BUSHMILLS® LAUNCHES TASTE SERIES AHEAD OF WORLD WHISKEY DAY – Irish Whiskey News

Bushmills Taste Series_ 21 Year Old

BUSHMILLS® LAUNCHES TASTE SERIES AHEAD OF WORLD WHISKEY DAY 

As World Whiskey Day fast approaches, Bushmills Irish Whiskey has released a series of short videos to help immerse whiskey fans into the taste of Ireland’s oldest licensed distillery. 

Recognised globally, World Whiskey Day invites everyone to raise a glass and celebrate the water of life.  This year Bushmills Irish Whiskey is helping consumers prepare for the celebrations by launching ‘The Bushmills Taste Series’ – a compilation of short tasting videos to help educate fans on which variant is right for them.

Hosted by Colum Egan, Master Distiller at the Old Bushmills Distillery, The Bushmills Taste Series is made up of four 60 second videos, each highlighting the taste credentials of the brand’s most popular whiskeys including: BUSHMILLS® ORIGINAL, BLACK BUSH®, BUSHMILLS® 16 YEAR OLD SINGLE MALT and BUSHMILLS® 21 YEAR OLD SINGLE MALT.

“The Bushmills Taste Series is a virtual taste experience for fans who savour learning more about our whiskey as much as they savour that first taste”, said Colum Egan.

“The recent revival of Irish whiskey means there are so many different varieties, and ways to drink the world’s fastest growing spirit.  The purpose of this series is to provide a starting point to help novices through to devout whiskey enthusiasts quickly find out which variant best suits their palate.”

To watch the Bushmills Taste Series visit http://bit.ly/2rq1tTg.

Notes  

About Bushmills® Irish Whiskey

Bushmills® Irish Whiskey is hand-crafted with care at the Old Bushmills Distillery in the village of Bushmills, County Antrim, Northern Ireland.  As Ireland’s oldest working distillery – making triple distilled malt whiskey and producing both blended and single malt whiskey of the same name, our unmatched malt is at the heart of all Bushmills® Irish Whiskeys and creates a unique combination of smoothness and richness.

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