BALLANTINE’S LEAVES AN IMPRESSION AS CENTENARY YEAR COMES TO A CLOSE – Scotch Whisky News

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BALLANTINE’S LEAVES AN IMPRESSION AS CENTENARY YEAR COMES TO A CLOSE

Reflecting the global reach of Ballantine’s, almost 100 international guests, from countries such as Poland, Czech Republic and Ukraine, gathered in Scotland this month for a two day event to celebrate the centenary year for Europe’s No 1 Scotch whisky brand, Ballantine’s Finest.

Taking place in Edinburgh, the historical home of Ballantine’s, the group which included media from around the world, enjoyed a visit to Dundas Castle and a formal Scottish dinner with a special address to the Haggis by International Brand Ambassador Ken Lindsay.

Pictured at the dinner, from left to right, are Ballantine’s Global Brand Director Peter Moore; International Brand Ambassador, Ken Lindsay and Master Blender Sandy Hyslop, who cut the Ballantine’s Finest birthday cake together to commemorate the brand’s landmark year.

Speaking at the event, Peter Moore said: “This is a historic occasion for Ballantine’s and we are delighted to be celebrating it with so many of our market guests. Their attendance not only demonstrates their loyalty to the brand but their determination to continue to support it around the world. This event has concluded what has been a year of celebration across all our key markets and we hope it will inspire even greater future success for the brand.”

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About Ballantine’s

Ballantine’s, is the No 1 Scotch whisky in Europe, No 1 ultra-premium whisky in Asia Pacific and sells over 70 million bottles a year. The brand has won over 80 trophies and medals at international competitions in the past 10 years for quality as a result of its unique richness of character and perfect balance. The range, from Ballantine’s Finest to the iconic 30 Year Old, is the most comprehensive and innovative in the world of Scotch and is maintained by the latest in a tradition of master blenders that dates back to 1827.

About Chivas Brothers

Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard – the world’s co-leader in wine and spirits. Chivas Brothers is the global leader in luxury Scotch whisky and premium gin. Its portfolio includes Chivas Regal, Ballantine’s, Beefeater Gin, The Glenlivet, Royal Salute, Aberlour, Plymouth Gin, Longmorn, Scapa, 100 Pipers, Clan Campbell, Something Special and Passport.

In July 2010 Chivas Brothers launched The Age Matters campaign to help consumers understand the importance of Scotch whisky age statements.

  1. Donald G. Sullivan says:

    I have a bottle of Ballantine’s Liqueur Blended Scotch Whisky. This bottle is in it’s original box, by appointment to The Late Queen Victoria and The Late King Edward VII. The bottle is 4/5 quart 86 proof 100% scotch whiskies 17 years old when boxed.Blended & bottled by George Ballantine & Son Limited, Distillers are Glasgow & Dumbarton, & Elgin of Scotland, Imported by “21” Brands, INC., New York. N.Y. The number on the bottle stamp for taxes paid is 09205601. On the bottom of bottle is WX234 Bottle maid in Scotland 3, Can anyone tell me the date and what if any is it’s worth. Thank You , Donald

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