Justin Rose Stays True to Win Aberdeen Asset Management Scottish Open
As Justin Rose stormed to victory in this year’s Aberdeen Asset Management Scottish Open, held at Scotland’s stunning Royal Aberdeen Golf Course, Ballantine’s – the world’s No 2 Scotch whisky – celebrated an eighth consecutive year of sponsorship at this prestigious tournament (10-13 July 2014).
Rose secured the sought-after title following an incredible final day, which saw the 33 year-old Englishman leading from the outset. The first nine holes saw the talented golfer hit five birdies, adding a further birdie on the twelfth and catapulting him ahead of competition from Kristoffer Broberg, who finished in second, and Marc Warren, third. Rose was rewarded for his true courage and determination with a coveted bottle of Ballantine’s 30 Year Old, one of the pinnacle expressions in the Ballantine’s portfolio.
Speaking after his presentation, Rose said: “I’m delighted to have a tournament of this magnitude. Tonight will be relatively calm and relaxed; I’ll obviously enjoy the moment, but my mind will be, as of tomorrow, back on the game.”
This year’s tournament welcomed a world-class field including last year’s winner Phil Mickelson, Rory McIlroy, Ian Poulter, Justin Rose and Luke Donald. Ballantine’s presence included a branded bar for spectators, prominent on-course signage and player awards, including a bottle of Ballantine’s 17 Year Old for a birdie on the 17th hole, and a bottle of Ballantine’s 21 Year Old for the lowest round of each day.
The tournament also marked the launch of the Ballantine’s Golf Club; a new online Golf Club inspired by golf and its lifestyle, and allowing members around the world access to exclusive content, rewards and opportunities. Ballantine’s announced popular golfer Ian Poulter as the Club’s Founding Captain during a special launch event, held just ahead of the tournament, also showcasing the world premiere of a unique documentary featuring Poulter. Customers are invited to sign up for membership now, at www.ballantinesgolfclub.com, where they can also view Ian Poulter’s “Moment of Truth”.
Speaking yesterday, Peter Moore, Ballantine’s Global Brand Director, said: “Ballantine’s and golf share a longstanding heritage that dates back to 1960, as well as sharing both values and provenance. Supporting a prestigious tournament such as the Aberdeen Asset Management Scottish Open is a natural collaboration for us and one that we hope will continue in future years. “We congratulate Justin Rose on his win at this fantastic tournament and hope that he has a chance to enjoy his Ballantine’s 30 Year Old when he returns home.”
The Ballantine’s Golf Club was inspired by the brand’s ‘Stay True’ positioning, which serves as an invitation to consumers to express themselves in a genuine and authentic way, applauding conviction and self-belief. The identity of the Golf Club reflects its members’ modern lifestyle and aspirational outlook, building on Ballantine’s strong heritage in golf in a contemporary and innovative way. Members can register to join the Ballantine’s Golf Club now at www.ballantinesgolfclub.com, where the first ‘Moments of Truth’ film featuring Ian Poulter can also be viewed.
About Ballantine’s: Ballantine’s is the No 1 Scotch whisky in Europe and the world’s No 2 Scotch whisky by volume, and the range sells over 70 million bottles a year worldwide. Ballantine’s has won more than 130 trophies and medals at international competitions in the past 10 years for quality, as a result of its unique richness of character and perfect balance. The range, from Ballantine’s Finest to the exclusive 40 Year Old, is the most extensive in the world of Scotch and is maintained by the latest in a tradition of Master Blenders that dates back to 1827.
About Ballantine’s in golf: Ballantine’s has a rich history in golf dating back to 1960 when the first Ballantine’s sponsored golf tournament was played at Wentworth Club in England. Ballantine’s founded the Ballantine’s Championship in 2008, remaining title sponsor of the tournament until 2013. Ballantine’s has also been a sponsor of the Aberdeen Asset Management Scottish Open since 2007 and the BMW Masters in Shanghai, China, since 2012.
About Chivas Brothers: Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard – the world’s co-leader in wine and spirits. Chivas Brothers is the global leader in luxury Scotch whisky and premium gin. Its portfolio includes Chivas Regal, Ballantine’s, Beefeater Gin, The Glenlivet, Royal Salute, Aberlour, Plymouth gin, Longmorn, Scapa, 100 Pipers, Clan Campbell, Something Special and Passport.