Appreciation is Art @ Whisky Live Singapore 2017 – Whisky News

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Appreciation is Art @ Whisky Live Singapore 2017

Savour rare spirits, share passion and pair pleasures with vibrant festivities, whiskies and spirits appreciation and an unprecedented art showcase at Singapore Tyler Print Institute

Singapore, August 2017 – A yearly sold-out event, Whisky Live Singapore 2017 (the “Show”) is South East Asia’s largest and premier whisk(e)y and spirits show. Into its eighth instalment this year, the Show promises a different and more immersive and expansive experience than before.

This year, Whisky Live Singapore will be held at the grounds of Theatreworks, a pre-war a heritage building that was once a rice warehouse on Mohamed Sultan Road and next to the Singapore River that is gazetted for national conservation. Little known is that the area that is now lined with bars and restaurant was previously a necessary trading and warehouse hub where goods that were taken from ships were to be stored for redistribution.

“Whisky Live Singapore has been hugely successful among whisky aficionados in the region. We are constantly looking into ways to alleviate the experience,” comments Mr. Mathieu Musnier, General Manager at La Maison du Whisky. “Whisk(e)y and spirits appreciation is an art. With the theme of ‘Rare, Share, Pair’, we want to bring forth a different and immersive experience for our guests by offering not only the taste of fine spirits but a coup d’oeil of the artistic creativity that goes into the making, marketing and bottle craft of various ingenious brands.”

With appreciation in mind, this year, Whisky Live Singapore will have an art gallery at STPI Creative Workshop and Gallery that showcases whisk(e)y and spirit art through the years, from label design, marketing art to bottle craft. The exhibition will feature interesting exhibits from well-known creatives of the industry such as Stranger & Stranger, Neisson and Velier.

To raise the bar, a cocktail and food trail will be dedicated for a celebration of cocktails and food to add to the festivity. Expect cocktail booths by spirit types – gin, tequila, rum and many more, and food by different cuisines. There are also samplings of more than 50 brands and 150 expressions of whiskies and spirits which never fail to impress guests.

La Maison du Whisky, established in Singapore since 2006, is the organiser of Whisky Live in Singapore and Paris, which is also the biggest Whisky and Spirit show in Europe.               

WHISKY LIVE 2017 SINGAPORE

Date:      25th and 26th November 2017 (Saturday and Sunday) @ 1.30pm – 8.30pm*

*Trail closes at 9.30pm

Venue:   7213 Mohamed Sultan Road Singapore 239007

Different from previous years, there are tranches of early bird specials and group purchase to allow fans of Whisky Live Singapore to enjoy greater discounts:

2017 Ticket Categories Super Early Bird Price (until 19 Sept) SGD 79

Early Bird Price (18 Sept – 18 Oct) SGD 89

Regular Price   SGD 99  (after 18 Oct)

One-Day Discovery Pass

Access on 25th (Sat) or 26th Nov (Sun)

Unlimited access to Tasting Hall stands

1 free cocktail at Cocktail Street

1 free coupon for food

10% discount at the Whisky Live Singapore pop-up store

One-Day VIP Pass

Package includes:

 Unlimited access to Tasting Hall stands
 2 free cocktails at Cocktail Street
 1 free coupons for food
 Entry 1 hour before official opening to explore the tasting area
 Exclusive access to the VIP area for tastings of whiskies and rare spirits.
 10% discount at the Whisky Live Singapore pop-up store

* Limited to 110 passes.
SGD 159 SGD 169 SGD 189

 One-Day Discovery Group Pass (for 10 pax)
Each will receive:
 Access on 25th (Sat) or 26th Nov (Sun)
 Unlimited access to Tasting Hall stands
 1 free cocktail at Cocktail Street
 1 free coupon for food
 10% discount at the Whisky Live Singapore pop-up store SGD 700 SGD 800 SGD 900
Add-Ons: Attendance to Masterclasses SGD 25

Tickets are available for purchase via:

1. Peatix (http://peatix.com/event/287326)
2. Whisky Live (http://www.whiskylive.sg)
3. Maison du Whisky
 Address: 80 Mohamed Sultan Rd., Singapore 239013

For more further updates, please feel free:
1. Visit the Whisky Live 2017 website (http://www.whiskylive.sg)
2. Join Whisky Live Singapore Facebook page (https://www.facebook.com/WhiskyLiveSingapore/)
3. Call Maison du Whisky +65-6733 0059

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