent judging process.  Results from the 2017 International Spirits Challenge can be found at http://www.internationalspiritschallenge.com/isc2017/2017-results. 

About Buffalo Trace Distillery

Buffalo Trace Distillery is an American family-owned company based in Frankfort, Franklin County, Kentucky. The Distillery’s rich tradition dates back to 1773 and includes such legends as E.H. Taylor, Jr., George T. Stagg, Albert B. Blanton, Orville Schupp, and Elmer T. Lee.  Buffalo Trace Distillery is a fully operational Distillery producing bourbon, rye and vodka on site and is a National Historic Landmark as well as is listed on the National Register of Historic Places. The Distillery has won 17 distillery titles since 2000 from such notable publications as Whisky Magazine, Whisky Advocate Magazine and Wine Enthusiast Magazine. It was named “Brand Innovator of the Year” by Whisky Magazine at its Icons of Whisky America Awards 2015.  Buffalo Trace Distillery has also garnered more than 300 awards for its wide range of premium whiskies. To learn more about Buffalo Trace Distillery visit www.buffalotracedistillery.com

Speyside Food and Drinks Festival Returns with a Larger Serving – Scotch Whisky News

Distilled general shot

Speyside Food and Drinks Festival Returns with a Larger Serving

Following the soaraway success of a festival launched last year to celebrate one of Scotland’s most fruitful food and drink regions, Spirt of Speyside: Distilled is to return – with an even greater range of home-grown flavours.

World leading drinks brands will join small artisan producers for the weekend festival at Elgin Town Hall on September 1 and 2 in a showcase of Speyside’s finest whisky, gin, beer and food. Classic drams will be served up alongside contemporary cocktails with speciality coffee to try alongside grown-up fudge.

This year’s event has been extended to cover two floors of the venue with even more opportunities to sample food and drink and meet the producers passionate about Speyside and its produce.

It’s not just about the tastes that makes the Speyside region  – home to more than half of Scotland’s malt whisky distilleries – renowned across the world for its food and drink. Distilled gives opportunities to experience and learn more about the flavours, through a range of tutorials or ‘masterclasses’ staged by experts.

Tickets for Distilled go on sale on at 9am on Friday, June 16 and with limited places available, food and drink lovers are urged to get in quick to ensure they don’t miss out.

Distilled is delivered by the same team behind the world-famous Spirit of Speyside Whisky Festival and the inaugural mini-festival went down a treat with audiences last year.

Festival manager Pery Zakeri says, “Distilled is a melting pot of fantastic flavours and wonderful personalities sharing their enthusiasm for fine food and drink. It offers the chance to enjoy so many different tastes, as well as broadening knowledge of food and drink through our menu of masterclasses.

“We were delighted with the feedback from our inaugural event last year, which introduced a much younger audience to Speyside’s food and drink offering, and we are building on that with this year’s offering.

“We are proud to be playing a lead role in championing the region’s booming food and drink industry by bringing producers and the public together under one roof in celebration of the Speyside larder.”

Distilled drew gastronomes from all over Scotland as well as  visitors from overseas who wanted to be part of first festival of this kind to be held in Speyside. The big global players of the drinks industry stood shoulder to shoulder with small, up-and-coming producers in a mix that went down well with audiences.

Masterclasses ranged from the chance to sample rare and cask strength drams, to cocktail making and food pairing. A range of masterclasses are being offered again this year, costing an additional £15 per person, with full details of the range and times to be announced on the event website.

This celebration of Speyside’s food and drink features four different sessions and these take place from 1-5pm and 6-10pm each day. Tickets are priced at £20 which includes entry, six vouchers for tasting samples of gin, whisky or beer, a lanyard and a Glencairn crystal nosing and tasting glass.

All whisky, gin, beer and foods on offer will have a Speyside provenance and there will be the chance to purchase products from stand holders. There will also be festival merchandise available to buy.

For more information and to book tickets  visit www.distilled.scot

Distilled is active on social media at www.facebook.com/distilledscot on Twitter and Instagram @distilledscot.  Follow the festival at #distilled17

 

Pictures – Distilled, a delicious mix of Speyside’s finest food and drinks, returns to Elgin Town Hall on September 1 and 2.

 

BUFFALO TRACE DISTILLERY EARNS PATENT PENDING FOR ITS OLD FASHIONED SOUR MASH PROCESS – American Whiskey News

bt

BUFFALO TRACE DISTILLERY EARNS PATENT PENDING FOR ITS OLD FASHIONED SOUR MASH PROCESS 

FRANKFORT, Franklin County, Ky (June, 2017) – Many years ago the “old timers” at Buffalo Trace Distillery gathered together and discussed the process for making Old Fashioned Sour Mash whiskey, which differs from the traditional bourbon production method as the mash sours naturally before fermenting.

            In April 2002, Buffalo Trace decided to recreate this process, and bottled the bourbon nine years later as part of the inaugural release of the E. H. Taylor, Jr. collection. Named for the former distillery owner and bourbon aristocrat who used this Old Fashioned Sour Mash technique for his bourbons years ago, it was only fitting Buffalo Trace Distillery would close the loop by applying for a patent on this sour mash process. Currently the patent is pending, and Buffalo Trace is moving full steam ahead on making additional stocks of Old Fashioned Sour Mash process bourbons, which will likely be released under the E. H. Taylor, Jr. line in the future. Any release using this process will now be designated as “patent pending.”

            To further cement the Taylor legacy at Buffalo Trace, the Distillery plans to start using one of the Colonel’s original fermenting vats recently found buried on property dating back to 1882 to produce some of the Old Fashioned Sour Mash similar to how he did nearly 150 years ago.  “It really is extraordinarily fortuitous how this all came about,” said Mark Brown, president and chief executive officer, Buffalo Trace Distillery. “We’ve been working on the patent application for Taylor’s process for making Old Fashioned Sour Mash since 2015, and then in 2016 we discover his fermenters inside a building he had built, with an intact foundation dating back to 1873. It was obvious once we found them and realized what it was we needed to go back and re-create the Old Fashioned Sour Mash process as Taylor did it, in his early fermenters.”

            Although the exact Old Fashioned Sour Mash process is proprietary and remains patent pending, it does differ from the standard sour mash process traditionally used in distilling in that this sour mash is naturally soured through the holding time instead of forcing the souring with the addition of spent mash from the still as is traditionally done.

            It will be several years before this sour mash patent may be approved, provided the Distillery decides to proceed with the full patent application, or just keep the existing “patent pending” status. “For us, just to have the Old Fashioned Sour Mash process patent be pending achieves a long held goal we’ve had, as a tribute to E. H. Taylor, Jr,” added Brown.

About Buffalo Trace Distillery

Buffalo Trace Distillery is an American family-owned company based in Frankfort, Franklin County, Kentucky. The Distillery’s rich tradition dates back to 1773 and includes such legends as Col. E.H. Taylor, Jr., George T. Stagg, Albert B. Blanton, Orville Schupp, and Elmer T. Lee.  Buffalo Trace Distillery is a fully operational Distillery producing bourbon, rye and vodka on site and is a National Historic Landmark as well as is listed on the National Register of Historic Places. The Distillery has won 17 distillery titles since 2000 from such notable publications as Whisky Magazine, Whisky Advocate Magazine and Wine Enthusiast Magazine. It was named “Brand Innovator of the Year” by Whisky Magazine at its Icons of Whisky America Awards 2015.  Buffalo Trace Distillery has also garnered more than 300 awards for its wide range of premium whiskies. To learn more about Buffalo Trace Distillery visit www.buffalotracedistillery.com/.

CHIVAS BROTHERS MOBALISES VOLUNTEERS FOR GLOBAL DAY OF ACTION – Scotch Whisky News

Chivas Logo Pernod Ricard

CHIVAS BROTHERS MOBALISES VOLUNTEERS FOR GLOBAL DAY OF ACTION 

Employee volunteers join forces in ongoing efforts to support and develop local communities

Scotch whisky and premium gin producer Chivas Brothers marked National Volunteers Week 2017 by ramping up its efforts to support community projects nationwide. The activity formed part of the seventh edition of Responsib’ALL Day, a global day of action hosted annually by its parent company, Pernod Ricard.

Chivas Brothers’ 1,600 employees joined forces to help support and develop their local communities with dedicated projects across the UK including restoring a children’s play area through to revamping shared spaces for vulnerable children and adults. The events took place near Chivas Brothers’ sites in London and Scotland.

Throughout the year, Chivas Brothers offers a volunteering programme and provides funding to encourage positive change across areas local to its sites. Employees are able to take part in a range of different community projects including Chivas Spirit of Support – a staff inspired volunteering programme – and the company’s Doubling Up scheme, where the firm will match up to £500 in fundraising per employee. On top of that, employees can vote for a Charity of the Year which is subsequently supported through fundraising initiatives.

On Responsib’ALL Day 2017, a 100 strong team from Chivas Brothers House in Hammersmith, London, partnered with Sands End Associated Projects in Action (SEPIA) to help rejuvenate a children’s play area. Armed with paint brushes and tools, employees rolled up their sleeves to help paint fences, decorate the surrounding garden areas and complete much-needed maintenance work at the Sands End Adventure Playground in Fulham.

In Scotland, teams from Paisley and Dumbarton joined forces to volunteer with Quarriers Village, one of Scotland’s largest social care charities for vulnerable children, adults and their families. The teams were tasked with improving facilities by decorating communal spaces, installing children’s play equipment and renovating garden areas.

In addition, dozens of green-fingered employees from the company’s Strathisla Distillery helped to spruce up St Rufus Park in Keith, working with Moray Council and St Rufus Regeneration Group to paint fencing around the tennis courts and install a basketball hoop in the pavilion area.

Across Chivas Brothers’ 32 sites including Orkney, in Scotland and Plymouth, in England employees partnered with local food banks, where they donated food items for those most in need.

Laurent Lacassagne, Chairman and CEO of Chivas Brothers, said: “It’s really important for us to give our employees the chance to volunteer in their local communities and whilst we have lots of activities planned throughout the year, Responsib’ALL Day offers the opportunity to join our colleagues across the globe and collectively make a difference. Having the chance to volunteer means our employees are able to dedicate their time to a number of fantastic good causes and can also feel part of a shared mission to help build strong communities.

“This year, we are supporting a number of important projects that we hope will make a difference to the lives of those around us. I’m extremely proud of the dedication and motivation of every employee and I’m confident our efforts will have a long-lasting impact.”

Kristen Stephenson, Volunteering Development Manager at the National Council for Voluntary Organisations, added:

“Employer-supported volunteering is a great way for businesses to enable their staff to benefit a variety of good causes and make a difference to people in local communities.   Employees benefit from gaining new skills and experience including improved communication skills, confidence and increased community awareness. The business also benefits as employees bring what they have learned back to the day job.

“I hope that Responsib’ALL Day will be a great success for everyone involved and that it will inspire many of Chivas Brothers’ employees to stay involved in their local communities in the long term.”

Investing in and developing local communities is just one of Chivas Brothers business priorities along with promoting responsible drinking, protecting the planet and empowering its people.

Notes: 

About Chivas Brothers 

Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard, the world’s n°2 in wines and spirits. Chivas Brothers’ award-winning portfolio features some of the world’s most revered Scotch whisky brands including Chivas Regal, the world’s first luxury whisky and the No.1 Scotch whisky in China; Ballantine’s, Europe’s No.1 Scotch whisky; The Glenlivet, the single malt whisky that set the standard; and Royal Salute, the world’s only exclusively prestige Scotch whisky range. The portfolio also includes two of the world’s leading English gins – Beefeater, the world’s most awarded premium gin, and Plymouth gin – plus a selection of highly acclaimed single malt whiskies, including Aberlour, Longmorn, Scapa, Strathisla and Tormore. The range is completed by a collection of blended Scotch whiskies operating in many of the world’s key whisky markets which includes 100 Pipers, Clan Campbell, Something Special and Passport Scotch.

www.chivasspirit.com

About Pernod Ricard 

Pernod Ricard is the world’s n°2 in wines and spirits with consolidated Sales of € 8,682 million in FY16. Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard holds one of the most prestigious brand portfolios in the sector: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin and Malibu, Mumm and Perrier­ Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo and Kenwood wines. Pernod Ricard employs a workforce of 18,500 people and operates through a decentralised organisation, with 6 “Brand Companies” and 85 “Market Companies” established in each key market. Pernod Ricard is strongly committed to a sustainable development policy and encourages responsible consumption. Pernod Ricard’s strategy and ambition are based on 3 key values that guide its expansion: entrepreneurial spirit, mutual trust and a strong sense of ethics.


Powered by WordPress